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3828 Publications
2014 | Conference Paper | LibreCat-ID: 7725
A. Eggert, E. Böhm, and C. Cramer, “Stock Market Reactions to Customer Service Outsourcing in Manufacturing Firms,” in 2015 AMA Winter Marketing Educators’ Conference Proceedings, 2014.
LibreCat
2014 | Conference Paper | LibreCat-ID: 7727
V. Kanuri, E. Münkhoff, and L. K. Scheer, “Service transition versus service infusion: Different pathways to success for service-oriented manufacturers?,” in ISBM 2014 Academic Conference, 2014.
LibreCat
2014 | Conference Paper | LibreCat-ID: 7728
A. Eggert, A. Haas, H. Terho, W. Ulaga, and E. Münkhoff, “Selling value in business markets: Why a powerful idea often fails,” in ISBM 2014 Academic Conference, 2014.
LibreCat
2014 | Conference Paper | LibreCat-ID: 7729
T. Ritter, A. Eggert, E. Münkhoff, and W. Ulaga, “The corporate marketing department - Between value and vanish,” in ISBM 2014 Academic Conference, 2014.
LibreCat
2014 | Conference Paper | LibreCat-ID: 7730
A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Service transition: A viable option for manufacturing companies with declining financial performance?,” in Proceedings of the 43rd European Marketing Academy (EMAC) Conference, 2014.
LibreCat
2014 | Conference Paper | LibreCat-ID: 7731
H. Terho, A. Eggert, W. Ulaga, and A. Haas, “Overcoming Roadblocks to Value-Based Selling: Aligning Organizational Support With Sales Force Activities,” in 2014 AMA Winter Marketing Educators’ Proceedings, 2014.
LibreCat
2014 | Conference Paper | LibreCat-ID: 5672 | 
G. Rauchecker, E. Yasasin, and G. Schryen, “A Decision Support System for IT Security Incident Management,” in 11th International Conference on Trust, Privacy, and Security in Digital Business (TRUSTBUS), 2014.
LibreCat
| Files available
2014 | Journal Article | LibreCat-ID: 5686 |
A. Fink et al., “Model-based Decision Support in Manufacturing and Service Networks,” Business & Information Systems Engineering (BISE), vol. 6, no. 1, pp. 17–24, 2014.
LibreCat
| Files available
2014 | Journal Article | LibreCat-ID: 5687 |
A. Fink et al., “Modellbasierte Entscheidungsunterstützung in Produktions- und Service-Netzwerken,” Wirtschaftsinformatik, vol. 56, no. 1, pp. 21–29, 2014.
LibreCat
| Files available
2014 | Journal Article | LibreCat-ID: 5714
J. H. Schumann, N. Wünderlich, and H. Evanschitzky, “Spillover Effects of Service Failures in Coalition Loyalty Programs: The Buffering Effect of Special Treatment Benefits.,” Journal of Retailing, vol. 90, no. 1, pp. 111–118, 2014.
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