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704 Publications
2012 | Journal Article | LibreCat-ID: 4854
‘It's almost like taking the sales out of selling’—towards a conceptualization of value-based selling in business markets
H. Terho, A. Haas, A. Eggert, W. Ulaga, Industrial Marketing Management (2012) 174--185.
LibreCat
H. Terho, A. Haas, A. Eggert, W. Ulaga, Industrial Marketing Management (2012) 174--185.
2012 | Journal Article | LibreCat-ID: 5494
Determinanten des Employer Branding in deutschen Unternehmen: Ein neoinstitutionalistischer Erklärungsansatz.
M. Baum, L. Gsell, R. Kabst, Die Betriebswirtschaft (ZfB). 72 (2012) 235–253.
LibreCat
M. Baum, L. Gsell, R. Kabst, Die Betriebswirtschaft (ZfB). 72 (2012) 235–253.
2012 | Journal Article | LibreCat-ID: 5496
Die Wirkung von informellen und internetbasierten Rekrutierungskanälen auf den Rekrutierungserfolg: Eine empirische Analyse in kleinen und mittleren Unternehmen.
M. Baum, R. Kabst, Zeitschrift Für Betriebswirtschaft (ZfB). 3 (2012) 117–142.
LibreCat
M. Baum, R. Kabst, Zeitschrift Für Betriebswirtschaft (ZfB). 3 (2012) 117–142.
2012 | Journal Article | LibreCat-ID: 5497
Asset Specificity and Foreign Market Entry Mode Choice of Small and Medium-Sized Enterprises: The Moderating Influence of Knowledge Safeguards and Institutional Safeguards.
B. Maekelburger, C. Schwens, R. Kabst, Journal of International Business Studies (JIBS). 42 (2012) 458–476.
LibreCat
B. Maekelburger, C. Schwens, R. Kabst, Journal of International Business Studies (JIBS). 42 (2012) 458–476.
2012 | Journal Article | LibreCat-ID: 5498
Der Einfluss von Rekrutiererverhaltensweisen auf den Bewerber: Ein mediierter Prozess.
L.M. Eberz, M. Baum, R. Kabst, Zeitschrift Für Personalforschung (ZfP). 26 (2012) 5–29.
LibreCat
L.M. Eberz, M. Baum, R. Kabst, Zeitschrift Für Personalforschung (ZfP). 26 (2012) 5–29.
2012 | Journal Article | LibreCat-ID: 5508
Der Personalverantwortliche als strategischer Partner: Persönliche Einstellung oder subjektive Norm?
M.C. Wehner, R. Kabst, M. Meifert, L.M. Cunz, Zeitschrift Für Betriebswirtschaft (ZfB). 82 (2012) 913–933.
LibreCat
M.C. Wehner, R. Kabst, M. Meifert, L.M. Cunz, Zeitschrift Für Betriebswirtschaft (ZfB). 82 (2012) 913–933.
2012 | Journal Article | LibreCat-ID: 5510
Evaluating Major Human Resource Information Systems Design Characteristics: An Empirical Analysis.
S. Strohmeier, R. Kabst, International Journal of Business Information Systems (IJBIS). 9 (2012) 328–342.
LibreCat
S. Strohmeier, R. Kabst, International Journal of Business Information Systems (IJBIS). 9 (2012) 328–342.
2012 | Journal Article | LibreCat-ID: 5512
Evidence-based entrepreneurship (EBE): Cumulative science, action principles, and bridging the gap between science and practice.
M. Frese, A. Bausch, P. Schmidt, A. Rauch, R. Kabst, Foundations and Trends in Entrepreneurship. 8 (2012) 1–62.
LibreCat
M. Frese, A. Bausch, P. Schmidt, A. Rauch, R. Kabst, Foundations and Trends in Entrepreneurship. 8 (2012) 1–62.
2012 | Journal Article | LibreCat-ID: 5515
Graduates’ Reactions to Recruitment Process Outsourcing: A Scenario-Based Study.
M.C. Wehner, A. Giardini, R. Kabst, Human Resource Management. 51 (2012) 601–623.
LibreCat
M.C. Wehner, A. Giardini, R. Kabst, Human Resource Management. 51 (2012) 601–623.
2012 | Journal Article | LibreCat-ID: 5516
Greenfield Investment versus Akquisition: Der moderierende Einfluss wahrgenommener institutioneller Unsicherheit bei der Internationalisierung von KMU.
J. Eiche, C. Schwens, R. Kabst, Zeitschrift Für Betriebswirtschaft (ZfB). 82 (2012) 143–165.
LibreCat
J. Eiche, C. Schwens, R. Kabst, Zeitschrift Für Betriebswirtschaft (ZfB). 82 (2012) 143–165.
2012 | Journal Article | LibreCat-ID: 5518
Internationaler Joint Venture Erfolg: Eine Meta-Analyse.
R. Isidor, C. Schwens, R. Kabst, F. Hornung, Zeitschrift Für Betriebswirtschaft (ZfB). 82 (2012) 539–583.
LibreCat
R. Isidor, C. Schwens, R. Kabst, F. Hornung, Zeitschrift Für Betriebswirtschaft (ZfB). 82 (2012) 539–583.
2012 | Journal Article | LibreCat-ID: 5519
Testing the Circular Structure of Human Values: A Meta-Analytical Structural Equation Modelling Approach.
H. Steinmetz, R. Isidor, N. Bäuerle, Survey Research Methods 6 (2012) 61–75.
LibreCat
H. Steinmetz, R. Isidor, N. Bäuerle, Survey Research Methods 6 (2012) 61–75.
2012 | Conference Paper | LibreCat-ID: 46698
I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions
I. Garnefeld, E. Münkhoff, A. Bruns, in: 2012 AMA Summer Academic Conference, Chicago, IL, 2012.
LibreCat
I. Garnefeld, E. Münkhoff, A. Bruns, in: 2012 AMA Summer Academic Conference, Chicago, IL, 2012.
2012 | Conference Paper | LibreCat-ID: 46699
Growing with industrial services – A configurational approach (ausgezeichnet mit Best Paper Award)
A. Eggert, E. Münkhoff, C. Thiesbrummel, in: 2012 AMA Winter Academic Conference, St. Petersburg, FL, 2012.
LibreCat
A. Eggert, E. Münkhoff, C. Thiesbrummel, in: 2012 AMA Winter Academic Conference, St. Petersburg, FL, 2012.
2012 | Conference Paper | LibreCat-ID: 45750
The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs
A. Eggert, I. Garnefeld, L. Steinhoff, in: 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2012.
LibreCat
A. Eggert, I. Garnefeld, L. Steinhoff, in: 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2012.
2012 | Conference Paper | LibreCat-ID: 45751
Endowed Status in Hierarchical Loyalty Programs
A. Eggert, I. Garnefeld, L. Steinhoff, in: 2012 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg, 2012.
LibreCat
A. Eggert, I. Garnefeld, L. Steinhoff, in: 2012 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg, 2012.
2011 | Conference Paper | LibreCat-ID: 7746
‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets
H. Terho, A. Haas, A. Eggert, W. Ulaga, in: 2011 AMA Summer Marketing Educators’ Proceedings, 2011.
LibreCat
H. Terho, A. Haas, A. Eggert, W. Ulaga, in: 2011 AMA Summer Marketing Educators’ Proceedings, 2011.
2011 | Conference Paper | LibreCat-ID: 7747
Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability?
A. Eggert, E. Münkhoff, C. Thiesbrummel, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
A. Eggert, E. Münkhoff, C. Thiesbrummel, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
2011 | Conference Paper | LibreCat-ID: 7802
Embracing the complexity of recovery management in business-to-business relationships
K. Doescher, J. Hogreve, A. Eggert, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
K. Doescher, J. Hogreve, A. Eggert, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
2011 | Conference Paper | LibreCat-ID: 7803
All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size
I. Garnefeld, S. Helm, A. Eggert, S. Tax, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
I. Garnefeld, S. Helm, A. Eggert, S. Tax, in: Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.