Please note that LibreCat no longer supports Internet Explorer versions 8 or 9 (or earlier).
We recommend upgrading to the latest Internet Explorer, Google Chrome, or Firefox.
706 Publications
2011 | Conference Paper | LibreCat-ID: 7802
Doescher, K., et al. “Embracing the Complexity of Recovery Management in Business-to-Business Relationships.” Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7803
Garnefeld, I., et al. “All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size.” Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7804
Münkhoff, E., et al. “Time Extension of Sales Promotions – How Do Customers React?” Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7805
Eggert, A., et al. “Assessing the Long-Term Effect of Industrial Services on Firm Profitability: The Moderating Impact of Product Innovations.” 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7806
Eggert, A., et al. “Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy.” 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7807
Hunter, G., et al. “Can Retailers Improve Loyalty by Empowering Consumers?” 2011 AMA Winter Marketing Educators’ Conference Proceedings, 2011.
LibreCat
2011 | Journal Article | LibreCat-ID: 5719
Wünderlich, Nancy, et al. “Management und Marketing ferngesteuerter Dienstleistungen: Konzeptionelle Verortung, betriebswirtschaftliche Herausforderungen und künftige Forschungsaufgaben.” Zeitschrift für Betriebswirtschaft, vol. 81, no. 9, Springer, 2011, pp. 977–1001.
LibreCat
2011 | Misc | LibreCat-ID: 6104
Wehner, M. C., et al. Ausgewogener Prozess. Vol. 63(4), 2011, pp. 22–24.
LibreCat
2011 | Misc | LibreCat-ID: 6106
Wehner, M. C., and Rüdiger Kabst. Bewerber Wertschätzen. Vol. 63(6), 2011, pp. 22–24.
LibreCat
2011 | Misc | LibreCat-ID: 6107
Kabst, Rüdiger, et al. Eine Vergessene Disziplin. Vol. 4, 2011, pp. 38–40.
LibreCat
2011 | Misc | LibreCat-ID: 6108
Kabst, Rüdiger. Editorial: Mitarbeiter Führen: Ein Alter Hut? Vol. 3, 2011.
LibreCat
2011 | Book Chapter | LibreCat-ID: 6151
Maekelburger, B., et al. “SME International Mode Choice Over Time: Forging a Link Between the Uppsala Model and Transaction Cost Economics.” Entrepreneurship in the Global Firm (Progress In International Business Research, Volume 6), edited by A Verbeke et al., 6th ed., Emerald Group Publishing Ltd., 2011, pp. 21–49.
LibreCat
2011 | Conference Paper | LibreCat-ID: 6282
Isidor, R., et al. Beschäftigungsformen Und OCB: Der Moderierende Einfluss von Arbeitszufriedenheit. 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 6289
Schneid, M., et al. Der Einfluss Bio-Demographischer Und Aufgabenorientierter Diversität Auf Die Leistung von Teams: Eine Metaanalyse. 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 6292
Schneid, M., et al. Age Diversity and Team Outcomes: A Quantitative Review. . 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 6294
Baum, M., et al. Advertisement-Image Congruity in the Recruitment Context. 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 6295
Wehner, M. C., et al. Applicant Reactions to Outsourcing of the Recruitment: Does Corporate Image Compensate for Negative Applicant Reactions? 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 6296
Wehner, M. C., et al. Der Personalverantwortliche Als „Strategic Architect“: Persönliche Einstellung Oder Subjektive Norm? 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 6297
Deutscher, F., et al. Die Komplementäre Wirkung von Unternehmerischer Orientierung, Marktorientierung Und Lernorientierung Auf Den Unternehmenserfolg Junger Technologieunternehmen. 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 6302
Zapkau, F. B., et al. Disentangling the Effect of Prior Entrepreneurial Exposure on Entrepreneurial Intention – An Empirical Analysis Based on the Theory of Planned Behavior. 2011.
LibreCat