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732 Publications
2014 | Journal Article | LibreCat-ID: 41341
Eggert, Andreas, et al. “Revenue and Profit Implications of Industrial Service Strategies.” Journal of Service Research, vol. 17, no. 1, SAGE Publications, 2014, pp. 23–39, doi:10.1177/1094670513485823.
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| DOI
2013 | Conference Abstract | LibreCat-ID: 21133
Oertel, Simon, et al. “Born in the GDR: Imprinting, Structural Inertia and the Survival Chances of Organizations.” Academy of Management Annual Meeting Proceedings, edited by Guclu Atinc, 2013, doi:10.5465/ambpp.2013.11642abstract.
LibreCat
| DOI
2013 | Conference Paper | LibreCat-ID: 7732
Eggert, A., et al. “Can Service Innovations Substitute or Complement Product Innovations? The Case of German Industrial Firms.” Proceedings of the 20th International Product Development Management Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7733
Eggert, A., et al. “Increasing Customers’ Willingness to Pay for Hybrid Offerings: The Impact of Price Presentation Formats.” Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7734
Garnefeld, I., et al. “Threat and Normative Appeals to Reduce Product Returns in Online Retailing – An Effective Marketing Practice?” Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7735
Münkhoff, E., et al. “How to Prolong a Sales Promotion – Ex-Post Time Extension versus Reframing.” Roceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7736
Posner , T., et al. “Creating Emotional Brand Attachment through the Salesperson’s Brand-Consistent Behavior.” Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7737
Steinhoff, L., and R. W. Palmatier. “The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance.” Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 7738
Eggert, A., et al. “Exploring Differential Effects of Product and Service Innovations on Industrial Firms’ Financial Performance.” 2013 AMA Winter Marketing Educators’ Proceedings, 2013.
LibreCat
2013 | Journal Article | LibreCat-ID: 5715
Wünderlich, Nancy, et al. “High Tech and High Touch: A Framework for Understanding User Attitudes and Behaviors Related to Smart Interactive Services.” Journal of Service Research, vol. 16, no. 1, SAGE Publications Sage CA: Los Angeles, CA, 2013, pp. 3–20.
LibreCat
2013 | Journal Article | LibreCat-ID: 6101
Kabst, Rüdiger, and M. C. Wehner. “Editorial: Internationales Personalmanagement: Den Kulturellen Kontext Gestalten.” PERSONALquartely, vol. 65, no. 4, 2013, pp. 34–39.
LibreCat
2013 | Book Chapter | LibreCat-ID: 6147
Weber, P., and Rüdiger Kabst. “Unterstützung von Kommunalverwaltung Bei Bürgerbeteiligung.” Verwaltungskommunikation - Wissenschaftliche Analyse Und Praktische Beispiele, edited by Hermann Hill, Nomos, 2013, pp. 145–52.
LibreCat
2013 | Conference Paper | LibreCat-ID: 6271
Weber, H., et al. Institutional Determinants of Work-Family Practices: An International Comparative Examination. . 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 6272
Golubovic, S., et al. HR-Praktiken Und Innovation: Wie Können Wissens- Und Technologievorsprünge Im Unternehmen Generiert Werden? 2013.
LibreCat
2013 | Conference Paper | LibreCat-ID: 6274
Isidor, R., et al. Institutional Pressures and Interorganizational Imitation: A Quasilongitudinal Analyses of Temporary Work in the UK and Germany. 2013.
LibreCat
2013 | Journal Article | LibreCat-ID: 480
Frick, Bernd, and Robert Simmons. “The Impact of Individual and Collective Reputation on Wine Prices: Empirical Evidence from the Mosel Valley.” Journal of Business Economics, vol. 83, no. 2, Springer, 2013, pp. 101–19, doi:10.1007/s11573-013-0652-x.
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| Files available
| DOI
2013 | Journal Article | LibreCat-ID: 4851
Garnefeld, Ina, et al. “Growing Existing Customers’ Revenue Streams through Customer Referral Programs.” Journal of Marketing, no. 4, 2013, pp. 17--32.
LibreCat
2013 | Journal Article | LibreCat-ID: 4852
Haas, Alexander, et al. “Erfolgsfaktor Value-Based Selling—Verkaufen, Wenn Kundenorientierung Nicht Zum Erfolg Führt.” Marketing Review St. Gallen, no. 4, 2013, pp. 64--73.
LibreCat
2013 | Journal Article | LibreCat-ID: 4880
St{\, Susi, and Rene Fahr. “Individual Determinants of Work Attendance: Evidence on the Role of Personality.” Applied Economics, no. 19, 2013, pp. 2863--2875.
LibreCat
2013 | Book | LibreCat-ID: 4911
Zimmermann, Klaus F., et al. Arbeitskräftebedarf Bei Hoher Arbeitslosigkeit: Ein Ökonomisches Zuwanderungskonzept Für Deutschland. 2013.
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