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1364 Publications
2011 | Conference Paper | LibreCat-ID: 7802
Doescher, K, J Hogreve, and A Eggert. “Embracing the Complexity of Recovery Management in Business-to-Business Relationships.” In Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7803
Garnefeld, I, S Helm, A Eggert, and S Tax. “All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size.” In Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7804
Münkhoff, E, I Garnefeld, and A Bruns. “Time Extension of Sales Promotions – How Do Customers React?” In Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7805
Eggert, A, J Hogreve, W Ulaga, and E Münkhoff. “Assessing the Long-Term Effect of Industrial Services on Firm Profitability: The Moderating Impact of Product Innovations.” In 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7806
Eggert, A, I Garnefeld, and L Steinhoff. “Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy.” In 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7807
Hunter, G, I Garnefeld, and L Steinhoff. “Can Retailers Improve Loyalty by Empowering Consumers?” In 2011 AMA Winter Marketing Educators’ Conference Proceedings, 2011.
LibreCat
2011 | Journal Article | LibreCat-ID: 793
Ahlgren, Bengt, Pedro A. Aranda-Gutierrez, Prosper Chemouil, Sara Oueslati, L M. Correia, Holger Karl, Michael Söllner, and Annikki Welin. “Content, Connectivity, and Cloud: Ingredients for the Network of the Future.” IEEE Communications Magazine, no. 7 (2011): 62--70. https://doi.org/10.1109/MCOM.2011.5936156.
LibreCat
| DOI
2011 | Journal Article | LibreCat-ID: 794
Conti, Marco, Song Chong, Serge Fdida, Weijia Jia, Holger Karl, Ying{-}Dar Lin, Petri M{\, et al. “Research Challenges towards the Future Internet.” Computer Communications, no. 18 (2011): 2115--2134. https://doi.org/10.1016/j.comcom.2011.09.001.
LibreCat
| DOI
2011 | Conference Paper | LibreCat-ID: 795
D’Ambrosio, Matteo, Christian Dannewitz, Holger Karl, and Vinicio Vercellone. “MDHT: A Hierarchical Name Resolution Service for Information-Centric Networks.” In 2011 ACM SIGCOMM Workshop on Information-Centric Networking, ICN 2011, Toronto, ON, Canada, August 19, 2011, 7--12, 2011. https://doi.org/10.1145/2018584.2018587.
LibreCat
| DOI
2011 | Conference Paper | LibreCat-ID: 796
Azeem M. Khan, Rana, and Holger Karl. “Multihop Performance of Cooperative Preamble Sampling MAC(CPS-MAC) in Wireless Sensor Networks.” In Ad-Hoc, Mobile, and Wireless Networks - 10th International Conference, ADHOC-NOW 2011, Paderborn, Germany, July 18-20, 2011. Proceedings, 145--149, 2011. https://doi.org/10.1007/978-3-642-22450-8_11.
LibreCat
| DOI