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536 Publications


2016 | Conference Paper | LibreCat-ID: 7673
Cramer, C., et al. “The Service Award Paradox.” Proceedings of the 45th European Marketing Academy (EMAC) Conference, 2016.
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2016 | Journal Article | LibreCat-ID: 4839
Steiner, Michael, et al. “Do Customized Service Packages Impede Value Capture in Industrial Markets?” Journal of the Academy of Marketing Science, no. 2, 2016, pp. 151--165.
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2016 | Journal Article | LibreCat-ID: 5700
Voss, Chris, et al. “Reflections on Context in Service Research.” Journal of Service Management, vol. 27, no. 1, Emerald Group Publishing Limited, 2016, pp. 30–36.
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2016 | Conference Paper | LibreCat-ID: 7686
Böhm, E., et al. “Shedding Light on Outcome-Based Contracts: Benefits and Risks from the Buyers’ and Sellers’ Perspective.” 2016 AMA Winter Marketing Educators’ Conference Proceedings, 2016.
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2016 | Journal Article | LibreCat-ID: 4929
Backes-Gellner, Uschi, et al. “Human Resource Management and Radical Innovation: A Fuzzy-Set QCA of US Multinationals in Germany, Switzerland, and the UK.” Journal of Business Economics, no. 7, 2016, pp. 751--772.
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2016 | Journal Article | LibreCat-ID: 4842
Boehm, Eva, et al. “Understanding Outcome-Based Contracts: Benefits and Risks from the Buyers’ and Sellers’ Perspective.” Journal of Strategic Contracting and Negotiation, no. 1–2, 2016, pp. 128--149.
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2016 | Journal Article | LibreCat-ID: 4967
Born, Marieke, et al. “Peer Influence on Protest Participation: Communication and Trust between Co-Workers as Inhibitors or Facilitators of Mobilization.” Social Science Research, 2016, pp. 58--72.
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2016 | Journal Article | LibreCat-ID: 5775
Li, Xinyu, and Ronald Peeters. “‘Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study’ .” “Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study” , PLoS ONE, 2016.
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2016 | Conference Paper | LibreCat-ID: 7675
Cramer, C., et al. “Understanding Service Awards: Exploit the Bright Side, Avoid the Dark Side.” 2016 AMA Winter Marketing Educators’ Conference Proceeding, 2016.
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2016 | Journal Article | LibreCat-ID: 3318
Melnikov, Vitalik, et al. “Pairwise versus Pointwise Ranking: A Case Study.” Schedae Informaticae, vol. 25, Uniwersytet Jagiellonski - Wydawnictwo Uniwersytetu Jagiellonskiego, 2016, doi:10.4467/20838476si.16.006.6187.
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2015 | Book Chapter | LibreCat-ID: 5106
Fahr, Rene, and Dörte Foit. “Kleine Unternehmen - Kleine Verantwortung? Theorie Und Praxis Unternehmerischer Verantwortung Im Mittelstand.” BWL Im Mittelstand - Grundlagen-Besonderheiten-Entwicklungen", edited by W. Becker and P. Ulrich, 1st ed., W. Kohlhammer-Verlag, 2015, p. Chapter 4.6.1.
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2015 | Journal Article | LibreCat-ID: 4848
Terho, Harri, et al. “How Sales Strategy Translates into Performance: The Role of Salesperson Customer Orientation and Value-Based Selling.” Industrial Marketing Management, 2015, pp. 12--21.
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2015 | Journal Article | LibreCat-ID: 4968
Grund, Christian, et al. “Public Good Provision in Blended Groups of Partners and Strangers.” Economics Letters, 2015, pp. 41--44.
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2015 | Journal Article | LibreCat-ID: 5454
Baum, M., et al. “Modeling the Impact of Advertisement-Image Congruity on Applicant Attraction.” Human Resource Management. , 2015.
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2015 | Conference Paper | LibreCat-ID: 7722
Eggert, A., et al. “ You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty.” 2015 AMA Summer Marketing Educators’ Conference Proceedings, 2015.
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2015 | Working Paper | LibreCat-ID: 21131
Grund, Christian, and Kirsten Thommes. Disentangling the Role of Contract Types and Sector Disparities for Public Service Motivation. 2015.
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2015 | Bachelorsthesis | LibreCat-ID: 3310
Walczok, Gregor Paul. Die Veränderung des Mobilfunkmarktes durch die Discountanbieter. Universität Paderborn, 2015.
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2015 | Journal Article | LibreCat-ID: 4849
Eggert, Andreas, et al. “Heading for New Shores: Do Service and Hybrid Innovations Outperform Product Innovations in Industrial Companies?” Industrial Marketing Management, 2015, pp. 173--183.
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2015 | Journal Article | LibreCat-ID: 4969
Thommes, Kirsten, et al. “Behavioral Spillovers from Freeriding in Multilevel Interactions.” Journal of Behavioral and Experimental Economics, 2015, pp. 78--87.
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2015 | Journal Article | LibreCat-ID: 5703
Gustafsson, Anders, et al. “Conducting Service Research That Matters.” Journal of Services Marketing, vol. 29, no. 6/7, Emerald Group Publishing Limited, 2015, pp. 425–29.
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