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536 Publications


2016 | Conference Paper | LibreCat-ID: 7673
The Service Award Paradox
C. Cramer, E. Böhm, A. Eggert, in: Proceedings of the 45th European Marketing Academy (EMAC) Conference, 2016.
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2016 | Journal Article | LibreCat-ID: 4839
Do customized service packages impede value capture in industrial markets?
M. Steiner, A. Eggert, W. Ulaga, K. Backhaus, Journal of the Academy of Marketing Science (2016) 151--165.
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2016 | Journal Article | LibreCat-ID: 5700
Reflections on Context in Service Research.
C. Voss, H. Perks, R. Sousa, L. Witell, N. Wünderlich, Journal of Service Management 27 (2016) 30–36.
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2016 | Conference Paper | LibreCat-ID: 7686
Shedding Light on Outcome-Based Contracts: Benefits and Risks from the Buyers’ and Sellers’ Perspective
E. Böhm, C. Backhaus, A. Eggert, T. Pitsis, in: 2016 AMA Winter Marketing Educators’ Conference Proceedings, 2016.
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2016 | Journal Article | LibreCat-ID: 4929
Human resource management and radical innovation: a fuzzy-set QCA of US multinationals in Germany, Switzerland, and the UK
U. Backes-Gellner, M. Kluike, K. Pull, M. Schneider, S. Teuber, Journal of Business Economics (2016) 751--772.
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2016 | Journal Article | LibreCat-ID: 4842
Understanding outcome-based contracts: benefits and risks from the buyers’ and sellers’ perspective
E. Boehm, C. Backhaus, A. Eggert, T. Cummins, Journal of Strategic Contracting and Negotiation (2016) 128--149.
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2016 | Journal Article | LibreCat-ID: 4967 LibreCat
 

2016 | Journal Article | LibreCat-ID: 5775
"Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study"
X. Li, R. Peeters, “Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study” (2016).
LibreCat | Files available
 

2016 | Conference Paper | LibreCat-ID: 7675
Understanding Service Awards: Exploit the Bright Side, Avoid the Dark Side
C. Cramer, E. Böhm, A. Eggert, in: 2016 AMA Winter Marketing Educators’ Conference Proceeding, 2016.
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2016 | Journal Article | LibreCat-ID: 3318
Pairwise versus Pointwise Ranking: A Case Study
V. Melnikov, E. Hüllermeier, D. Kaimann, B. Frick, Pritha Gupta, Schedae Informaticae 25 (2016).
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2015 | Book Chapter | LibreCat-ID: 5106
Kleine Unternehmen - kleine Verantwortung? Theorie und Praxis unternehmerischer Verantwortung im Mittelstand
R. Fahr, D. Foit, in: W. Becker, P. Ulrich (Eds.), BWL Im Mittelstand - Grundlagen-Besonderheiten-Entwicklungen", 1st ed., W. Kohlhammer-Verlag, Stuttgart, 2015, p. Chapter 4.6.1.
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2015 | Journal Article | LibreCat-ID: 4848
How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling
H. Terho, A. Eggert, A. Haas, W. Ulaga, Industrial Marketing Management (2015) 12--21.
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2015 | Journal Article | LibreCat-ID: 4968
Public good provision in blended groups of partners and strangers
C. Grund, C. Harbring, K. Thommes, Economics Letters (2015) 41--44.
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2015 | Journal Article | LibreCat-ID: 5454
Modeling the Impact of Advertisement-Image Congruity on Applicant Attraction.
M. Baum, M. Schäfer, R. Kabst, Human Resource Management. (2015).
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2015 | Conference Paper | LibreCat-ID: 7722
You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty
A. Eggert, L. Steinhoff, C. Witte, in: 2015 AMA Summer Marketing Educators’ Conference Proceedings, 2015.
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2015 | Working Paper | LibreCat-ID: 21131
Disentangling the Role of Contract Types and Sector Disparities for Public Service Motivation
C. Grund, K. Thommes, Disentangling the Role of Contract Types and Sector Disparities for Public Service Motivation, 2015.
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2015 | Bachelorsthesis | LibreCat-ID: 3310
Die Veränderung des Mobilfunkmarktes durch die Discountanbieter
G.P. Walczok, Die Veränderung des Mobilfunkmarktes durch die Discountanbieter, Universität Paderborn, 2015.
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2015 | Journal Article | LibreCat-ID: 4849
Heading for new shores: Do service and hybrid innovations outperform product innovations in industrial companies?
A. Eggert, C. Thiesbrummel, C. Deutscher, Industrial Marketing Management (2015) 173--183.
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2015 | Journal Article | LibreCat-ID: 4969
Behavioral spillovers from freeriding in multilevel interactions
K. Thommes, J. Vyrastekova, A. Akkerman, Journal of Behavioral and Experimental Economics (2015) 78--87.
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2015 | Journal Article | LibreCat-ID: 5703
Conducting Service Research that Matters.
A. Gustafsson, L. Aksoy, M.K. Brady, J.R. McColl-Kennedy, N.J. Sirianni, L. Witell, N. Wünderlich, Journal of Services Marketing 29 (2015) 425–429.
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