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58 Publications


2023 | Conference Paper | LibreCat-ID: 46665
@inproceedings{Garnefeld_Böhm_Hanf_Helm_2023, title={Unboxing video effectiveness – Does speech matter?}, booktitle={2023 AMA Summer Academic Conference, San Francisco, CA}, author={Garnefeld, I. and Böhm, Eva and Hanf, L. and Helm, S.}, year={2023} }
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2023 | Conference Paper | LibreCat-ID: 46666
@inproceedings{Kessing_Garnefeld_Böhm_2023, title={The dark and bright side of online reviews in manufacturer online shops}, booktitle={EMAC Annual Conference, Odense, Denmark}, author={Kessing, K. and Garnefeld, I. and Böhm, Eva}, year={2023} }
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2023 | Conference Paper | LibreCat-ID: 46667
@inproceedings{Hanf_Garnefeld_Böhm_Helm_2023, title={Stimulating engagement with unboxing videos – Does speech matter?}, booktitle={EMAC Annual Conference, Odense, Denmark}, author={Hanf, L. and Garnefeld, I. and Böhm, Eva and Helm, S.}, year={2023} }
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2023 | Journal Article | LibreCat-ID: 46642
@article{Harrmann_Eggert_Böhm_2023, title={Digital technology usage as a driver of servitization paths in manufacturing industries}, volume={57}, DOI={10.1108/ejm-11-2021-0914}, number={3}, journal={European Journal of Marketing}, publisher={Emerald}, author={Harrmann, Lisa Katharina and Eggert, Andreas and Böhm, Eva}, year={2023}, pages={834–857} }
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2022 | Journal Article | LibreCat-ID: 46662
@article{Akalan_Eggert_Böhm_2022, title={Strategic emphasis on service-based business models during the corona crisis: Are customer solutions a curse or blessing for manufacturing firms?}, volume={6}, number={1}, journal={Journal of Service Management Research}, author={Akalan, R. and Eggert, A. and Böhm, Eva}, year={2022}, pages={47–63} }
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2022 | Journal Article | LibreCat-ID: 46668
@article{Eggert_Harrmann_Böhm_2022, title={Digital technology usage as a driver of servitization paths in manufacturing industries}, journal={EMAC Annual Conference, Budapest, Hungary}, author={Eggert, A. and Harrmann, L. and Böhm, Eva}, year={2022} }
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2022 | Conference Paper | LibreCat-ID: 46669
@inproceedings{Kessing_Garnefeld_Böhm_2022, title={Should manufacturers publish online reviews in their own online shops?}, booktitle={EMAC Annual Conference, Budapest, Hungary}, author={Kessing, K. and Garnefeld, I. and Böhm, Eva}, year={2022} }
LibreCat
 

2022 | Journal Article | LibreCat-ID: 46661
@article{Akalan_Böhm_Eggert_2022, title={Servitization in the manufacturing industry: Where do we stand? Where do we come from?}, volume={6}, number={3}, journal={Journal of Service Management Research}, author={Akalan, R. and Böhm, Eva and Eggert, A.}, year={2022}, pages={204–213} }
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2022 | Journal Article | LibreCat-ID: 46634
@article{Alavi_Böhm_Habel_Wieseke_Schmitz_Brüggemann_2022, title={The ambivalent role of monetary sales incentives in service innovation selling}, volume={39}, DOI={10.1111/jpim.12600}, number={3}, journal={Journal of Product Innovation Management}, publisher={Wiley}, author={Alavi, Sascha and Böhm, Eva and Habel, Johannes and Wieseke, Jan and Schmitz, Christian and Brüggemann, Felix}, year={2022}, pages={445–463} }
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2022 | Journal Article | LibreCat-ID: 46660
@article{Böhm_Eggert_Garnefeld_Holzmüller_Schaefers_Steinhoff_Woisetschläger_2022, title={Exploring the customer journey of voice commerce: A research agenda}, volume={6}, number={4}, journal={Journal of Service Management}, author={Böhm, Eva and Eggert, A. and Garnefeld, I. and Holzmüller, H. and Schaefers, T and Steinhoff, Lena and Woisetschläger, D.}, year={2022}, pages={216–231} }
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2021 | Conference Paper | LibreCat-ID: 46670
@inproceedings{Harrmann_Böhm_Eggert_2021, title={Exploring the paths towards service growth in manufacturing companies}, booktitle={2021 AMA Winter Academic Conference}, author={Harrmann, L. and Böhm, Eva and Eggert, A.}, year={2021} }
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2021 | Journal Article | LibreCat-ID: 41338
@article{Salonen_Terho_Böhm_Virtanen_Rajala_2021, title={Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions}, volume={49}, DOI={10.1007/s11747-020-00729-z}, number={1}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Salonen, Anna and Terho, Harri and Böhm, Eva and Virtanen, Ari and Rajala, Risto}, year={2021}, pages={139–163} }
LibreCat | DOI
 

2021 | Journal Article | LibreCat-ID: 41337
@article{Garnefeld_Krah_Böhm_Gremler_2021, title={Online reviews generated through product testing: can more favorable reviews be enticed with free products?}, volume={49}, DOI={10.1007/s11747-021-00770-6}, number={4}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Garnefeld, Ina and Krah, Tabea and Böhm, Eva and Gremler, Dwayne D.}, year={2021}, pages={703–722} }
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2021 | Journal Article | LibreCat-ID: 46635
@article{Schaefers_Ruffer_Böhm_2021, title={Outcome-based contracting from the customers’ perspective: A means-end chain analytical exploration}, volume={93}, DOI={10.1016/j.indmarman.2020.06.002}, journal={Industrial Marketing Management}, publisher={Elsevier BV}, author={Schaefers, Tobias and Ruffer, Stefan and Böhm, Eva}, year={2021}, pages={466–481} }
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2020 | Conference Paper | LibreCat-ID: 46689
@inproceedings{Garnefeld_Krah_Böhm_Gremler_2020, title={Do product testing programs lead to more favorable online reviews? (ausgezeichnet mit Best Paper Award)}, booktitle={2020 AMA Winter Academic Conference, San Diego, CA}, author={Garnefeld, I. and Krah, T. and Böhm, Eva and Gremler, D. D.}, year={2020} }
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2020 | Conference Paper | LibreCat-ID: 46690
@inproceedings{Eggert_Böhm_Akalan_Gebauer_2020, title={Manufacturers’ service growth through mergers and acquisitions – An event study}, booktitle={2020 AMA Winter Academic Conference, San Diego, CA}, author={Eggert, A. and Böhm, Eva and Akalan, R. and Gebauer, H.}, year={2020} }
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2020 | Journal Article | LibreCat-ID: 46636
@article{Böhm_Eggert_Terho_Ulaga_Haas_2020, title={Drivers and outcomes of salespersons’ value opportunity recognition competence in solution selling}, volume={40}, DOI={10.1080/08853134.2020.1778484}, number={3}, journal={Journal of Personal Selling and Sales Management}, publisher={Informa UK Limited}, author={Böhm, Eva and Eggert, Andreas and Terho, Harri and Ulaga, Wolfgang and Haas, Alexander}, year={2020}, pages={180–197} }
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2019 | Conference Paper | LibreCat-ID: 46675
@inproceedings{Eggert_Böhm_Akalan_Gebauer_2019, title={Service growth by acquisition – An event study}, booktitle={9th BMM-EMAC Biennial International Conference on Business Market Management, Berlin}, author={Eggert, A. and Böhm, Eva and Akalan, R. and Gebauer, H.}, year={2019} }
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2019 | Journal Article | LibreCat-ID: 41339
@article{Garnefeld_Eggert_Husemann-Kopetzky_Böhm_2019, title={Exploring the link between payment schemes and customer fraud: a mental accounting perspective}, volume={47}, DOI={10.1007/s11747-019-00653-x}, number={4}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Garnefeld, Ina and Eggert, Andreas and Husemann-Kopetzky, Markus and Böhm, Eva}, year={2019}, pages={595–616} }
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2018 | Conference Paper | LibreCat-ID: 46678
@inproceedings{Henkelmann_Böhm_Cramer_Eggert_2018, title={The bright and dark side of service quality signals: A contingency perspective}, booktitle={2018 AMA Winter Academic Conference, New Orleans, FL}, author={Henkelmann, S. and Böhm, Eva and Cramer, C. and Eggert, A.}, year={2018} }
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2018 | Conference Paper | LibreCat-ID: 46677
@inproceedings{Salonen_Terho_Böhm_Rajala_Virtanen_2018, title={How to transform a product-focused salesforce to solution sales?}, booktitle={47rd EMAC Annual Conference, Glasgow, UK}, author={Salonen, A. and Terho, H. and Böhm, Eva and Rajala, R. and Virtanen, A.}, year={2018} }
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2018 | Conference Paper | LibreCat-ID: 46676
@inproceedings{Salonen_Terho_Böhm_Rajala_Virtanen_2018, title={Engaging a product-oriented salesforce in solution sales}, booktitle={ISBM 2018 Academic Conference, Cambridge, MA}, author={Salonen, A. and Terho, H. and Böhm, Eva and Rajala, R. and Virtanen, A.}, year={2018} }
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2018 | Journal Article | LibreCat-ID: 41340
@article{Garnefeld_Böhm_Klimke_Oestreich_2018, title={I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions}, volume={46}, DOI={10.1007/s11747-018-0600-y}, number={6}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Garnefeld, Ina and Böhm, Eva and Klimke, Lena and Oestreich, Andrea}, year={2018}, pages={1133–1147} }
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2017 | Conference Paper | LibreCat-ID: 46679
@inproceedings{Garnefeld_Böhm_Feider_2017, title={Managing the necessary evil: Can payment methods reduce product returns (ausgezeichnet mit Best Paper Award)}, booktitle={2017 AMA Winter Academic Conference, Orlando, FL}, author={Garnefeld, I. and Böhm, Eva and Feider, L.}, year={2017} }
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2017 | Conference Paper | LibreCat-ID: 46680
@inproceedings{Cramer_Böhm_Eggert_2017, title={Service Awards: Do They Help or Harm in Case of a Service Failure?}, booktitle={2017 AMA Winter Academic Conference, Orlando, FL}, author={Cramer, C. and Böhm, Eva and Eggert, A.}, year={2017} }
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2017 | Journal Article | LibreCat-ID: 46638
@article{Terho_Eggert_Ulaga_Haas_Böhm_2017, title={Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action}, volume={66}, DOI={10.1016/j.indmarman.2017.06.015}, journal={Industrial Marketing Management}, publisher={Elsevier BV}, author={Terho, Harri and Eggert, Andreas and Ulaga, Wolfgang and Haas, Alexander and Böhm, Eva}, year={2017}, pages={42–55} }
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2017 | Journal Article | LibreCat-ID: 46639
@article{Eggert_Böhm_Cramer_2017, title={Business service outsourcing in manufacturing firms: an event study}, volume={28}, DOI={10.1108/josm-11-2016-0306}, number={3}, journal={Journal of Service Management}, publisher={Emerald}, author={Eggert, Andreas and Böhm, Eva and Cramer, Christina}, year={2017}, pages={476–498} }
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2016 | Conference Paper | LibreCat-ID: 46684
@inproceedings{Böhm_Backhaus_Eggert_Pitsis_2016, title={Shedding light on outcome-based contracts: Benefits and risks from the buyers’ and sellers’ perspective}, booktitle={2016 AMA Winter Academic Conference, Las Vegas, NV}, author={Böhm, Eva and Backhaus, C. and Eggert, A. and Pitsis, T.}, year={2016} }
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2016 | Conference Paper | LibreCat-ID: 46683
@inproceedings{Cramer_Böhm_Eggert_2016, title={Understanding service awards: Exploit the bright side, avoid the dark side (ausgezeichnet mit Best Paper Award)}, booktitle={2016 AMA Winter Academic Conference, Las Vegas, NV}, author={Cramer, C. and Böhm, Eva and Eggert, A.}, year={2016} }
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2016 | Conference Paper | LibreCat-ID: 46681
@inproceedings{Eggert_Böhm_Cramer_2016, title={Business Service Outsourcing in Manufacturing Firms: An Event Study}, booktitle={International Colloquium on Relationship Marketing (ICRM), Toulouse (nominiert für Best Paper Award)}, author={Eggert, A. and Böhm, Eva and Cramer, C.}, year={2016} }
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2016 | Conference Paper | LibreCat-ID: 46682
@inproceedings{Cramer_Böhm_Eggert_2016, title={The service award paradox}, booktitle={45rd EMAC Annual Conference, Oslo}, author={Cramer, C. and Böhm, Eva and Eggert, A.}, year={2016} }
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2016 | Journal Article | LibreCat-ID: 46663
@article{Böhm_Backhaus_Eggert_Cummins_2016, title={Understanding outcome-based contracts: Benefits and risks from the buyers’ and sellers’ perspective}, volume={3}, number={1–2}, journal={Journal of Strategic Contracting and Negotiation,  (ausgezeichnet mit Best Paper Award)}, author={Böhm, Eva and Backhaus, C. and Eggert, A. and Cummins, T.}, year={2016}, pages={128–149} }
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2016 | Book Chapter | LibreCat-ID: 46664
@inbook{Garnefeld_Böhm_Feider_2016, edition={2}, title={Retourenmanagement zur Steigerung des Kundenwerts}, booktitle={Kundenwert: Grundlagen – Innovative Konzepte – Praktische Umsetzungen}, author={Garnefeld, I. and Böhm, Eva and Feider, L.}, editor={Günther, B. and Helm, S. and Eggert, A.}, year={2016} }
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2016 | Journal Article | LibreCat-ID: 46640
@article{Böhm_Eggert_Thiesbrummel_2016, title={Service transition: A viable option for manufacturing companies with deteriorating financial performance?}, volume={60}, DOI={10.1016/j.indmarman.2016.04.007}, number={1}, journal={Industrial Marketing Management}, publisher={Elsevier BV}, author={Böhm, Eva and Eggert, Andreas and Thiesbrummel, Christoph}, year={2016}, pages={101–111} }
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2015 | Conference Paper | LibreCat-ID: 46686
@inproceedings{Feider_Garnefeld_Böhm_2015, title={Threatening customers not to return – An effective strategy for online retailers?}, booktitle={44th EMAC Annual Conference, Leuven}, author={Feider, L. and Garnefeld, I. and Böhm, Eva}, year={2015} }
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2015 | Conference Paper | LibreCat-ID: 46688
@inproceedings{Eggert_Böhm_Cramer_2015, title={Stock market reactions to customer service outsourcing in manufacturing firms}, booktitle={2015 AMA Winter Academic Conference, San Antonio, TX}, author={Eggert, A. and Böhm, Eva and Cramer, C.}, year={2015} }
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2015 | Conference Paper | LibreCat-ID: 46687
@inproceedings{Böhm_Eggert_Terho_Ulaga_Haas_2015, title={Recognizing value creation opportunities in business markets}, booktitle={2015 AMA Winter Academic Conference, San Antonio, TX}, author={Böhm, Eva and Eggert, A. and Terho, H. and Ulaga, W. and Haas, A.}, year={2015} }
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2015 | Conference Paper | LibreCat-ID: 46685
@inproceedings{Eggert_Böhm_Cramer_2015, title={Stock market reactions to business service outsourcing in manufacturing firms}, booktitle={44th EMAC Annual Conference, Leuven}, author={Eggert, A. and Böhm, Eva and Cramer, C.}, year={2015} }
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2014 | Conference Paper | LibreCat-ID: 46695
@inproceedings{Eggert_Münkhoff_Thiesbrummel_2014, title={Service transition: A viable option for manufacturing companies with declining financial performance?}, booktitle={43rd EMAC Annual Conference, Valencia}, author={Eggert, A. and Münkhoff, Eva and Thiesbrummel, C.}, year={2014} }
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2014 | Conference Paper | LibreCat-ID: 46692
@inproceedings{Kanuri_Münkhoff_Scheer_2014, title={Service transition versus service infusion: Different pathways to success for service-oriented manufacturers?}, booktitle={ISBM 2014 Academic Conference, San Francisco, CA}, author={Kanuri, V. and Münkhoff, Eva and Scheer, L. K.}, year={2014} }
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2014 | Conference Paper | LibreCat-ID: 46693
@inproceedings{Münkhoff_Eggert_Terho_Haas_Ulaga_2014, title={Salespersons’ solution crafting capability: A knowledge-based perspective}, booktitle={ISBM 2014 Academic Conference, San Francisco, CA}, author={Münkhoff, Eva and Eggert, A. and Terho, H. and Haas, A. and Ulaga, W.}, year={2014} }
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2014 | Conference Paper | LibreCat-ID: 46694
@inproceedings{Eggert_Haas_Terho_Ulaga_Münkhoff_2014, title={Selling value in business markets: Why a powerful idea often fails}, booktitle={ISBM 2014 Academic Conference, San Francisco, CA}, author={Eggert, A. and Haas, A. and Terho, H. and Ulaga, W. and Münkhoff, Eva}, year={2014} }
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2014 | Journal Article | LibreCat-ID: 41341
@article{Eggert_Hogreve_Ulaga_Münkhoff_2014, title={Revenue and Profit Implications of Industrial Service Strategies}, volume={17}, DOI={10.1177/1094670513485823}, number={1}, journal={Journal of Service Research}, publisher={SAGE Publications}, author={Eggert, Andreas and Hogreve, Jens and Ulaga, Wolfgang and Münkhoff, Eva}, year={2014}, pages={23–39} }
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2013 | Conference Paper | LibreCat-ID: 46697
@inproceedings{Garnefeld_Münkhoff_Raum_2013, title={Threat and normative appeals to reduce product returns in online retailing – An effective marketing practice?}, booktitle={42nd EMAC Annual Conference, Istanbul}, author={Garnefeld, I. and Münkhoff, Eva and Raum, K.}, year={2013} }
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2013 | Conference Paper | LibreCat-ID: 46696
@inproceedings{Münkhoff_Garnefeld_Bruns_2013, title={How to prolong a sales promotion – Ex-post time extension versus reframing}, booktitle={42nd EMAC Annual Conference, Istanbul}, author={Münkhoff, Eva and Garnefeld, I. and Bruns, A.}, year={2013} }
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2013 | Book | LibreCat-ID: 46643
@book{Münkhoff_2013, place={Wiesbaden}, title={Umsatz- und Profitabilitätsauswirkungen industrieller Dienstleistungen}, DOI={10.1007/978-3-658-02122-1}, publisher={Springer Gabler}, author={Münkhoff, Eva}, year={2013} }
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2012 | Conference Paper | LibreCat-ID: 46698
@inproceedings{Garnefeld_Münkhoff_Bruns_2012, title={I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions}, booktitle={2012 AMA Summer Academic Conference, Chicago, IL}, author={Garnefeld, I. and Münkhoff, Eva and Bruns, A.}, year={2012} }
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2012 | Conference Paper | LibreCat-ID: 46699
@inproceedings{Eggert_Münkhoff_Thiesbrummel_2012, title={Growing with industrial services – A configurational approach (ausgezeichnet mit Best Paper Award)}, booktitle={2012 AMA Winter Academic Conference, St. Petersburg, FL}, author={Eggert, A. and Münkhoff, Eva and Thiesbrummel, C.}, year={2012} }
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2011 | Conference Paper | LibreCat-ID: 46702
@inproceedings{Eggert_Hogreve_Ulaga_Münkhoff_2011, title={Assessing the long-term effect of industrial services on firm profitability: The moderating impact of product innovations (ausgezeichnet mit Best Overall Conference Paper Award)}, booktitle={2011 AMA Winter Academic Conference, Austin, TX}, author={Eggert, A. and Hogreve, J. and Ulaga, W. and Münkhoff, Eva}, year={2011} }
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2011 | Conference Paper | LibreCat-ID: 46701
@inproceedings{Eggert_Münkhoff_Thiesbrummel_2011, title={Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability?}, booktitle={40th EMAC Annual Conference, Ljubljana}, author={Eggert, A. and Münkhoff, Eva and Thiesbrummel, C.}, year={2011} }
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