Please note that LibreCat no longer supports Internet Explorer versions 8 or 9 (or earlier).
We recommend upgrading to the latest Internet Explorer, Google Chrome, or Firefox.
58 Publications
2023 | Conference Paper | LibreCat-ID: 46665
Garnefeld, I., Böhm, E., Hanf, L., & Helm, S. (2023). Unboxing video effectiveness – Does speech matter? 2023 AMA Summer Academic Conference, San Francisco, CA. 2023 AMA Summer Academic Conference, San Francisco, CA.
LibreCat
2023 | Conference Paper | LibreCat-ID: 46666
Kessing, K., Garnefeld, I., & Böhm, E. (2023). The dark and bright side of online reviews in manufacturer online shops. EMAC Annual Conference, Odense, Denmark. EMAC Annual Conference, Odense, Denmark.
LibreCat
2023 | Conference Paper | LibreCat-ID: 46667
Hanf, L., Garnefeld, I., Böhm, E., & Helm, S. (2023). Stimulating engagement with unboxing videos – Does speech matter? EMAC Annual Conference, Odense, Denmark. EMAC Annual Conference, Odense, Denmark.
LibreCat
2023 | Journal Article | LibreCat-ID: 46642
Harrmann, L. K., Eggert, A., & Böhm, E. (2023). Digital technology usage as a driver of servitization paths in manufacturing industries. European Journal of Marketing, 57(3), 834–857. https://doi.org/10.1108/ejm-11-2021-0914
LibreCat
| DOI
2022 | Journal Article | LibreCat-ID: 46662
Akalan, R., Eggert, A., & Böhm, E. (2022). Strategic emphasis on service-based business models during the corona crisis: Are customer solutions a curse or blessing for manufacturing firms? Journal of Service Management Research, 6(1), 47–63.
LibreCat
2022 | Journal Article | LibreCat-ID: 46668
Eggert, A., Harrmann, L., & Böhm, E. (2022). Digital technology usage as a driver of servitization paths in manufacturing industries. EMAC Annual Conference, Budapest, Hungary. EMAC Annual Conference, Budapest, Hungary.
LibreCat
2022 | Conference Paper | LibreCat-ID: 46669
Kessing, K., Garnefeld, I., & Böhm, E. (2022). Should manufacturers publish online reviews in their own online shops? EMAC Annual Conference, Budapest, Hungary. EMAC Annual Conference, Budapest, Hungary.
LibreCat
2022 | Journal Article | LibreCat-ID: 46661
Akalan, R., Böhm, E., & Eggert, A. (2022). Servitization in the manufacturing industry: Where do we stand? Where do we come from? Journal of Service Management Research, 6(3), 204–213.
LibreCat
2022 | Journal Article | LibreCat-ID: 46634
Alavi, S., Böhm, E., Habel, J., Wieseke, J., Schmitz, C., & Brüggemann, F. (2022). The ambivalent role of monetary sales incentives in service innovation selling. Journal of Product Innovation Management, 39(3), 445–463. https://doi.org/10.1111/jpim.12600
LibreCat
| DOI
2022 | Journal Article | LibreCat-ID: 46660
Böhm, E., Eggert, A., Garnefeld, I., Holzmüller, H., Schaefers, T., Steinhoff, L., & Woisetschläger, D. (2022). Exploring the customer journey of voice commerce: A research agenda. Journal of Service Management, 6(4), 216–231.
LibreCat
2021 | Conference Paper | LibreCat-ID: 46670
Harrmann, L., Böhm, E., & Eggert, A. (2021). Exploring the paths towards service growth in manufacturing companies. 2021 AMA Winter Academic Conference. 2021 AMA Winter Academic Conference.
LibreCat
2021 | Journal Article | LibreCat-ID: 41338
Salonen, A., Terho, H., Böhm, E., Virtanen, A., & Rajala, R. (2021). Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions. Journal of the Academy of Marketing Science, 49(1), 139–163. https://doi.org/10.1007/s11747-020-00729-z
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 41337
Garnefeld, I., Krah, T., Böhm, E., & Gremler, D. D. (2021). Online reviews generated through product testing: can more favorable reviews be enticed with free products? Journal of the Academy of Marketing Science, 49(4), 703–722. https://doi.org/10.1007/s11747-021-00770-6
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 46635
Schaefers, T., Ruffer, S., & Böhm, E. (2021). Outcome-based contracting from the customers’ perspective: A means-end chain analytical exploration. Industrial Marketing Management, 93, 466–481. https://doi.org/10.1016/j.indmarman.2020.06.002
LibreCat
| DOI
2020 | Conference Paper | LibreCat-ID: 46689
Garnefeld, I., Krah, T., Böhm, E., & Gremler, D. D. (2020). Do product testing programs lead to more favorable online reviews? (ausgezeichnet mit Best Paper Award). 2020 AMA Winter Academic Conference, San Diego, CA. 2020 AMA Winter Academic Conference, San Diego, CA.
LibreCat
2020 | Conference Paper | LibreCat-ID: 46690
Eggert, A., Böhm, E., Akalan, R., & Gebauer, H. (2020). Manufacturers’ service growth through mergers and acquisitions – An event study. 2020 AMA Winter Academic Conference, San Diego, CA. 2020 AMA Winter Academic Conference, San Diego, CA.
LibreCat
2020 | Journal Article | LibreCat-ID: 46636
Böhm, E., Eggert, A., Terho, H., Ulaga, W., & Haas, A. (2020). Drivers and outcomes of salespersons’ value opportunity recognition competence in solution selling. Journal of Personal Selling and Sales Management, 40(3), 180–197. https://doi.org/10.1080/08853134.2020.1778484
LibreCat
| DOI
2019 | Conference Paper | LibreCat-ID: 46675
Eggert, A., Böhm, E., Akalan, R., & Gebauer, H. (2019). Service growth by acquisition – An event study. 9th BMM-EMAC Biennial International Conference on Business Market Management, Berlin. 9th BMM-EMAC Biennial International Conference on Business Market Management, Berlin.
LibreCat
2019 | Journal Article | LibreCat-ID: 41339
Garnefeld, I., Eggert, A., Husemann-Kopetzky, M., & Böhm, E. (2019). Exploring the link between payment schemes and customer fraud: a mental accounting perspective. Journal of the Academy of Marketing Science, 47(4), 595–616. https://doi.org/10.1007/s11747-019-00653-x
LibreCat
| DOI
2018 | Conference Paper | LibreCat-ID: 46678
Henkelmann, S., Böhm, E., Cramer, C., & Eggert, A. (2018). The bright and dark side of service quality signals: A contingency perspective. 2018 AMA Winter Academic Conference, New Orleans, FL. 2018 AMA Winter Academic Conference, New Orleans, FL.
LibreCat