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706 Publications


2017 | Conference Paper | LibreCat-ID: 45746
@inproceedings{Eggert_Steinhoff_Witte_2017, title={The Loyalty Effect of Gift Purchases}, booktitle={2017 Winter AMA Conference Proceedings, Orlando}, author={Eggert, A. and Steinhoff, Lena and Witte, C.}, year={2017} }
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2016 | Bachelorsthesis | LibreCat-ID: 3308
@book{Breuer_2016, title={Monitoring in Franchise-Netzwerken: Eine ökonomische Analyse}, publisher={Universität Paderborn}, author={Breuer, Robin }, year={2016} }
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2016 | Mastersthesis | LibreCat-ID: 3311
@book{Amedick_2016, title={Informationsasymmetrien auf dem Spendenmarkt und Möglichkeiten ihrer Reduktion: Eine Prinzipal-Agenten-Perspektive von Online Spenden}, publisher={Universität Paderborn}, author={Amedick, Michaela}, year={2016} }
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2016 | Journal Article | LibreCat-ID: 3318
@article{Melnikov_Hüllermeier_Kaimann_Frick_Gupta_2016, title={Pairwise versus Pointwise Ranking: A Case Study}, volume={25}, DOI={10.4467/20838476si.16.006.6187}, journal={Schedae Informaticae}, publisher={Uniwersytet Jagiellonski - Wydawnictwo Uniwersytetu Jagiellonskiego}, author={Melnikov, Vitalik and Hüllermeier, Eyke and Kaimann, Daniel and Frick, Bernd and Gupta, Pritha }, year={2016} }
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2016 | Journal Article | LibreCat-ID: 5700
@article{Voss_Perks_Sousa_Witell_Wünderlich_2016, title={Reflections on Context in Service Research.}, volume={27}, number={1}, journal={Journal of Service Management}, publisher={Emerald Group Publishing Limited}, author={Voss, Chris and Perks, Helen and Sousa, Rui and Witell, Lars and Wünderlich, Nancy}, year={2016}, pages={30–36} }
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2016 | Journal Article | LibreCat-ID: 5775
@article{Li_Peeters_2016, title={“Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study” }, journal={“Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study” }, publisher={PLoS ONE}, author={Li, Xinyu and Peeters, Ronald}, year={2016} }
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2016 | Journal Article | LibreCat-ID: 4839
@article{Steiner_Eggert_Ulaga_Backhaus_2016, title={Do customized service packages impede value capture in industrial markets?}, number={2}, journal={Journal of the Academy of marketing Science}, author={Steiner, Michael and Eggert, Andreas and Ulaga, Wolfgang and Backhaus, Klaus}, year={2016}, pages={151--165} }
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2016 | Journal Article | LibreCat-ID: 4842
@article{Boehm_Backhaus_Eggert_Cummins_2016, title={Understanding outcome-based contracts: benefits and risks from the buyers’ and sellers’ perspective}, number={1–2}, journal={Journal of Strategic Contracting and Negotiation}, author={Boehm, Eva and Backhaus, Christof and Eggert, Andreas and Cummins, Tim}, year={2016}, pages={128--149} }
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2016 | Journal Article | LibreCat-ID: 4843
@article{Steiner_Wiegand_Eggert_Backhaus_2016, title={Platform adoption in system markets: The roles of preference heterogeneity and consumer expectations}, number={2}, journal={International Journal of Research in Marketing}, author={Steiner, Michael and Wiegand, Nico and Eggert, Andreas and Backhaus, Klaus}, year={2016}, pages={276--296} }
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2016 | Journal Article | LibreCat-ID: 4845
@article{Wagner_Eggert_2016, title={Co-management of purchasing and marketing: Why, when and how?}, journal={Industrial Marketing Management}, author={Wagner, Stephan M and Eggert, Andreas}, year={2016}, pages={27--36} }
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