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561 Publications


2015 | Journal Article | LibreCat-ID: 228
R. Fahr and B. Mir Djawadi, “‘…and they are really lying’: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment.,” Journal of Economic Psychology, pp. 48–59, 2015.
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2015 | Conference Paper | LibreCat-ID: 7722
A. Eggert, L. Steinhoff, and C. Witte, “ You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty,” in 2015 AMA Summer Marketing Educators’ Conference Proceedings, 2015.
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2015 | Conference Paper | LibreCat-ID: 7723
C. Cramer, E. Böhm, and A. Eggert, “Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms,” in Proceedings of the 44th European Marketing Academy (EMAC) Conference, 2015.
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2015 | Conference Paper | LibreCat-ID: 7724
L. Feider, I. Garnefeld, and E. Böhm, “Threatening customers not to return – An effective strategy for online retailers?,” in Proceedings of the 44th European Marketing Academy (EMAC) Conference, 2015.
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2015 | Journal Article | LibreCat-ID: 5701
N. Wünderlich et al., “Futurizing” Smart Service: Implications for Service Researchers and Managers.,” Journal of Services Marketing, vol. 29, no. 6/7, pp. 442–447, 2015.
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2015 | Journal Article | LibreCat-ID: 5703
A. Gustafsson et al., “Conducting Service Research that Matters.,” Journal of Services Marketing, vol. 29, no. 6/7, pp. 425–429, 2015.
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2015 | Journal Article | LibreCat-ID: 5704
A. Scherer, N. Wünderlich, and F. Von Wangenheim, “The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention.,” MIS Quarterly, vol. 39, no. 1, pp. 177–200, 2015.
LibreCat
 

2015 | Journal Article | LibreCat-ID: 5705
E. Breugelmans et al., “Advancing Research on Loyalty Programs: A Future Research Agenda.,” Marketing Letters, vol. 26, no. 2, pp. 127–139, 2015.
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2015 | Journal Article | LibreCat-ID: 4847
A. Eggert, L. Steinhoff, and I. Garnefeld, “Managing the bright and dark sides of status endowment in hierarchical loyalty programs,” Journal of Service Research, vol. 18, no. 2, pp. 210--228, 2015.
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2015 | Journal Article | LibreCat-ID: 4848
H. Terho, A. Eggert, A. Haas, and W. Ulaga, “How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling,” Industrial Marketing Management, pp. 12--21, 2015.
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2015 | Journal Article | LibreCat-ID: 4849
A. Eggert, C. Thiesbrummel, and C. Deutscher, “Heading for new shores: Do service and hybrid innovations outperform product innovations in industrial companies?,” Industrial Marketing Management, pp. 173--183, 2015.
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2015 | Journal Article | LibreCat-ID: 4871
B. M. Djawadi and R. Fahr, “‘...and they are really lying: Clean Evidence on the Pervasiveness of Cheating in Professional Contexts from a Field Experiment,’” Journal of Economic Psychology, vol. 48, pp. 48–59, 2015.
LibreCat
 

2015 | Book Chapter | LibreCat-ID: 4943
A. Eggert, A. Haas, W. Ulaga, and H. Terho, “Wertbasiertes Verkaufen auf Industriegütermärkten,” in Handbuch Business-to-Business-Marketing, Wiesbaden: Springer Fachmedien Wiesbaden, 2015, pp. 483–495.
LibreCat | DOI
 

2015 | Journal Article | LibreCat-ID: 4959
A. Iseke, B. Kocks, M. Schneider, and C. Schulze-Bentrop, “Cross-cutting organizational and demographic divides and the performance of research and development teams: two wrongs can make a right,” R\&D Management, no. 1, pp. 23--40, 2015.
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2015 | Journal Article | LibreCat-ID: 4968
C. Grund, C. Harbring, and K. Thommes, “Public good provision in blended groups of partners and strangers,” Economics Letters, pp. 41--44, 2015.
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2015 | Journal Article | LibreCat-ID: 4969
K. Thommes, J. Vyrastekova, and A. Akkerman, “Behavioral spillovers from freeriding in multilevel interactions,” Journal of Behavioral and Experimental Economics, pp. 78--87, 2015.
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2015 | Book Chapter | LibreCat-ID: 5106
R. Fahr and D. Foit, “Kleine Unternehmen - kleine Verantwortung? Theorie und Praxis unternehmerischer Verantwortung im Mittelstand,” in BWL im Mittelstand - Grundlagen-Besonderheiten-Entwicklungen", 1st ed., W. Becker and P. Ulrich, Eds. Stuttgart: W. Kohlhammer-Verlag, 2015, p. Chapter 4.6.1.
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2015 | Journal Article | LibreCat-ID: 5153
K. Thommes and S. Oertel, “History as a Source of Competitive Advantages,” Scandinavian Management Journal, vol. 31, pp. 549–560, 2015.
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2015 | Journal Article | LibreCat-ID: 5445
M. C. Wehner, C. Schwens, and R. Kabst, “Individual-Level Experience and Organizational-Level Absorptive Capacity: The Special Case of International New Ventures.,” Journal of Business Economics., 2015.
LibreCat
 

2015 | Journal Article | LibreCat-ID: 5449
P. Hütt, M. Baum, C. Schwens, and R. Kabst, “Foreign Direct Investment Location Choice of Small- and Medium-Sized Enterprises: The Risk of Value Erosion of Firm-Specific Resources.,” International Business Review., 2015.
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