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544 Publications


2017 | Journal Article | LibreCat-ID: 4836
Terho, H., Eggert, A., Ulaga, W., Haas, A., & Boehm, E. (2017). Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action. Industrial Marketing Management, 42--55.
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2017 | Journal Article | LibreCat-ID: 4932
Schneider, M., & Flore, J. (2017). Training and commitment in a German manufacturing company during the post-2008 crisis: a case of internal flexicurity. The International Journal of Human Resource Management, 1–17. https://doi.org/10.1080/09585192.2017.1308413
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2017 | Journal Article | LibreCat-ID: 4949
Larivière, B., Bowen, D., Andreassen, T. W., Kunz, W., Sirianni, N. J., Voss, C., … De Keyser, A. (2017). “Service Encounter 2.0”: An investigation into the roles of technology, employees and customers. Journal of Business Research, (79), 238--246.
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2017 | Conference Paper | LibreCat-ID: 4956
Teßmer, I., Olsson, M., Gustafsson, A., & Wünderlich, N. (2017). How to Design Successful Gamification in Retail: The benefits and Pitfalls of Affordances. In Proceedings of the 2017 Frontiers in Service Conference. New York City, USA.
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2017 | Conference Paper | LibreCat-ID: 4987
Klabuhn, J., & Thommes, K. (2017). Age diversity and its effects on team performance. In Academy of Management Proceedings (p. 15119).
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2017 | Book Chapter | LibreCat-ID: 5005
Garnefeld, I., Boehm, E., & Feider, L. (2017). Retourenmanagement zur Steigerung des Kundenwerts. In Kundenwert (pp. 599--624).
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2017 | Conference Paper | LibreCat-ID: 20493
Krebs, B. P. (2017). Talent management and workforce performance: The too-much-potential-talent-effect. . Academy of Management Annual Meeting , Atlanta, USA.
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2017 | Journal Article | LibreCat-ID: 4837
Payne, A., Frow, P., & Eggert, A. (2017). The customer value proposition: evolution, development, and application in marketing. Journal of the Academy of Marketing Science, (4), 467--489.
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2017 | Journal Article | LibreCat-ID: 4926
Radermacher, K., & Schneider, M. (2017). Potenzial der Unternehmensarchitektur im Rahmen des Employer Branding. . PERSONALquaterly, 10–16.
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2017 | Journal Article | LibreCat-ID: 4933
Wangenheim, F. v, Wünderlich, N. V., & Schumann, J. H. (2017). Renew or cancel? Drivers of customer renewal decisions for IT-based service contracts. Journal of Business Research, (79), 181--188.
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2017 | Conference Paper | LibreCat-ID: 5328
Larivière, B., Bowen, D., Andreassen, T. W., Kunz, W., Sirianni, N. J., Voss, C., … De Keyser, A. (2017). Service Encounter 2.0": An Investigation Into the Roles of Technology, Employees and Customers. In Proceedings of QUIS 2017. Porto, Portugal.
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2017 | Conference Paper | LibreCat-ID: 5479
Eggert, A., Steinhoff, L., & Witte, C. (2017). The Loyalty Effect of Gift Purchases.
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2017 | Journal Article | LibreCat-ID: 1062
Frick, B., Gergaud, O., & Winter, P. (2017). The revenue potential of product differentiation: Empirical evidence fro the Croation restaurant industry. Gastronomy and Tourism, 2(4), 259-271(13). https://doi.org/10.3727/216929717X15046207899410
LibreCat | Files available | DOI
 

2017 | Conference Paper | LibreCat-ID: 3537
Rötzmeier-Keuper, J., & Wünderlich, N. (2017). How to Handle Dilemmas in Triadic Service Relationships – An Exploratory Study. In Proceedings of the 2017 Frontiers in Service Conference. New York City, USA.
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2017 | Conference Paper | LibreCat-ID: 5329
Becker-Özcamlica, H., Teßmer, I., & Wünderlich, N. (2017). Do Companies Really Have to Emphasize the Triple Bottom Line? Analyzing the Effect of Competing Sustainable Market Orientations. In Proceedings of the 2017 Winter Marketing Educators’ Conference. Orlando, USA.
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2017 | Journal Article | LibreCat-ID: 4838
Eggert, A., Boehm, E., & Cramer, C. (2017). Business service outsourcing in manufacturing firms: an event study. Journal of Service Management, (3), 476--498.
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2017 | Journal Article | LibreCat-ID: 4840
Boehm, E., Eggert, A., & Thiesbrummel, C. (2017). Service transition: A viable option for manufacturing companies with deteriorating financial performance? Industrial Marketing Management, 101--111.
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2017 | Book (Editor) | LibreCat-ID: 4908
Helm, S., Günter, B., & Eggert, A. (Eds.). (2017). Kundenwert. Wiesbaden: Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-10920-2
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2017 | Journal Article | LibreCat-ID: 4934
Schneider, M., & Flore, J. (2017). Qualifizieren und binden: Betriebliche Weiterbildung während Kurzarbeit. . PERSONALquaterly, 45–53.
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2017 | Book Chapter | LibreCat-ID: 4941
Eggert, A. (2017). Die zwei Perspektiven des Kundenwerts: Darstellung und Versuch einer Integration. In Kundenwert (pp. 37–51). Wiesbaden: Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-10920-2_2
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