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724 Publications
2018 | Conference Paper | LibreCat-ID: 46677
How to transform a product-focused salesforce to solution sales?
A. Salonen, H. Terho, E. Böhm, R. Rajala, A. Virtanen, in: 47rd EMAC Annual Conference, Glasgow, UK, 2018.
LibreCat
A. Salonen, H. Terho, E. Böhm, R. Rajala, A. Virtanen, in: 47rd EMAC Annual Conference, Glasgow, UK, 2018.
2018 | Conference Paper | LibreCat-ID: 46676
Engaging a product-oriented salesforce in solution sales
A. Salonen, H. Terho, E. Böhm, R. Rajala, A. Virtanen, in: ISBM 2018 Academic Conference, Cambridge, MA, 2018.
LibreCat
A. Salonen, H. Terho, E. Böhm, R. Rajala, A. Virtanen, in: ISBM 2018 Academic Conference, Cambridge, MA, 2018.
2018 | Journal Article | LibreCat-ID: 41340
I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions
I. Garnefeld, E. Böhm, L. Klimke, A. Oestreich, Journal of the Academy of Marketing Science 46 (2018) 1133–1147.
LibreCat
| DOI
I. Garnefeld, E. Böhm, L. Klimke, A. Oestreich, Journal of the Academy of Marketing Science 46 (2018) 1133–1147.
2018 | Journal Article | LibreCat-ID: 45731
Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement
L. Steinhoff, C. Witte, A. Eggert, Journal of Service Management Research 2 (2018) 22–35.
LibreCat
| DOI
L. Steinhoff, C. Witte, A. Eggert, Journal of Service Management Research 2 (2018) 22–35.
2018 | Conference Paper | LibreCat-ID: 45744
Are Gift Purchases an Effective Driver of Customer Loyalty?
A. Eggert, L. Steinhoff, C. Witte, in: 2018 Winter AMA Conference Proceedings, New Orleans, 2018.
LibreCat
A. Eggert, L. Steinhoff, C. Witte, in: 2018 Winter AMA Conference Proceedings, New Orleans, 2018.
2017 | Journal Article | LibreCat-ID: 24378
Wer hat hier das Sagen?
B. Krebs, M. Wehner, R. Kabst, Personalmagazin 2 (2017) 20–23.
LibreCat
B. Krebs, M. Wehner, R. Kabst, Personalmagazin 2 (2017) 20–23.
2017 | Journal Article | LibreCat-ID: 24379
Nordeuropa hat´s nicht nötig
B. Krebs, M. Wehner, R. Kabst, Personalmagazin 2 (2017) 24–25.
LibreCat
B. Krebs, M. Wehner, R. Kabst, Personalmagazin 2 (2017) 24–25.
2017 | Journal Article | LibreCat-ID: 24380
Cranet Survey 2015/2016 - Stand der HR-Digitalisierung.
H. Rauterberg, B. Krebs, Personalführung 5 (2017) 28–33.
LibreCat
H. Rauterberg, B. Krebs, Personalführung 5 (2017) 28–33.
2017 | Journal Article | LibreCat-ID: 3307
The impact of customer reviews and advertisement efforts on the performance of experience goods in electronic markets
B. Frick, D. Kaimann, Applied Economics Letters 24 (2017) 1237–1240.
LibreCat
| Files available
| DOI
B. Frick, D. Kaimann, Applied Economics Letters 24 (2017) 1237–1240.
2017 | Conference Paper | LibreCat-ID: 3537
How to Handle Dilemmas in Triadic Service Relationships – An Exploratory Study.
J. Rötzmeier-Keuper, N. Wünderlich, in: Proceedings of the 2017 Frontiers in Service Conference, 2017.
LibreCat
J. Rötzmeier-Keuper, N. Wünderlich, in: Proceedings of the 2017 Frontiers in Service Conference, 2017.
2017 | Conference Paper | LibreCat-ID: 115
Certification Matters for Service Markets
M.-C. Jakobs, J. Krämer, D. van Straaten, T. Lettmann, in: T.P. Marcelo De Barros, Janusz Klink,Tadeus Uhl (Ed.), The Ninth International Conferences on Advanced Service Computing (SERVICE COMPUTATION), 2017, pp. 7–12.
LibreCat
| Files available
M.-C. Jakobs, J. Krämer, D. van Straaten, T. Lettmann, in: T.P. Marcelo De Barros, Janusz Klink,Tadeus Uhl (Ed.), The Ninth International Conferences on Advanced Service Computing (SERVICE COMPUTATION), 2017, pp. 7–12.
2017 | Book Chapter | LibreCat-ID: 21130
Managementpraktiken in KMU
K. Thommes, in: D. Müller (Ed.), Controlling Für Kleine Und Mittlere Unternehmen, 2nd ed., De Gruyter, Berlin, Boston, 2017, pp. 367–392.
LibreCat
| DOI
K. Thommes, in: D. Müller (Ed.), Controlling Für Kleine Und Mittlere Unternehmen, 2nd ed., De Gruyter, Berlin, Boston, 2017, pp. 367–392.
2017 | Conference Paper | LibreCat-ID: 20493
Talent management and workforce performance: The too-much-potential-talent-effect.
B.P. Krebs, in: 2017.
LibreCat
B.P. Krebs, in: 2017.
2017 | Dissertation | LibreCat-ID: 4674
The Performance of Individuals, Teams, and Organizations: Empirical Evidence from the Field
A. Rose, The Performance of Individuals, Teams, and Organizations: Empirical Evidence from the Field, Universität Paderborn, 2017.
LibreCat
| Files available
A. Rose, The Performance of Individuals, Teams, and Organizations: Empirical Evidence from the Field, Universität Paderborn, 2017.
2017 | Journal Article | LibreCat-ID: 4836
Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action
H. Terho, A. Eggert, W. Ulaga, A. Haas, E. Boehm, Industrial Marketing Management (2017) 42--55.
LibreCat
H. Terho, A. Eggert, W. Ulaga, A. Haas, E. Boehm, Industrial Marketing Management (2017) 42--55.
2017 | Journal Article | LibreCat-ID: 4837
The customer value proposition: evolution, development, and application in marketing
A. Payne, P. Frow, A. Eggert, Journal of the Academy of Marketing Science (2017) 467--489.
LibreCat
A. Payne, P. Frow, A. Eggert, Journal of the Academy of Marketing Science (2017) 467--489.
2017 | Journal Article | LibreCat-ID: 4838
Business service outsourcing in manufacturing firms: an event study
A. Eggert, E. Boehm, C. Cramer, Journal of Service Management (2017) 476--498.
LibreCat
A. Eggert, E. Boehm, C. Cramer, Journal of Service Management (2017) 476--498.
2017 | Journal Article | LibreCat-ID: 4840
Service transition: A viable option for manufacturing companies with deteriorating financial performance?
E. Boehm, A. Eggert, C. Thiesbrummel, Industrial Marketing Management (2017) 101--111.
LibreCat
E. Boehm, A. Eggert, C. Thiesbrummel, Industrial Marketing Management (2017) 101--111.
2017 | Book (Editor) | LibreCat-ID: 4908
Kundenwert
S. Helm, B. Günter, A. Eggert, eds., Kundenwert, Springer Fachmedien Wiesbaden, Wiesbaden, 2017.
LibreCat
| DOI
S. Helm, B. Günter, A. Eggert, eds., Kundenwert, Springer Fachmedien Wiesbaden, Wiesbaden, 2017.
2017 | Journal Article | LibreCat-ID: 4933
Renew or cancel? Drivers of customer renewal decisions for IT-based service contracts
F. v Wangenheim, N.V. Wünderlich, J.H. Schumann, Journal of Business Research (2017) 181--188.
LibreCat
F. v Wangenheim, N.V. Wünderlich, J.H. Schumann, Journal of Business Research (2017) 181--188.