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724 Publications
2022 | Journal Article | LibreCat-ID: 46660
E. Böhm et al., “Exploring the customer journey of voice commerce: A research agenda,” SMR - Journal of Service Management Research, vol. 6, no. 4, pp. 216–231, 2022.
LibreCat
2021 | Book Chapter | LibreCat-ID: 24371
B. Krebs and M. C. Wehner, “The relationship between talent management and individual and organizational performance,” in The Routledge companion to talent management, I. Tarique, Ed. New York, NY: Routledge, 2021, pp. 539–555.
LibreCat
2021 | Book Chapter | LibreCat-ID: 24375
B. Wach, B. Krebs, and R. Kabst, “HR-Manager als Intrapreneure,” in HR-Trends 2021, K. Schwuchow and J. Gutmann, Eds. Freiburg: Haufe-Lexware, 2021.
LibreCat
2021 | Journal Article | LibreCat-ID: 24456 | 
K. J. Rohlfing et al., “Explanation as a Social Practice: Toward a Conceptual Framework for the Social Design of AI Systems,” IEEE Transactions on Cognitive and Developmental Systems, vol. 13, no. 3, pp. 717–728, 2021, doi: 10.1109/tcds.2020.3044366.
LibreCat
| Files available
| DOI
2021 | Journal Article | LibreCat-ID: 45724
C. M. Henderson, L. Steinhoff, C. M. Harmeling, and R. W. Palmatier, “Customer Inertia Marketing,” Journal of the Academy of Marketing Science, vol. 49, no. 2, pp. 350–373, 2021, doi: http://dx.doi.org/10.1007/s11747-020-00744-0.
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 45725
J. J. Kim, L. Steinhoff, and R. W. Palmatier, “An Emerging Theory of Loyalty Program Dynamics,” Journal of the Academy of Marketing Science, vol. 49, no. 1, pp. 71–95, 2021, doi: 10.1007/s11747-020-00719-1.
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 45722
L. Steinhoff and R. W. Palmatier, “Commentary: Opportunities and Challenges of Technology in Relationship Marketing,” Australasian Marketing Journal, vol. 29, no. 2, pp. 111–117, 2021, doi: https://doi.org/10.1016/j.ausmj.2020.07.003.
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 45723
L. Steinhoff and M. M. Zondag, “Loyalty Programs as Travel Companions: Complementary Service Features across Customer Journey Stages,” Journal of Business Research, vol. 129, pp. 70–82, 2021, doi: 10.1016/j.jbusres.2021.02.016.
LibreCat
| DOI
2021 | Conference Paper | LibreCat-ID: 45741
B. Alberternst, L. Steinhoff, A. Eggert, and M. Giesler, “Consumer Solidarity: A Social-System Perspective on the Glue that Holds Society Together,” presented at the 2021 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg, 2021.
LibreCat
2021 | Conference Paper | LibreCat-ID: 45740
B. Alberternst, A. Eggert, L. Steinhoff, and M. Giesler, “Understanding and Measuring Consumer Solidarity as a Collective Bond,” presented at the Proceedings of the 50th European Marketing Academy (EMAC) Conference, Madrid, 2021.
LibreCat
2021 | Journal Article | LibreCat-ID: 17860
D. Beverungen, D. Kundisch, and N. Wünderlich, “Transforming into a Platform Provider: Strategic Options for Industrial Smart Service Providers,” Journal of Service Management, vol. 32, no. 4, pp. 507–532, 2021, doi: 10.1108/JOSM-03-2020-0066.
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 21289
D. Kaimann, I. Tanneberg, and J. Cox, “‘I will survive’: Online streaming and the chart survival of music tracks,” Managerial and Decision Economics, vol. 42, no. 1, pp. 3–20, 2021, doi: 10.1002/mde.3226.
LibreCat
| DOI
2021 | Conference Paper | LibreCat-ID: 46670
L. Harrmann, E. Böhm, and A. Eggert, “Exploring the paths towards service growth in manufacturing companies,” presented at the 2021 AMA Winter Academic Conference, 2021.
LibreCat
2021 | Journal Article | LibreCat-ID: 41338
A. Salonen, H. Terho, E. Böhm, A. Virtanen, and R. Rajala, “Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions,” Journal of the Academy of Marketing Science, vol. 49, no. 1, pp. 139–163, 2021, doi: 10.1007/s11747-020-00729-z.
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 41337
I. Garnefeld, T. Krah, E. Böhm, and D. D. Gremler, “Online reviews generated through product testing: can more favorable reviews be enticed with free products?,” Journal of the Academy of Marketing Science, vol. 49, no. 4, pp. 703–722, 2021, doi: 10.1007/s11747-021-00770-6.
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 46635
T. Schaefers, S. Ruffer, and E. Böhm, “Outcome-based contracting from the customers’ perspective: A means-end chain analytical exploration,” Industrial Marketing Management, vol. 93, pp. 466–481, 2021, doi: 10.1016/j.indmarman.2020.06.002.
LibreCat
| DOI
2020 | Conference Paper | LibreCat-ID: 24373
B. Krebs, “Antecedents and Performance Consequences of High-Potential Scheme Use,” in Academy of Management Proceedings, 2020, vol. 1, no. 21233.
LibreCat