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37 Publications
2021 | Journal Article | LibreCat-ID: 41337
Garnefeld, Ina, et al. “Online Reviews Generated through Product Testing: Can More Favorable Reviews Be Enticed with Free Products?” Journal of the Academy of Marketing Science, vol. 49, no. 4, Springer Science and Business Media LLC, 2021, pp. 703–22, doi:10.1007/s11747-021-00770-6.
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 48520
Hubner-Benz, Sylvia, et al. “How Entrepreneur’s Leadership Behavior and Demographics Shape Applicant Attraction to New Ventures: The Role of Stereotypes.” The International Journal of Human Resource Management, vol. 34, no. 11, Informa UK Limited, 2021, pp. 2137–72, doi:10.1080/09585192.2021.1893785.
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41299
Kim, Jisu J., et al. “An Emerging Theory of Loyalty Program Dynamics.” Journal of the Academy of Marketing Science, vol. 49, no. 1, Springer Science and Business Media LLC, 2020, pp. 71–95, doi:10.1007/s11747-020-00719-1.
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41310
Henderson, Conor M., et al. “Customer Inertia Marketing.” Journal of the Academy of Marketing Science, vol. 49, no. 2, Springer Science and Business Media LLC, 2020, pp. 350–73, doi:10.1007/s11747-020-00744-0.
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 48524
Hubner-Benz, Sylvia. “When Entrepreneurs Become Leaders: How Entrepreneurs Deal with People Management.” International Journal of Entrepreneurial Venturing, vol. 12, no. 2, 161, Inderscience Publishers, 2020, doi:10.1504/ijev.2020.105571.
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 48521
Rudic, Biljana, et al. “Hustlers, Hipsters and Hackers: Potential Employees’ Stereotypes of Entrepreneurial Leaders.” Journal of Business Venturing Insights, vol. 15, e00220, Elsevier BV, 2020, doi:10.1016/j.jbvi.2020.e00220.
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 41294
Steinhoff, Lena, et al. “Online Relationship Marketing.” Journal of the Academy of Marketing Science, vol. 47, no. 3, Springer Science and Business Media LLC, 2019, pp. 369–93, doi:10.1007/s11747-018-0621-6.
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 41309
Eggert, Andreas, et al. “Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships.” Journal of Marketing, vol. 83, no. 5, SAGE Publications, 2019, pp. 115–32, doi:10.1177/0022242919860802.
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 41339
Garnefeld, Ina, et al. “Exploring the Link between Payment Schemes and Customer Fraud: A Mental Accounting Perspective.” Journal of the Academy of Marketing Science, vol. 47, no. 4, Springer Science and Business Media LLC, 2019, pp. 595–616, doi:10.1007/s11747-019-00653-x.
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 48515
Hubner-Benz, Sylvia, et al. “Contagion of Entrepreneurial Passion: Effects on Employee Outcomes.” Entrepreneurship Theory and Practice, vol. 44, no. 6, SAGE Publications, 2019, pp. 1112–40, doi:10.1177/1042258719883995.
LibreCat
| DOI
2018 | Journal Article | LibreCat-ID: 41340
Garnefeld, Ina, et al. “I Thought It Was over, but Now It Is Back: Customer Reactions to Ex Post Time Extensions of Sales Promotions.” Journal of the Academy of Marketing Science, vol. 46, no. 6, Springer Science and Business Media LLC, 2018, pp. 1133–47, doi:10.1007/s11747-018-0600-y.
LibreCat
| DOI
2018 | Journal Article | LibreCat-ID: 48526
Hubner-Benz, Sylvia, and Matthias Baum. “Effectuation, Entrepreneurs’ Leadership Behaviour, and Employee Outcomes: A Conceptual Model.” International Journal of Entrepreneurial Venturing, vol. 10, no. 4, 383, Inderscience Publishers, 2018, doi:10.1504/ijev.2018.093917.
LibreCat
| DOI
2017 | Journal Article | LibreCat-ID: 47913
Reimsbach, Daniel, et al. “Integrated Reporting and Assurance of Sustainability Information: An Experimental Study on Professional Investors’ Information Processing.” European Accounting Review, vol. 27, no. 3, Informa UK Limited, 2017, pp. 559–81, doi:10.1080/09638180.2016.1273787.
LibreCat
| DOI
2014 | Journal Article | LibreCat-ID: 41296
Steinhoff, Lena, and Robert W. Palmatier. “Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects.” Journal of the Academy of Marketing Science, vol. 44, no. 1, Springer Science and Business Media LLC, 2014, pp. 88–107, doi:10.1007/s11747-014-0405-6.
LibreCat
| DOI
2014 | Journal Article | LibreCat-ID: 47906
Hahn, Rüdiger, and Daniel Reimsbach. “Are We on Track with Sustainability Literacy?” Journal of Global Responsibility, vol. 5, no. 1, Emerald, 2014, pp. 55–67, doi:10.1108/jgr-12-2013-0016.
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| DOI
2013 | Journal Article | LibreCat-ID: 47907
Reimsbach, Daniel. “Pro Forma Earnings Disclosure: The Effects of Non-GAAP Earnings and Earnings-before on Investors’ Information Processing.” Journal of Business Economics, vol. 84, no. 4, Springer Science and Business Media LLC, 2013, pp. 479–515, doi:10.1007/s11573-013-0688-y.
LibreCat
| DOI
2013 | Journal Article | LibreCat-ID: 47911
Reimsbach, Daniel, and Rüdiger Hahn. “The Effects of Negative Incidents in Sustainability Reporting on Investors’ Judgments–an Experimental Study of Third‐party Versus Self‐disclosure in the Realm of Sustainable Development.” Business Strategy and the Environment, vol. 24, no. 4, Wiley, 2013, pp. 217–35, doi:10.1002/bse.1816.
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| DOI