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37 Publications
2021 | Journal Article | LibreCat-ID: 41337
Online reviews generated through product testing: can more favorable reviews be enticed with free products?
I. Garnefeld, T. Krah, E. Böhm, D.D. Gremler, Journal of the Academy of Marketing Science 49 (2021) 703–722.
LibreCat
| DOI
I. Garnefeld, T. Krah, E. Böhm, D.D. Gremler, Journal of the Academy of Marketing Science 49 (2021) 703–722.
2021 | Journal Article | LibreCat-ID: 48520
How entrepreneur’s leadership behavior and demographics shape applicant attraction to new ventures: the role of stereotypes
S. Hubner-Benz, B. Rudic, M. Baum, The International Journal of Human Resource Management 34 (2021) 2137–2172.
LibreCat
| DOI
S. Hubner-Benz, B. Rudic, M. Baum, The International Journal of Human Resource Management 34 (2021) 2137–2172.
2020 | Journal Article | LibreCat-ID: 41299
An emerging theory of loyalty program dynamics
J.J. Kim, L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 49 (2020) 71–95.
LibreCat
| DOI
J.J. Kim, L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 49 (2020) 71–95.
2020 | Journal Article | LibreCat-ID: 41310
Customer inertia marketing
C.M. Henderson, L. Steinhoff, C.M. Harmeling, R.W. Palmatier, Journal of the Academy of Marketing Science 49 (2020) 350–373.
LibreCat
| DOI
C.M. Henderson, L. Steinhoff, C.M. Harmeling, R.W. Palmatier, Journal of the Academy of Marketing Science 49 (2020) 350–373.
2020 | Journal Article | LibreCat-ID: 48524
When entrepreneurs become leaders: how entrepreneurs deal with people management
S. Hubner-Benz, International Journal of Entrepreneurial Venturing 12 (2020).
LibreCat
| DOI
S. Hubner-Benz, International Journal of Entrepreneurial Venturing 12 (2020).
2020 | Journal Article | LibreCat-ID: 48521
Hustlers, hipsters and hackers: Potential employees’ stereotypes of entrepreneurial leaders
B. Rudic, S. Hubner-Benz, M. Baum, Journal of Business Venturing Insights 15 (2020).
LibreCat
| DOI
B. Rudic, S. Hubner-Benz, M. Baum, Journal of Business Venturing Insights 15 (2020).
2019 | Journal Article | LibreCat-ID: 41294
Online relationship marketing
L. Steinhoff, D. Arli, S. Weaven, I.V. Kozlenkova, Journal of the Academy of Marketing Science 47 (2019) 369–393.
LibreCat
| DOI
L. Steinhoff, D. Arli, S. Weaven, I.V. Kozlenkova, Journal of the Academy of Marketing Science 47 (2019) 369–393.
2019 | Journal Article | LibreCat-ID: 41309
Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships
A. Eggert, L. Steinhoff, C. Witte, Journal of Marketing 83 (2019) 115–132.
LibreCat
| DOI
A. Eggert, L. Steinhoff, C. Witte, Journal of Marketing 83 (2019) 115–132.
2019 | Journal Article | LibreCat-ID: 41339
Exploring the link between payment schemes and customer fraud: a mental accounting perspective
I. Garnefeld, A. Eggert, M. Husemann-Kopetzky, E. Böhm, Journal of the Academy of Marketing Science 47 (2019) 595–616.
LibreCat
| DOI
I. Garnefeld, A. Eggert, M. Husemann-Kopetzky, E. Böhm, Journal of the Academy of Marketing Science 47 (2019) 595–616.
2019 | Journal Article | LibreCat-ID: 48515
Contagion of Entrepreneurial Passion: Effects on Employee Outcomes
S. Hubner-Benz, M. Baum, M. Frese, Entrepreneurship Theory and Practice 44 (2019) 1112–1140.
LibreCat
| DOI
S. Hubner-Benz, M. Baum, M. Frese, Entrepreneurship Theory and Practice 44 (2019) 1112–1140.
2018 | Journal Article | LibreCat-ID: 41340
I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions
I. Garnefeld, E. Böhm, L. Klimke, A. Oestreich, Journal of the Academy of Marketing Science 46 (2018) 1133–1147.
LibreCat
| DOI
I. Garnefeld, E. Böhm, L. Klimke, A. Oestreich, Journal of the Academy of Marketing Science 46 (2018) 1133–1147.
2018 | Journal Article | LibreCat-ID: 48526
Effectuation, entrepreneurs' leadership behaviour, and employee outcomes: a conceptual model
S. Hubner-Benz, M. Baum, International Journal of Entrepreneurial Venturing 10 (2018).
LibreCat
| DOI
S. Hubner-Benz, M. Baum, International Journal of Entrepreneurial Venturing 10 (2018).
2017 | Journal Article | LibreCat-ID: 47913
Integrated Reporting and Assurance of Sustainability Information: An Experimental Study on Professional Investors’ Information Processing
D. Reimsbach, R. Hahn, A. Gürtürk, European Accounting Review 27 (2017) 559–581.
LibreCat
| DOI
D. Reimsbach, R. Hahn, A. Gürtürk, European Accounting Review 27 (2017) 559–581.
2014 | Journal Article | LibreCat-ID: 41296
Understanding loyalty program effectiveness: managing target and bystander effects
L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 44 (2014) 88–107.
LibreCat
| DOI
L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 44 (2014) 88–107.
2014 | Journal Article | LibreCat-ID: 47906
Are we on track with sustainability literacy?
R. Hahn, D. Reimsbach, Journal of Global Responsibility 5 (2014) 55–67.
LibreCat
| DOI
R. Hahn, D. Reimsbach, Journal of Global Responsibility 5 (2014) 55–67.
2013 | Journal Article | LibreCat-ID: 47907
Pro forma earnings disclosure: the effects of non-GAAP earnings and earnings-before on investors’ information processing
D. Reimsbach, Journal of Business Economics 84 (2013) 479–515.
LibreCat
| DOI
D. Reimsbach, Journal of Business Economics 84 (2013) 479–515.
2013 | Journal Article | LibreCat-ID: 47911
The Effects of Negative Incidents in Sustainability Reporting on Investors’ Judgments–an Experimental Study of Third‐party Versus Self‐disclosure in the Realm of Sustainable Development
D. Reimsbach, R. Hahn, Business Strategy and the Environment 24 (2013) 217–235.
LibreCat
| DOI
D. Reimsbach, R. Hahn, Business Strategy and the Environment 24 (2013) 217–235.