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29 Publications
2017 | Conference Paper | LibreCat-ID: 4956
I. Teßmer, M. Olsson, A. Gustafsson, and N. Wünderlich, “How to Design Successful Gamification in Retail: The benefits and Pitfalls of Affordances,” in Proceedings of the 2017 Frontiers in Service Conference, New York City, USA, 2017.
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2017 | Conference Paper | LibreCat-ID: 5328
B. Larivière et al., “Service Encounter 2.0": An Investigation Into the Roles of Technology, Employees and Customers.,” in Proceedings of QUIS 2017, Porto, Portugal, 2017.
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2017 | Conference Paper | LibreCat-ID: 5329
H. Becker-Özcamlica, I. Teßmer, and N. Wünderlich, “Do Companies Really Have to Emphasize the Triple Bottom Line? Analyzing the Effect of Competing Sustainable Market Orientations.,” in Proceedings of the 2017 Winter Marketing Educators’ Conference, Orlando, USA, 2017.
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2016 | Journal Article | LibreCat-ID: 5700
C. Voss, H. Perks, R. Sousa, L. Witell, and N. Wünderlich, “Reflections on Context in Service Research.,” Journal of Service Management, vol. 27, no. 1, pp. 30–36, 2016.
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2016 | Journal Article | LibreCat-ID: 4951
S. Paluch and N. Wünderlich, “Contrasting Risk Perceptions of Technology-Based Service Innovations in Inter-Organizational Settings.,” Journal of business Research, vol. 69, no. 7, pp. 2424--2431, 2016.
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2015 | Journal Article | LibreCat-ID: 5701
N. Wünderlich et al., “Futurizing” Smart Service: Implications for Service Researchers and Managers.,” Journal of Services Marketing, vol. 29, no. 6/7, pp. 442–447, 2015.
LibreCat
2015 | Journal Article | LibreCat-ID: 5703
A. Gustafsson et al., “Conducting Service Research that Matters.,” Journal of Services Marketing, vol. 29, no. 6/7, pp. 425–429, 2015.
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2015 | Journal Article | LibreCat-ID: 5704
A. Scherer, N. Wünderlich, and F. Von Wangenheim, “The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention.,” MIS Quarterly, vol. 39, no. 1, pp. 177–200, 2015.
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2015 | Journal Article | LibreCat-ID: 5705
E. Breugelmans et al., “Advancing Research on Loyalty Programs: A Future Research Agenda.,” Marketing Letters, vol. 26, no. 2, pp. 127–139, 2015.
LibreCat
2014 | Conference Abstract | LibreCat-ID: 3538
J. Rötzmeier-Keuper and N. Wünderlich, “Customer collectives in healthcare: The transformative potential of service to overcome consumer vulnerability,” in Proceedings of the 39th Annual Macromarketing Conference, London, GB, 2014.
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2014 | Conference Abstract | LibreCat-ID: 3541
J. Rötzmeier-Keuper and N. Wünderlich, “ Interdependent Relationships Between and among Service Providers and Customer Collectives.,” in Proceedings of the AMA SERVSIG International Service Research Conference, Thessaloniki, GR, 2014.
LibreCat
2014 | Journal Article | LibreCat-ID: 5714
J. H. Schumann, N. Wünderlich, and H. Evanschitzky, “Spillover Effects of Service Failures in Coalition Loyalty Programs: The Buffering Effect of Special Treatment Benefits.,” Journal of Retailing, vol. 90, no. 1, pp. 111–118, 2014.
LibreCat
2013 | Journal Article | LibreCat-ID: 5715
N. Wünderlich, F. V. Wangenheim, and M. J. Bitner, “High Tech and High Touch: A Framework for Understanding User Attitudes and Behaviors Related to Smart Interactive Services.,” Journal of Service Research, vol. 16, no. 1, pp. 3–20, 2013.
LibreCat
2012 | Journal Article | LibreCat-ID: 5716
H. Evanschitzky, F. v Wangenheim, and N. Wünderlich, “Perils of Managing the Service Profit Chain: The Role of Time Lags and Feedback Loops.,” Journal of Retailing, vol. 88, no. 3, pp. 356–366, 2012.
LibreCat
2012 | Journal Article | LibreCat-ID: 5717
J. H. Schumann, N. Wünderlich, and M. S. Zimmer, “Culture’s Impact on Customer Motivation to Engage in Professional Service Enactments.,” Schmalenbach Business Review, vol. 64, no. 2, pp. 141–165, 2012.
LibreCat
2012 | Journal Article | LibreCat-ID: 5718
J. H. Schumann, N. Wünderlich, and F. Wangenheim, “Technology Mediation in Service Delivery: A New Typology and an Agenda for Managers and Academics.,” Technovation, vol. 32, no. 2, pp. 133–143, 2012.
LibreCat
2011 | Journal Article | LibreCat-ID: 5719
N. Wünderlich, J. H. Schumann, F. v Wangenheim, and H. H. Holzmüller, “Management und Marketing ferngesteuerter Dienstleistungen: Konzeptionelle Verortung, betriebswirtschaftliche Herausforderungen und künftige Forschungsaufgaben.,” Zeitschrift für Betriebswirtschaft, vol. 81, no. 9, pp. 977–1001, 2011.
LibreCat
2010 | Book (Editor) | LibreCat-ID: 5720
S. Ackermann, N. Wünderlich, and F. v. Wangenheim, Eds., Geschäftsmodelle in virtuellen Spielwelten. München: Books on Demand, 2010.
LibreCat
2009 | Book | LibreCat-ID: 5721
N. Wünderlich, Acceptance of Remote Services – Perception, Adoption, and Continued Usage in Organizational Settings, 1st ed. Wiesbaden: Springer Gabler, 2009.
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