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29 Publications
2021 | Journal Article | LibreCat-ID: 17860
Beverungen, Daniel, Dennis Kundisch, and Nancy Wünderlich. “Transforming into a Platform Provider: Strategic Options for Industrial Smart Service Providers.” Journal of Service Management 32, no. 4 (2021): 507–32. https://doi.org/10.1108/JOSM-03-2020-0066.
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| DOI
2020 | Conference Paper | LibreCat-ID: 16116
Purrmann, Maren, and Nancy Wünderlich. “How to Build Trust on Peer-to-Peer Platforms: An Investigation of the Antecedents of Peer and Platform Trust.” In Proceedings of the 2020 AMA Winter Academic Conference, 2020.
LibreCat
2019 | Conference Paper | LibreCat-ID: 15532
Purrmann, Maren, and Nancy Wünderlich. “Value Co-Creation Patterns in Multi-Actor Service Interactions: A Framework for Collaborative Consumption Platforms.” In Proceedings of the 2019 Frontiers in Service Conference, 2019.
LibreCat
2019 | Journal Article | LibreCat-ID: 13149
Wünderlich, Nancy V., Jens Hogreve, Ilma Nur Chowdhury, Hannes Fleischer, Sahar Mousavi, Julia Rötzmeier-Keuper, and Rui Sousa. “Overcoming Vulnerability: Channel Design Strategies to Alleviate Vulnerability Perceptions in Customer Journeys.” Journal of Business Research, 2019. https://doi.org/10.1016/j.jbusres.2019.07.027.
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| DOI
2018 | Journal Article | LibreCat-ID: 3516
Rötzmeier-Keuper, Julia, Jennifer Hendricks, Nancy Wünderlich, and Gertrud Schmitz. “Triadic Relationships in the Context of Services for Animal Companions.” Journal of Business Research, no. 85 (2018): 295--303.
LibreCat
2018 | Conference Paper | LibreCat-ID: 4952
Purrmann, Maren, and Nancy Wünderlich. “Managing Collaborative Consumption Platforms: Successfully Fostering the Co-Creation of Value Between Service Customers and Peer Providers.” In Proceedings of the 2018 Frontiers in Service Conference, n.d.
LibreCat
2017 | Conference Paper | LibreCat-ID: 3537
Rötzmeier-Keuper, Julia, and Nancy Wünderlich. “How to Handle Dilemmas in Triadic Service Relationships – An Exploratory Study.” In Proceedings of the 2017 Frontiers in Service Conference, 2017.
LibreCat
2017 | Journal Article | LibreCat-ID: 4947
Wangenheim, Florian v, Nancy Wünderlich, and Jan H Schumann. “Renew or Cancel? Drivers of Customer Renewal Decisions for IT-Based Service Contracts.” Journal of Business Research, no. 79 (2017): 181--188.
LibreCat
2017 | Journal Article | LibreCat-ID: 4949
Larivière, Bart, David Bowen, Tor W Andreassen, Werner Kunz, Nancy J Sirianni, Chris Voss, Nancy Wünderlich, and Arne De Keyser. “‘Service Encounter 2.0’: An Investigation into the Roles of Technology, Employees and Customers.” Journal of Business Research, no. 79 (2017): 238--246.
LibreCat
2017 | Conference Paper | LibreCat-ID: 4955
Wünderlich, Nancy, and Stefanie Paluch. “A Nice and Friendly Chat With a Bot: User Perceptions of AI-Based Service Agents.” In Proceedings of the 38th International Conference on Information Systems (ICIS 2017), 2017.
LibreCat
2017 | Conference Paper | LibreCat-ID: 4956
Teßmer, Isabel, Marcus Olsson, Anders Gustafsson, and Nancy Wünderlich. “How to Design Successful Gamification in Retail: The Benefits and Pitfalls of Affordances.” In Proceedings of the 2017 Frontiers in Service Conference, 2017.
LibreCat
2017 | Conference Paper | LibreCat-ID: 5328
Larivière, Bart, David Bowen, Tor W Andreassen, Werner Kunz, Nancy J Sirianni, Chris Voss, Nancy Wünderlich, and Arne De Keyser. “Service Encounter 2.0": An Investigation Into the Roles of Technology, Employees and Customers.” In Proceedings of QUIS 2017, 2017.
LibreCat
2017 | Conference Paper | LibreCat-ID: 5329
Becker-Özcamlica, Hürrem, Isabel Teßmer, and Nancy Wünderlich. “Do Companies Really Have to Emphasize the Triple Bottom Line? Analyzing the Effect of Competing Sustainable Market Orientations.” In Proceedings of the 2017 Winter Marketing Educators’ Conference, 2017.
LibreCat
2016 | Journal Article | LibreCat-ID: 5700
Voss, Chris, Helen Perks, Rui Sousa, Lars Witell, and Nancy Wünderlich. “Reflections on Context in Service Research.” Journal of Service Management 27, no. 1 (2016): 30–36.
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2016 | Journal Article | LibreCat-ID: 4951
Paluch, Stefanie, and Nancy Wünderlich. “Contrasting Risk Perceptions of Technology-Based Service Innovations in Inter-Organizational Settings.” Journal of Business Research 69, no. 7 (2016): 2424--2431.
LibreCat
2015 | Journal Article | LibreCat-ID: 5701
Wünderlich, Nancy, Kristina Heinonen, Amy L Ostrom, Lia Patricio, Rui Sousa, Chris Voss, and Jos Lemmink. “Futurizing” Smart Service: Implications for Service Researchers and Managers.” Journal of Services Marketing 29, no. 6/7 (2015): 442–47.
LibreCat
2015 | Journal Article | LibreCat-ID: 5703
Gustafsson, Anders, Lerzan Aksoy, Michael K Brady, Janet R McColl-Kennedy, Nancy J Sirianni, Lars Witell, and Nancy Wünderlich. “Conducting Service Research That Matters.” Journal of Services Marketing 29, no. 6/7 (2015): 425–29.
LibreCat
2015 | Journal Article | LibreCat-ID: 5704
Scherer, Anne, Nancy Wünderlich, and Florian Von Wangenheim. “The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention.” MIS Quarterly 39, no. 1 (2015): 177–200.
LibreCat
2015 | Journal Article | LibreCat-ID: 5705
Breugelmans, Els, Tammo H A Bijmolt, Jie Zhang, Leonardo J Basso, Matilda Dorotic, Praveen Kopalle, Alec Minnema, Willem Jan Mijnlieff, and Nancy Wünderlich. “Advancing Research on Loyalty Programs: A Future Research Agenda.” Marketing Letters 26, no. 2 (2015): 127–39.
LibreCat
2014 | Conference Abstract | LibreCat-ID: 3538
Rötzmeier-Keuper, Julia, and Nancy Wünderlich. “Customer Collectives in Healthcare: The Transformative Potential of Service to Overcome Consumer Vulnerability.” In Proceedings of the 39th Annual Macromarketing Conference, 2014.
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