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93 Publications


2019 | Journal Article | LibreCat-ID: 41294
Steinhoff L, Arli D, Weaven S, Kozlenkova IV. Online relationship marketing. Journal of the Academy of Marketing Science. 2019;47(3):369-393. doi:10.1007/s11747-018-0621-6
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2019 | Journal Article | LibreCat-ID: 41309
Eggert A, Steinhoff L, Witte C. Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships. Journal of Marketing. 2019;83(5):115-132. doi:10.1177/0022242919860802
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2019 | Journal Article | LibreCat-ID: 41339
Garnefeld I, Eggert A, Husemann-Kopetzky M, Böhm E. Exploring the link between payment schemes and customer fraud: a mental accounting perspective. Journal of the Academy of Marketing Science. 2019;47(4):595-616. doi:10.1007/s11747-019-00653-x
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2018 | Journal Article | LibreCat-ID: 48526
Hubner-Benz S, Baum M. Effectuation, entrepreneurs’ leadership behaviour, and employee outcomes: a conceptual model. International Journal of Entrepreneurial Venturing. 2018;10(4). doi:10.1504/ijev.2018.093917
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2018 | Journal Article | LibreCat-ID: 31807
Balsmeier B, Assaf M, Chesebro T, et al. Machine learning and natural language processing on the patent corpus: Data, tools, and new measures. Journal of Economics & Management Strategy. 2018;27(3):535-553. doi:10.1111/jems.12259
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2018 | Journal Article | LibreCat-ID: 41340
Garnefeld I, Böhm E, Klimke L, Oestreich A. I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions. Journal of the Academy of Marketing Science. 2018;46(6):1133-1147. doi:10.1007/s11747-018-0600-y
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2018 | Working Paper | LibreCat-ID: 47089
Achtnicht M, Kesternich M, Sturm B. Die “Diesel-Debatte”: ökonomische Handlungsempfehlungen an die Politik. Vol 98.; 2018:574-577. doi:10.1007/s10273-018-2333-4
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2017 | Journal Article | LibreCat-ID: 47913
Reimsbach D, Hahn R, Gürtürk A. Integrated Reporting and Assurance of Sustainability Information: An Experimental Study on Professional Investors’ Information Processing. European Accounting Review. 2017;27(3):559-581. doi:10.1080/09638180.2016.1273787
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2017 | Journal Article | LibreCat-ID: 46639
Eggert A, Böhm E, Cramer C. Business service outsourcing in manufacturing firms: an event study. Journal of Service Management. 2017;28(3):476-498. doi:10.1108/josm-11-2016-0306
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2016 | Journal Article | LibreCat-ID: 4690
Gorbacheva E, Stein A, Schmiedel T, Müller O. The Role of Gender in Business Process Management Competence Supply. Business and Information Systems Engineering. 2016;(3):213--231. doi:10.1007/s12599-016-0428-2
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2016 | Journal Article | LibreCat-ID: 4692
Müller O, Schmiedel T, Gorbacheva E, vom Brocke J. Towards a typology of business process management professionals: identifying patterns of competences through latent semantic analysis. Enterprise Information Systems. 2016;(1):50--80. doi:10.1080/17517575.2014.923514
LibreCat | DOI
 

2016 | Journal Article | LibreCat-ID: 4951
Paluch S, Wünderlich N. Contrasting Risk Perceptions of Technology-Based Service Innovations in Inter-Organizational Settings. Journal of business Research. 2016;69(7):2424--2431.
LibreCat
 

2016 | Journal Article | LibreCat-ID: 47912
Oll J, Hahn R, Reimsbach D, Kotzian P. Tackling Complexity in Business and Society Research: The Methodological and Thematic Potential of Factorial Surveys. Business & Society. 2016;57(1):26-59. doi:10.1177/0007650316645337
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2014 | Conference Paper | LibreCat-ID: 4474
Brahm T, Jenert T. The crucial first year: The development of students’ motivation at a Business School-a Mixed Methods Study. In: ; 2014.
LibreCat
 

2014 | Journal Article | LibreCat-ID: 4695
Debortoli S, Müller O, vom Brocke J. Comparing business intelligence and big data skills: A text mining study using job advertisements. Business and Information Systems Engineering. 2014;(5):289--300. doi:10.1007/s12599-014-0344-2
LibreCat | DOI
 

2014 | Journal Article | LibreCat-ID: 4696
vom Brocke J, Debortoli S, Reuter N, Müller O. How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti. Communications of the Association for Information Systems. 2014:151--167. doi:10.17705/1CAIS.03407
LibreCat | DOI
 

2014 | Journal Article | LibreCat-ID: 47906
Hahn R, Reimsbach D. Are we on track with sustainability literacy? Journal of Global Responsibility. 2014;5(1):55-67. doi:10.1108/jgr-12-2013-0016
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2014 | Journal Article | LibreCat-ID: 47908
Hauschild B, Reimsbach D. Modeling sequential R&D investments: a binomial compound option approach. Business Research. 2014;8(1):39-59. doi:10.1007/s40685-014-0017-5
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2014 | Journal Article | LibreCat-ID: 41296
Steinhoff L, Palmatier RW. Understanding loyalty program effectiveness: managing target and bystander effects. Journal of the Academy of Marketing Science. 2014;44(1):88-107. doi:10.1007/s11747-014-0405-6
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2013 | Journal Article | LibreCat-ID: 20863
Schlueter T, Sievers S. Determinants of market beta: the impacts of firm-specific accounting figures and market conditions. Review of Quantitative Finance and Accounting (VHB-JOURQUAL 3 Ranking B). 2013;(3):535-570. doi:10.1007/s11156-013-0352-1
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