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93 Publications


2019 | Journal Article | LibreCat-ID: 41294
L. Steinhoff, D. Arli, S. Weaven, and I. V. Kozlenkova, “Online relationship marketing,” Journal of the Academy of Marketing Science, vol. 47, no. 3, pp. 369–393, 2019, doi: 10.1007/s11747-018-0621-6.
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2019 | Journal Article | LibreCat-ID: 41309
A. Eggert, L. Steinhoff, and C. Witte, “Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships,” Journal of Marketing, vol. 83, no. 5, pp. 115–132, 2019, doi: 10.1177/0022242919860802.
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2019 | Journal Article | LibreCat-ID: 41339
I. Garnefeld, A. Eggert, M. Husemann-Kopetzky, and E. Böhm, “Exploring the link between payment schemes and customer fraud: a mental accounting perspective,” Journal of the Academy of Marketing Science, vol. 47, no. 4, pp. 595–616, 2019, doi: 10.1007/s11747-019-00653-x.
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2018 | Journal Article | LibreCat-ID: 48526
S. Hubner-Benz and M. Baum, “Effectuation, entrepreneurs’ leadership behaviour, and employee outcomes: a conceptual model,” International Journal of Entrepreneurial Venturing, vol. 10, no. 4, Art. no. 383, 2018, doi: 10.1504/ijev.2018.093917.
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2018 | Journal Article | LibreCat-ID: 31807
B. Balsmeier et al., “Machine learning and natural language processing on the patent corpus: Data, tools, and new measures,” Journal of Economics & Management Strategy, vol. 27, no. 3, pp. 535–553, 2018, doi: 10.1111/jems.12259.
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2018 | Journal Article | LibreCat-ID: 41340
I. Garnefeld, E. Böhm, L. Klimke, and A. Oestreich, “I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions,” Journal of the Academy of Marketing Science, vol. 46, no. 6, pp. 1133–1147, 2018, doi: 10.1007/s11747-018-0600-y.
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2018 | Working Paper | LibreCat-ID: 47089
M. Achtnicht, M. Kesternich, and B. Sturm, Die “Diesel-Debatte”: ökonomische Handlungsempfehlungen an die Politik, vol. 98. 2018, pp. 574–577.
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2017 | Journal Article | LibreCat-ID: 47913
D. Reimsbach, R. Hahn, and A. Gürtürk, “Integrated Reporting and Assurance of Sustainability Information: An Experimental Study on Professional Investors’ Information Processing,” European Accounting Review, vol. 27, no. 3, pp. 559–581, 2017, doi: 10.1080/09638180.2016.1273787.
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2017 | Journal Article | LibreCat-ID: 46639
A. Eggert, E. Böhm, and C. Cramer, “Business service outsourcing in manufacturing firms: an event study,” Journal of Service Management, vol. 28, no. 3, pp. 476–498, 2017, doi: 10.1108/josm-11-2016-0306.
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2016 | Journal Article | LibreCat-ID: 4690
E. Gorbacheva, A. Stein, T. Schmiedel, and O. Müller, “The Role of Gender in Business Process Management Competence Supply,” Business and Information Systems Engineering, no. 3, pp. 213--231, 2016.
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2016 | Journal Article | LibreCat-ID: 4692
O. Müller, T. Schmiedel, E. Gorbacheva, and J. vom Brocke, “Towards a typology of business process management professionals: identifying patterns of competences through latent semantic analysis,” Enterprise Information Systems, no. 1, pp. 50--80, 2016.
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2016 | Journal Article | LibreCat-ID: 4951
S. Paluch and N. Wünderlich, “Contrasting Risk Perceptions of Technology-Based Service Innovations in Inter-Organizational Settings.,” Journal of business Research, vol. 69, no. 7, pp. 2424--2431, 2016.
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2016 | Journal Article | LibreCat-ID: 47912
J. Oll, R. Hahn, D. Reimsbach, and P. Kotzian, “Tackling Complexity in Business and Society Research: The Methodological and Thematic Potential of Factorial Surveys,” Business & Society, vol. 57, no. 1, pp. 26–59, 2016, doi: 10.1177/0007650316645337.
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2014 | Conference Paper | LibreCat-ID: 4474
T. Brahm and T. Jenert, “The crucial first year: The development of students’ motivation at a Business School-a Mixed Methods Study,” presented at the SIG4 Higher Education & SIG17 Qualitative and Quantitative Approaches to Learning and Instruction Earli SIG Conference 2014, Leuven, 2014.
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2014 | Journal Article | LibreCat-ID: 4695
S. Debortoli, O. Müller, and J. vom Brocke, “Comparing business intelligence and big data skills: A text mining study using job advertisements,” Business and Information Systems Engineering, no. 5, pp. 289--300, 2014.
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2014 | Journal Article | LibreCat-ID: 4696
J. vom Brocke, S. Debortoli, N. Reuter, and O. Müller, “How In-Memory Technology Can Create Business Value: Lessons Learned from Hilti,” Communications of the Association for Information Systems, pp. 151--167, 2014.
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2014 | Journal Article | LibreCat-ID: 47906
R. Hahn and D. Reimsbach, “Are we on track with sustainability literacy?,” Journal of Global Responsibility, vol. 5, no. 1, pp. 55–67, 2014, doi: 10.1108/jgr-12-2013-0016.
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2014 | Journal Article | LibreCat-ID: 47908
B. Hauschild and D. Reimsbach, “Modeling sequential R&D investments: a binomial compound option approach,” Business Research, vol. 8, no. 1, pp. 39–59, 2014, doi: 10.1007/s40685-014-0017-5.
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2014 | Journal Article | LibreCat-ID: 41296
L. Steinhoff and R. W. Palmatier, “Understanding loyalty program effectiveness: managing target and bystander effects,” Journal of the Academy of Marketing Science, vol. 44, no. 1, pp. 88–107, 2014, doi: 10.1007/s11747-014-0405-6.
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2013 | Journal Article | LibreCat-ID: 20863
T. Schlueter and S. Sievers, “Determinants of market beta: the impacts of firm-specific accounting figures and market conditions,” Review of Quantitative Finance and Accounting (VHB-JOURQUAL 3 Ranking B), no. 3, pp. 535–570, 2013.
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