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58 Publications
2018 | Conference Paper | LibreCat-ID: 46677
@inproceedings{Salonen_Terho_Böhm_Rajala_Virtanen_2018, title={How to transform a product-focused salesforce to solution sales?}, booktitle={47rd EMAC Annual Conference, Glasgow, UK}, author={Salonen, A. and Terho, H. and Böhm, Eva and Rajala, R. and Virtanen, A.}, year={2018} }
LibreCat
2018 | Conference Paper | LibreCat-ID: 46676
@inproceedings{Salonen_Terho_Böhm_Rajala_Virtanen_2018, title={Engaging a product-oriented salesforce in solution sales}, booktitle={ISBM 2018 Academic Conference, Cambridge, MA}, author={Salonen, A. and Terho, H. and Böhm, Eva and Rajala, R. and Virtanen, A.}, year={2018} }
LibreCat
2018 | Journal Article | LibreCat-ID: 41340
@article{Garnefeld_Böhm_Klimke_Oestreich_2018, title={I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions}, volume={46}, DOI={10.1007/s11747-018-0600-y}, number={6}, journal={Journal of the Academy of Marketing Science}, publisher={Springer Science and Business Media LLC}, author={Garnefeld, Ina and Böhm, Eva and Klimke, Lena and Oestreich, Andrea}, year={2018}, pages={1133–1147} }
LibreCat
| DOI
2017 | Conference Paper | LibreCat-ID: 46679
@inproceedings{Garnefeld_Böhm_Feider_2017, title={Managing the necessary evil: Can payment methods reduce product returns (ausgezeichnet mit Best Paper Award)}, booktitle={2017 AMA Winter Academic Conference, Orlando, FL}, author={Garnefeld, I. and Böhm, Eva and Feider, L.}, year={2017} }
LibreCat
2017 | Conference Paper | LibreCat-ID: 46680
@inproceedings{Cramer_Böhm_Eggert_2017, title={Service Awards: Do They Help or Harm in Case of a Service Failure?}, booktitle={2017 AMA Winter Academic Conference, Orlando, FL}, author={Cramer, C. and Böhm, Eva and Eggert, A.}, year={2017} }
LibreCat
2017 | Journal Article | LibreCat-ID: 46638
@article{Terho_Eggert_Ulaga_Haas_Böhm_2017, title={Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action}, volume={66}, DOI={10.1016/j.indmarman.2017.06.015}, journal={Industrial Marketing Management}, publisher={Elsevier BV}, author={Terho, Harri and Eggert, Andreas and Ulaga, Wolfgang and Haas, Alexander and Böhm, Eva}, year={2017}, pages={42–55} }
LibreCat
| DOI
2017 | Journal Article | LibreCat-ID: 46639
@article{Eggert_Böhm_Cramer_2017, title={Business service outsourcing in manufacturing firms: an event study}, volume={28}, DOI={10.1108/josm-11-2016-0306}, number={3}, journal={Journal of Service Management}, publisher={Emerald}, author={Eggert, Andreas and Böhm, Eva and Cramer, Christina}, year={2017}, pages={476–498} }
LibreCat
| DOI
2016 | Conference Paper | LibreCat-ID: 46684
@inproceedings{Böhm_Backhaus_Eggert_Pitsis_2016, title={Shedding light on outcome-based contracts: Benefits and risks from the buyers’ and sellers’ perspective}, booktitle={2016 AMA Winter Academic Conference, Las Vegas, NV}, author={Böhm, Eva and Backhaus, C. and Eggert, A. and Pitsis, T.}, year={2016} }
LibreCat
2016 | Conference Paper | LibreCat-ID: 46683
@inproceedings{Cramer_Böhm_Eggert_2016, title={Understanding service awards: Exploit the bright side, avoid the dark side (ausgezeichnet mit Best Paper Award)}, booktitle={2016 AMA Winter Academic Conference, Las Vegas, NV}, author={Cramer, C. and Böhm, Eva and Eggert, A.}, year={2016} }
LibreCat
2016 | Conference Paper | LibreCat-ID: 46681
@inproceedings{Eggert_Böhm_Cramer_2016, title={Business Service Outsourcing in Manufacturing Firms: An Event Study}, booktitle={International Colloquium on Relationship Marketing (ICRM), Toulouse (nominiert für Best Paper Award)}, author={Eggert, A. and Böhm, Eva and Cramer, C.}, year={2016} }
LibreCat
2016 | Conference Paper | LibreCat-ID: 46682
@inproceedings{Cramer_Böhm_Eggert_2016, title={The service award paradox}, booktitle={45rd EMAC Annual Conference, Oslo}, author={Cramer, C. and Böhm, Eva and Eggert, A.}, year={2016} }
LibreCat
2016 | Journal Article | LibreCat-ID: 46663
@article{Böhm_Backhaus_Eggert_Cummins_2016, title={Understanding outcome-based contracts: Benefits and risks from the buyers’ and sellers’ perspective}, volume={3}, number={1–2}, journal={Journal of Strategic Contracting and Negotiation, (ausgezeichnet mit Best Paper Award)}, author={Böhm, Eva and Backhaus, C. and Eggert, A. and Cummins, T.}, year={2016}, pages={128–149} }
LibreCat
2016 | Book Chapter | LibreCat-ID: 46664
@inbook{Garnefeld_Böhm_Feider_2016, edition={2}, title={Retourenmanagement zur Steigerung des Kundenwerts}, booktitle={Kundenwert: Grundlagen – Innovative Konzepte – Praktische Umsetzungen}, author={Garnefeld, I. and Böhm, Eva and Feider, L.}, editor={Günther, B. and Helm, S. and Eggert, A.}, year={2016} }
LibreCat
2016 | Journal Article | LibreCat-ID: 46640
@article{Böhm_Eggert_Thiesbrummel_2016, title={Service transition: A viable option for manufacturing companies with deteriorating financial performance?}, volume={60}, DOI={10.1016/j.indmarman.2016.04.007}, number={1}, journal={Industrial Marketing Management}, publisher={Elsevier BV}, author={Böhm, Eva and Eggert, Andreas and Thiesbrummel, Christoph}, year={2016}, pages={101–111} }
LibreCat
| DOI
2015 | Conference Paper | LibreCat-ID: 46686
@inproceedings{Feider_Garnefeld_Böhm_2015, title={Threatening customers not to return – An effective strategy for online retailers?}, booktitle={44th EMAC Annual Conference, Leuven}, author={Feider, L. and Garnefeld, I. and Böhm, Eva}, year={2015} }
LibreCat
2015 | Conference Paper | LibreCat-ID: 46688
@inproceedings{Eggert_Böhm_Cramer_2015, title={Stock market reactions to customer service outsourcing in manufacturing firms}, booktitle={2015 AMA Winter Academic Conference, San Antonio, TX}, author={Eggert, A. and Böhm, Eva and Cramer, C.}, year={2015} }
LibreCat
2015 | Conference Paper | LibreCat-ID: 46687
@inproceedings{Böhm_Eggert_Terho_Ulaga_Haas_2015, title={Recognizing value creation opportunities in business markets}, booktitle={2015 AMA Winter Academic Conference, San Antonio, TX}, author={Böhm, Eva and Eggert, A. and Terho, H. and Ulaga, W. and Haas, A.}, year={2015} }
LibreCat
2015 | Conference Paper | LibreCat-ID: 46685
@inproceedings{Eggert_Böhm_Cramer_2015, title={Stock market reactions to business service outsourcing in manufacturing firms}, booktitle={44th EMAC Annual Conference, Leuven}, author={Eggert, A. and Böhm, Eva and Cramer, C.}, year={2015} }
LibreCat
2014 | Conference Paper | LibreCat-ID: 46695
@inproceedings{Eggert_Münkhoff_Thiesbrummel_2014, title={Service transition: A viable option for manufacturing companies with declining financial performance?}, booktitle={43rd EMAC Annual Conference, Valencia}, author={Eggert, A. and Münkhoff, Eva and Thiesbrummel, C.}, year={2014} }
LibreCat
2014 | Conference Paper | LibreCat-ID: 46692
@inproceedings{Kanuri_Münkhoff_Scheer_2014, title={Service transition versus service infusion: Different pathways to success for service-oriented manufacturers?}, booktitle={ISBM 2014 Academic Conference, San Francisco, CA}, author={Kanuri, V. and Münkhoff, Eva and Scheer, L. K.}, year={2014} }
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