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31 Publications
2021 | Journal Article | LibreCat-ID: 41313
Steinhoff, L., & Zondag, M. M. (2021). Loyalty programs as travel companions: Complementary service features across customer journey stages. Journal of Business Research, 129, 70–82. https://doi.org/10.1016/j.jbusres.2021.02.016
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 41338
Salonen, A., Terho, H., Böhm, E., Virtanen, A., & Rajala, R. (2021). Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions. Journal of the Academy of Marketing Science, 49(1), 139–163. https://doi.org/10.1007/s11747-020-00729-z
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 41337
Garnefeld, I., Krah, T., Böhm, E., & Gremler, D. D. (2021). Online reviews generated through product testing: can more favorable reviews be enticed with free products? Journal of the Academy of Marketing Science, 49(4), 703–722. https://doi.org/10.1007/s11747-021-00770-6
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 46635
Schaefers, T., Ruffer, S., & Böhm, E. (2021). Outcome-based contracting from the customers’ perspective: A means-end chain analytical exploration. Industrial Marketing Management, 93, 466–481. https://doi.org/10.1016/j.indmarman.2020.06.002
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| DOI
2021 | Journal Article | LibreCat-ID: 48519
Hubner-Benz, S., Frese, M., Song, Z., Tripathi, N., Kaschner, T., & Le Kong, X. (2021). An Asia-centric approach to team innovation: Cultural differences in exploration and exploitation behavior. Journal of Business Research, 138, 408–421. https://doi.org/10.1016/j.jbusres.2021.09.009
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41299
Kim, J. J., Steinhoff, L., & Palmatier, R. W. (2020). An emerging theory of loyalty program dynamics. Journal of the Academy of Marketing Science, 49(1), 71–95. https://doi.org/10.1007/s11747-020-00719-1
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41310
Henderson, C. M., Steinhoff, L., Harmeling, C. M., & Palmatier, R. W. (2020). Customer inertia marketing. Journal of the Academy of Marketing Science, 49(2), 350–373. https://doi.org/10.1007/s11747-020-00744-0
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2020 | Journal Article | LibreCat-ID: 41306
Payne, A., Frow, P., Steinhoff, L., & Eggert, A. (2020). Toward a comprehensive framework of value proposition development: From strategy to implementation. Industrial Marketing Management, 87, 244–255. https://doi.org/10.1016/j.indmarman.2020.02.015
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2020 | Journal Article | LibreCat-ID: 41303
Martin, K. D., Kim, J. J., Palmatier, R. W., Steinhoff, L., Stewart, D. W., Walker, B. A., Wang, Y., & Weaven, S. K. (2020). Data Privacy in Retail. Journal of Retailing, 96(4), 474–489. https://doi.org/10.1016/j.jretai.2020.08.003
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41312
Eggert, A., Frow, P., Payne, A., & Steinhoff, L. (2020). Understanding and managing customer value propositions: Introduction to the special issue. Industrial Marketing Management, 87, 242–243. https://doi.org/10.1016/j.indmarman.2020.01.007
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2020 | Journal Article | LibreCat-ID: 41308
Steinhoff, L., & Palmatier, R. W. (2020). Commentary: Opportunities and challenges of technology in relationship marketing. Australasian Marketing Journal, 29(2), 111–117. https://doi.org/10.1016/j.ausmj.2020.07.003
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2019 | Journal Article | LibreCat-ID: 41294
Steinhoff, L., Arli, D., Weaven, S., & Kozlenkova, I. V. (2019). Online relationship marketing. Journal of the Academy of Marketing Science, 47(3), 369–393. https://doi.org/10.1007/s11747-018-0621-6
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 41309
Eggert, A., Steinhoff, L., & Witte, C. (2019). Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships. Journal of Marketing, 83(5), 115–132. https://doi.org/10.1177/0022242919860802
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| DOI
2019 | Journal Article | LibreCat-ID: 41339
Garnefeld, I., Eggert, A., Husemann-Kopetzky, M., & Böhm, E. (2019). Exploring the link between payment schemes and customer fraud: a mental accounting perspective. Journal of the Academy of Marketing Science, 47(4), 595–616. https://doi.org/10.1007/s11747-019-00653-x
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2018 | Journal Article | LibreCat-ID: 41340
Garnefeld, I., Böhm, E., Klimke, L., & Oestreich, A. (2018). I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions. Journal of the Academy of Marketing Science, 46(6), 1133–1147. https://doi.org/10.1007/s11747-018-0600-y
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2017 | Journal Article | LibreCat-ID: 46638
Terho, H., Eggert, A., Ulaga, W., Haas, A., & Böhm, E. (2017). Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action. Industrial Marketing Management, 66, 42–55. https://doi.org/10.1016/j.indmarman.2017.06.015
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2016 | Journal Article | LibreCat-ID: 46640
Böhm, E., Eggert, A., & Thiesbrummel, C. (2016). Service transition: A viable option for manufacturing companies with deteriorating financial performance? Industrial Marketing Management, 60(1), 101–111. https://doi.org/10.1016/j.indmarman.2016.04.007
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2014 | Journal Article | LibreCat-ID: 41296
Steinhoff, L., & Palmatier, R. W. (2014). Understanding loyalty program effectiveness: managing target and bystander effects. Journal of the Academy of Marketing Science, 44(1), 88–107. https://doi.org/10.1007/s11747-014-0405-6
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2012 | Journal Article | LibreCat-ID: 5716
Evanschitzky, H., Wangenheim, F. v, & Wünderlich, N. (2012). Perils of Managing the Service Profit Chain: The Role of Time Lags and Feedback Loops. Journal of Retailing, 88(3), 356–366.
LibreCat
2011 | Journal Article | LibreCat-ID: 46641
Eggert, A., Hogreve, J., Ulaga, W., & Münkhoff, E. (2011). Industrial services, product innovations, and firm profitability: A multiple-group latent growth curve analysis. Industrial Marketing Management, 40(5), 661–670. https://doi.org/10.1016/j.indmarman.2011.05.007
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