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544 Publications

2015 | Journal Article | LibreCat-ID: 4968
@article{Grund_Harbring_Thommes_2015, title={Public good provision in blended groups of partners and strangers}, journal={Economics Letters}, author={Grund, Christian and Harbring, Christine and Thommes, Kirsten}, year={2015}, pages={41--44} }

2015 | Journal Article | LibreCat-ID: 5454
@article{Baum_Schäfer_Kabst_2015, title={Modeling the Impact of Advertisement-Image Congruity on Applicant Attraction.}, journal={Human Resource Management. }, author={Baum, M and Schäfer, M and Kabst, Rüdiger}, year={2015} }

2015 | Conference Paper | LibreCat-ID: 7722
@inproceedings{Eggert_Steinhoff_Witte_2015, title={ You Might Want to Engage Your Customers, But Choose Them Wisely: The Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty}, booktitle={2015 AMA Summer Marketing Educators’ Conference Proceedings}, author={Eggert, A and Steinhoff, L and Witte, C}, year={2015} }

2015 | Working Paper | LibreCat-ID: 21131
@book{Grund_Thommes_2015, title={Disentangling the Role of Contract Types and Sector Disparities for Public Service Motivation}, author={Grund, Christian and Thommes, Kirsten}, year={2015} }

2015 | Bachelorsthesis | LibreCat-ID: 3310
@book{Walczok_2015, title={Die Veränderung des Mobilfunkmarktes durch die Discountanbieter}, publisher={Universität Paderborn}, author={Walczok, Gregor Paul}, year={2015} }

2015 | Journal Article | LibreCat-ID: 4849
@article{Eggert_Thiesbrummel_Deutscher_2015, title={Heading for new shores: Do service and hybrid innovations outperform product innovations in industrial companies?}, journal={Industrial Marketing Management}, author={Eggert, Andreas and Thiesbrummel, Christoph and Deutscher, Christian}, year={2015}, pages={173--183} }

2015 | Journal Article | LibreCat-ID: 4969
@article{Thommes_Vyrastekova_Akkerman_2015, title={Behavioral spillovers from freeriding in multilevel interactions}, journal={Journal of Behavioral and Experimental Economics}, author={Thommes, Kirsten and Vyrastekova, Jana and Akkerman, Agnes}, year={2015}, pages={78--87} }

2015 | Journal Article | LibreCat-ID: 5703
@article{Gustafsson_Aksoy_Brady_McColl-Kennedy_Sirianni_Witell_Wünderlich_2015, title={Conducting Service Research that Matters.}, volume={29}, number={6/7}, journal={Journal of Services Marketing}, publisher={Emerald Group Publishing Limited}, author={Gustafsson, Anders and Aksoy, Lerzan and Brady, Michael K and McColl-Kennedy, Janet R and Sirianni, Nancy J and Witell, Lars and Wünderlich, Nancy}, year={2015}, pages={425–429} }

2015 | Journal Article | LibreCat-ID: 5455
@article{Baum_Kabst_2015, title={ The effectiveness of recruitment advertisement and recruitment websites: Indirect and interactive effects on applicant attraction.}, journal={Human Resource Management (HRM).}, author={Baum, M and Kabst, Rüdiger}, year={2015} }

2015 | Conference Paper | LibreCat-ID: 7723
@inproceedings{Cramer_Böhm_Eggert_2015, title={Stock Market Reactions to Business Service Outsourcing in Manufacturing Firms}, booktitle={Proceedings of the 44th European Marketing Academy (EMAC) Conference}, author={Cramer, C and Böhm, E and Eggert, A}, year={2015} }

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