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727 Publications
2013 | Conference Paper | LibreCat-ID: 46697
Garnefeld I, Münkhoff E, Raum K. Threat and normative appeals to reduce product returns in online retailing – An effective marketing practice? In: 42nd EMAC Annual Conference, Istanbul. ; 2013.
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2013 | Conference Paper | LibreCat-ID: 46696
Münkhoff E, Garnefeld I, Bruns A. How to prolong a sales promotion – Ex-post time extension versus reframing. In: 42nd EMAC Annual Conference, Istanbul. ; 2013.
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2013 | Book | LibreCat-ID: 46643
Münkhoff E. Umsatz- und Profitabilitätsauswirkungen industrieller Dienstleistungen. Springer Gabler; 2013. doi:10.1007/978-3-658-02122-1
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| DOI
2012 | Conference Paper | LibreCat-ID: 7739
Eggert A, Garnefeld I, Steinhoff L. The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs. In: 2012 AMA Summer Marketing Educators’ Proceedings. ; 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 7740
Garnefeld I, Münkhoff E, Bruns A. I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions. In: 2012 AMA Summer Marketing Educators’ Proceedings. ; 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 7741
Eggert A, Steiner M, Ulaga W, Backhaus K. Capturing the Value of Hybrid Offerings: The Impact of the Price Presentation Format. In: Proceedings of the 2012 ISBM Academic Workshop. ; 2012.
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2012 | Conference Paper | LibreCat-ID: 7742
Ritter T, Eggert A. Dispersion of Market Activities: A Configurational Approach. In: Proceedings of the 2012 ISBM Academic Workshop. ; 2012.
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2012 | Conference Paper | LibreCat-ID: 7743
Eggert A, Münkhoff E, Thiesbrummel C. Growing with Industrial Services - A Configurational Approach. In: 2012 AMA Winter Marketing Educators’ Proceedings. ; 2012.
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2012 | Conference Paper | LibreCat-ID: 7744
Eggert A, Garnefeld I, Steinhoff L. Endowed Status in Hierarchical Loyalty Programs. In: 2012 AMA Winter Marketing Educators’ Proceedings. ; 2012.
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2012 | Conference Paper | LibreCat-ID: 7745
Garnefeld I, Helm S, Eggert A, Tax S. Growing Existing Customers’ Profitability with Customer Referral Programs. In: 2012 AMA Winter Marketing Educators’ Proceedings. ; 2012.
LibreCat
2012 | Journal Article | LibreCat-ID: 5716
Evanschitzky H, Wangenheim F v, Wünderlich N. Perils of Managing the Service Profit Chain: The Role of Time Lags and Feedback Loops. Journal of Retailing. 2012;88(3):356-366.
LibreCat
2012 | Journal Article | LibreCat-ID: 5717
Schumann JH, Wünderlich N, Zimmer MS. Culture’s Impact on Customer Motivation to Engage in Professional Service Enactments. Schmalenbach Business Review. 2012;64(2):141-165.
LibreCat
2012 | Journal Article | LibreCat-ID: 5718
Schumann JH, Wünderlich N, Wangenheim F. Technology Mediation in Service Delivery: A New Typology and an Agenda for Managers and Academics. Technovation. 2012;32(2):133-143.
LibreCat
2012 | Journal Article | LibreCat-ID: 6102
Steinmetz H, Schwens C, Wehner M, Kabst R. Das Cranet-Projekt: Kreuzkulturelle Vergleiche im HR-Management. PERSONALquartely. 2012;64(1):34-39.
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2012 | Journal Article | LibreCat-ID: 6103
Kabst R, Baum M. Editorial: Employer Branding: Strategie, Instrumente, Umsetzung. PERSONALquartely. 2012;64(3):3.
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2012 | Book | LibreCat-ID: 6138
Weber W, Kabst R. Einführung in Die Betriebswirtschaftslehre. 8th ed. Wiesbaden; 2012.
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2012 | Book Chapter | LibreCat-ID: 6148
Baum M, Schwens C, Kabst R. Determinants of Different Types of Born Globals. In: Gabrielsson M, Kirpalani M, eds. Handbook of Research on Born Globals. Cheltenham Glos/Northampton: Edward Elgar Publishing Ltd.; 2012:36-45.
LibreCat
2012 | Book Chapter | LibreCat-ID: 6149
Isidor R, Schwens C, Kabst R. Die Messung von Joint-Venture Erfolg. In: Zentes J, ed. Markteintrittsstrategien - Dynamik Und Komplexität. ; 2012:193-205.
LibreCat
2012 | Conference Paper | LibreCat-ID: 6275
Schneid M, Steinmetz H, Isidor R, Kabst R. Diversität, Konflikte und Leistung in Teams: Ein meta-analytisches Strukturgleichungsmodell. In: ; 2012.
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2012 | Conference Paper | LibreCat-ID: 6277
Kabst R. Endogeneity in the behavioral sciences: An illustration with real data. In: Amsterdam; 2012.
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2012 | Conference Paper | LibreCat-ID: 6281
Wehner MC, Giardini A, Kabst R. Recruitment Process Outsourcing and Applicant Reactions: Does Image Make a Difference? In: University of Limerick, Ireland; 2012.
LibreCat
2012 | Journal Article | LibreCat-ID: 4835
Frick B, Ocaña MÁM, Martinez PG, Schneider M. The demand for individual grievance procedures in Germany and Spain: Labour law changes versus business cycle. Estudios de economia aplicada. 2012;(1):12--28.
LibreCat
2012 | Journal Article | LibreCat-ID: 4853
Eggert A, Henseler J, Hollmann S. Who owns the customer? Disentangling customer loyalty in indirect distribution channels. Journal of Supply Chain Management. 2012;(2):75--92.
LibreCat
2012 | Journal Article | LibreCat-ID: 4854
Terho H, Haas A, Eggert A, Ulaga W. ‘It’s almost like taking the sales out of selling’—towards a conceptualization of value-based selling in business markets. Industrial Marketing Management. 2012;(1):174--185.
LibreCat
2012 | Journal Article | LibreCat-ID: 5494
Baum M, Gsell L, Kabst R. Determinanten des Employer Branding in deutschen Unternehmen: Ein neoinstitutionalistischer Erklärungsansatz. Die Betriebswirtschaft (ZfB). 2012;72(3):235-253.
LibreCat
2012 | Journal Article | LibreCat-ID: 5496
Baum M, Kabst R. Die Wirkung von informellen und internetbasierten Rekrutierungskanälen auf den Rekrutierungserfolg: Eine empirische Analyse in kleinen und mittleren Unternehmen. Zeitschrift für Betriebswirtschaft (ZfB). 2012;3:117-142.
LibreCat
2012 | Journal Article | LibreCat-ID: 5497
Maekelburger B, Schwens C, Kabst R. Asset Specificity and Foreign Market Entry Mode Choice of Small and Medium-Sized Enterprises: The Moderating Influence of Knowledge Safeguards and Institutional Safeguards. Journal of International Business Studies (JIBS). 2012;42(5):458-476.
LibreCat
2012 | Journal Article | LibreCat-ID: 5498
Eberz LM, Baum M, Kabst R. Der Einfluss von Rekrutiererverhaltensweisen auf den Bewerber: Ein mediierter Prozess. Zeitschrift für Personalforschung (ZfP). 2012;26(1):5-29.
LibreCat
2012 | Journal Article | LibreCat-ID: 5508
Wehner MC, Kabst R, Meifert M, Cunz LM. Der Personalverantwortliche als strategischer Partner: Persönliche Einstellung oder subjektive Norm? Zeitschrift für Betriebswirtschaft (ZfB). 2012;82(9):913-933.
LibreCat
2012 | Journal Article | LibreCat-ID: 5510
Strohmeier S, Kabst R. Evaluating Major Human Resource Information Systems Design Characteristics: An Empirical Analysis. International Journal of Business Information Systems (IJBIS). 2012;9(3):328-342.
LibreCat
2012 | Journal Article | LibreCat-ID: 5512
Frese M, Bausch A, Schmidt P, Rauch A, Kabst R. Evidence-based entrepreneurship (EBE): Cumulative science, action principles, and bridging the gap between science and practice. Foundations and Trends in Entrepreneurship . 2012;8(1):1-62.
LibreCat
2012 | Journal Article | LibreCat-ID: 5515
Wehner MC, Giardini A, Kabst R. Graduates’ Reactions to Recruitment Process Outsourcing: A Scenario-Based Study. Human Resource Management. 2012;51(4):601-623.
LibreCat
2012 | Journal Article | LibreCat-ID: 5516
Eiche J, Schwens C, Kabst R. Greenfield Investment versus Akquisition: Der moderierende Einfluss wahrgenommener institutioneller Unsicherheit bei der Internationalisierung von KMU. . Zeitschrift für Betriebswirtschaft (ZfB). 2012;82(3):143-165.
LibreCat
2012 | Journal Article | LibreCat-ID: 5518
Isidor R, Schwens C, Kabst R, Hornung F. Internationaler Joint Venture Erfolg: Eine Meta-Analyse. Zeitschrift für Betriebswirtschaft (ZfB). 2012;82(5):539-583.
LibreCat
2012 | Journal Article | LibreCat-ID: 5519
Steinmetz H, Isidor R, Bäuerle N. Testing the Circular Structure of Human Values: A Meta-Analytical Structural Equation Modelling Approach. Survey Research Methods. 2012;6(1):61-75.
LibreCat
2012 | Conference Paper | LibreCat-ID: 45750
Eggert A, Garnefeld I, Steinhoff L. The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs. In: 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago. ; 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 45751
Eggert A, Garnefeld I, Steinhoff L. Endowed Status in Hierarchical Loyalty Programs. In: 2012 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg. ; 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 46698
Garnefeld I, Münkhoff E, Bruns A. I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions. In: 2012 AMA Summer Academic Conference, Chicago, IL. ; 2012.
LibreCat
2012 | Conference Paper | LibreCat-ID: 46699
Eggert A, Münkhoff E, Thiesbrummel C. Growing with industrial services – A configurational approach (ausgezeichnet mit Best Paper Award). In: 2012 AMA Winter Academic Conference, St. Petersburg, FL. ; 2012.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7746
Terho H, Haas A, Eggert A, Ulaga W. ‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets. In: 2011 AMA Summer Marketing Educators’ Proceedings. ; 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7747
Eggert A, Münkhoff E, Thiesbrummel C. Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability? In: Proceedings of the 40th European Marketing Academy (EMAC) Conference. ; 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7802
Doescher K, Hogreve J, Eggert A. Embracing the complexity of recovery management in business-to-business relationships. In: Proceedings of the 40th European Marketing Academy (EMAC) Conference. ; 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7803
Garnefeld I, Helm S, Eggert A, Tax S. All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size. In: Proceedings of the 40th European Marketing Academy (EMAC) Conference. ; 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7804
Münkhoff E, Garnefeld I, Bruns A. Time extension of sales promotions – How do customers react? In: Proceedings of the 40th European Marketing Academy (EMAC) Conference. ; 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7805
Eggert A, Hogreve J, Ulaga W, Münkhoff E. Assessing the long-term effect of industrial services on firm profitability: The moderating impact of product innovations. In: 2011 AMA Winter Marketing Educators’ Proceedings. ; 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7806
Eggert A, Garnefeld I, Steinhoff L. Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy. In: 2011 AMA Winter Marketing Educators’ Proceedings. ; 2011.
LibreCat
2011 | Conference Paper | LibreCat-ID: 7807
Hunter G, Garnefeld I, Steinhoff L. Can Retailers Improve Loyalty by Empowering Consumers? In: 2011 AMA Winter Marketing Educators’ Conference Proceedings. ; 2011.
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2011 | Journal Article | LibreCat-ID: 5719
Wünderlich N, Schumann JH, Wangenheim F v, Holzmüller HH. Management und Marketing ferngesteuerter Dienstleistungen: Konzeptionelle Verortung, betriebswirtschaftliche Herausforderungen und künftige Forschungsaufgaben. Zeitschrift für Betriebswirtschaft. 2011;81(9):977-1001.
LibreCat
2011 | Misc | LibreCat-ID: 6104
Wehner MC, Kabst R, Kötter PM. Ausgewogener Prozess. Vol 63(4).; 2011:22-24.
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2011 | Misc | LibreCat-ID: 6106
Wehner MC, Kabst R. Bewerber Wertschätzen. Vol 63(6).; 2011:22-24.
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