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46 Publications


2021 | Journal Article | LibreCat-ID: 41338
A. Salonen, H. Terho, E. Böhm, A. Virtanen, and R. Rajala, “Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions,” Journal of the Academy of Marketing Science, vol. 49, no. 1, pp. 139–163, 2021, doi: 10.1007/s11747-020-00729-z.
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2021 | Journal Article | LibreCat-ID: 41337
I. Garnefeld, T. Krah, E. Böhm, and D. D. Gremler, “Online reviews generated through product testing: can more favorable reviews be enticed with free products?,” Journal of the Academy of Marketing Science, vol. 49, no. 4, pp. 703–722, 2021, doi: 10.1007/s11747-021-00770-6.
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2021 | Journal Article | LibreCat-ID: 48514
S. Hubner-Benz, F. Most, J. Wirtz, and C. Auer, “Narratives in entrepreneurial ecosystems: drivers of effectuation versus causation,” Small Business Economics, vol. 59, no. 1, pp. 211–242, 2021, doi: 10.1007/s11187-021-00531-3.
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2020 | Journal Article | LibreCat-ID: 41299
J. J. Kim, L. Steinhoff, and R. W. Palmatier, “An emerging theory of loyalty program dynamics,” Journal of the Academy of Marketing Science, vol. 49, no. 1, pp. 71–95, 2020, doi: 10.1007/s11747-020-00719-1.
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2020 | Journal Article | LibreCat-ID: 41310
C. M. Henderson, L. Steinhoff, C. M. Harmeling, and R. W. Palmatier, “Customer inertia marketing,” Journal of the Academy of Marketing Science, vol. 49, no. 2, pp. 350–373, 2020, doi: 10.1007/s11747-020-00744-0.
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2020 | Journal Article | LibreCat-ID: 41308
L. Steinhoff and R. W. Palmatier, “Commentary: Opportunities and challenges of technology in relationship marketing,” Australasian Marketing Journal, vol. 29, no. 2, pp. 111–117, 2020, doi: 10.1016/j.ausmj.2020.07.003.
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2020 | Journal Article | LibreCat-ID: 45586
M. Kesternich, A. Löschel, and A. Ziegler, “Negotiating weights for burden sharing rules in international climate negotiations: an empirical analysis,” Environmental Economics and Policy Studies, vol. 23, no. 2, pp. 309–331, 2020, doi: 10.1007/s10018-020-00289-0.
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2019 | Journal Article | LibreCat-ID: 41294
L. Steinhoff, D. Arli, S. Weaven, and I. V. Kozlenkova, “Online relationship marketing,” Journal of the Academy of Marketing Science, vol. 47, no. 3, pp. 369–393, 2019, doi: 10.1007/s11747-018-0621-6.
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2019 | Journal Article | LibreCat-ID: 35756
G. Khan, M. Mohaisen, and M. Trier, “The network ROI,” Internet Research, vol. 30, no. 2, pp. 631–652, 2019, doi: 10.1108/intr-07-2018-0346.
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2019 | Journal Article | LibreCat-ID: 41339
I. Garnefeld, A. Eggert, M. Husemann-Kopetzky, and E. Böhm, “Exploring the link between payment schemes and customer fraud: a mental accounting perspective,” Journal of the Academy of Marketing Science, vol. 47, no. 4, pp. 595–616, 2019, doi: 10.1007/s11747-019-00653-x.
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2019 | Journal Article | LibreCat-ID: 46803 | OA
A. HUANG, K. W. HUI, and R. Li, “Federal Judge Ideology: A New Measure of Ex Ante Litigation Risk,” Journal of Accounting Research, vol. 57, no. 2, pp. 431–489, 2019, doi: 10.1111/1475-679x.12260.
LibreCat | DOI | Download (ext.)
 

2019 | Journal Article | LibreCat-ID: 45585
C. Gallier, T. Goeschl, M. Kesternich, J. Lohse, C. Reif, and D. Römer, “Leveling up? An inter-neighborhood experiment on parochialism and the efficiency of multi-level public goods provision,” Journal of Economic Behavior and Organization, vol. 164, pp. 500–517, 2019, doi: 10.1016/j.jebo.2019.05.028.
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2019 | Journal Article | LibreCat-ID: 45588
M. Kesternich, D. Römer, and F. Flues, “The power of active choice: Field experimental evidence on repeated contribution decisions to a carbon offsetting program,” European Economic Review, vol. 114, pp. 76–91, 2019, doi: 10.1016/j.euroecorev.2019.02.001.
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2019 | Journal Article | LibreCat-ID: 48515
S. Hubner-Benz, M. Baum, and M. Frese, “Contagion of Entrepreneurial Passion: Effects on Employee Outcomes,” Entrepreneurship Theory and Practice, vol. 44, no. 6, pp. 1112–1140, 2019, doi: 10.1177/1042258719883995.
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2018 | Journal Article | LibreCat-ID: 31807
B. Balsmeier et al., “Machine learning and natural language processing on the patent corpus: Data, tools, and new measures,” Journal of Economics & Management Strategy, vol. 27, no. 3, pp. 535–553, 2018, doi: 10.1111/jems.12259.
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2018 | Journal Article | LibreCat-ID: 41340
I. Garnefeld, E. Böhm, L. Klimke, and A. Oestreich, “I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions,” Journal of the Academy of Marketing Science, vol. 46, no. 6, pp. 1133–1147, 2018, doi: 10.1007/s11747-018-0600-y.
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2017 | Journal Article | LibreCat-ID: 45590
M. Kesternich, C. Reif, and D. Rübbelke, “Recent Trends in Behavioral Environmental Economics,” Environmental and Resource Economics, vol. 67, no. 3, pp. 403–411, 2017, doi: 10.1007/s10640-017-0162-3.
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2017 | Journal Article | LibreCat-ID: 47913
D. Reimsbach, R. Hahn, and A. Gürtürk, “Integrated Reporting and Assurance of Sustainability Information: An Experimental Study on Professional Investors’ Information Processing,” European Accounting Review, vol. 27, no. 3, pp. 559–581, 2017, doi: 10.1080/09638180.2016.1273787.
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2016 | Journal Article | LibreCat-ID: 45592
M. Kesternich, A. Löschel, and D. Römer, “The long-term impact of matching and rebate subsidies when public goods are impure: Field experimental evidence from the carbon offsetting market,” Journal of Public Economics, vol. 137, pp. 70–78, 2016, doi: 10.1016/j.jpubeco.2016.01.004.
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2016 | Journal Article | LibreCat-ID: 45591
C. Gallier, M. Kesternich, and B. Sturm, “Voting for Burden Sharing Rules in Public Goods Games,” Environmental and Resource Economics, vol. 67, no. 3, pp. 535–557, 2016, doi: 10.1007/s10640-016-0022-6.
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