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46 Publications
2021 | Journal Article | LibreCat-ID: 41338
Salonen A, Terho H, Böhm E, Virtanen A, Rajala R. Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions. Journal of the Academy of Marketing Science. 2021;49(1):139-163. doi:10.1007/s11747-020-00729-z
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 41337
Garnefeld I, Krah T, Böhm E, Gremler DD. Online reviews generated through product testing: can more favorable reviews be enticed with free products? Journal of the Academy of Marketing Science. 2021;49(4):703-722. doi:10.1007/s11747-021-00770-6
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 48514
Hubner-Benz S, Most F, Wirtz J, Auer C. Narratives in entrepreneurial ecosystems: drivers of effectuation versus causation. Small Business Economics. 2021;59(1):211-242. doi:10.1007/s11187-021-00531-3
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41299
Kim JJ, Steinhoff L, Palmatier RW. An emerging theory of loyalty program dynamics. Journal of the Academy of Marketing Science. 2020;49(1):71-95. doi:10.1007/s11747-020-00719-1
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41310
Henderson CM, Steinhoff L, Harmeling CM, Palmatier RW. Customer inertia marketing. Journal of the Academy of Marketing Science. 2020;49(2):350-373. doi:10.1007/s11747-020-00744-0
LibreCat
| DOI
2020 | Journal Article | LibreCat-ID: 41308
Steinhoff L, Palmatier RW. Commentary: Opportunities and challenges of technology in relationship marketing. Australasian Marketing Journal. 2020;29(2):111-117. doi:10.1016/j.ausmj.2020.07.003
LibreCat
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2020 | Journal Article | LibreCat-ID: 45586
Kesternich M, Löschel A, Ziegler A. Negotiating weights for burden sharing rules in international climate negotiations: an empirical analysis. Environmental Economics and Policy Studies. 2020;23(2):309-331. doi:10.1007/s10018-020-00289-0
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 41294
Steinhoff L, Arli D, Weaven S, Kozlenkova IV. Online relationship marketing. Journal of the Academy of Marketing Science. 2019;47(3):369-393. doi:10.1007/s11747-018-0621-6
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 35756
Khan G, Mohaisen M, Trier M. The network ROI. Internet Research. 2019;30(2):631-652. doi:10.1108/intr-07-2018-0346
LibreCat
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2019 | Journal Article | LibreCat-ID: 41339
Garnefeld I, Eggert A, Husemann-Kopetzky M, Böhm E. Exploring the link between payment schemes and customer fraud: a mental accounting perspective. Journal of the Academy of Marketing Science. 2019;47(4):595-616. doi:10.1007/s11747-019-00653-x
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 46803 | 
HUANG A, HUI KW, Li R. Federal Judge Ideology: A New Measure of Ex Ante Litigation Risk. Journal of Accounting Research. 2019;57(2):431-489. doi:10.1111/1475-679x.12260
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| DOI
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2019 | Journal Article | LibreCat-ID: 45585
Gallier C, Goeschl T, Kesternich M, Lohse J, Reif C, Römer D. Leveling up? An inter-neighborhood experiment on parochialism and the efficiency of multi-level public goods provision. Journal of Economic Behavior and Organization. 2019;164:500-517. doi:10.1016/j.jebo.2019.05.028
LibreCat
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2019 | Journal Article | LibreCat-ID: 45588
Kesternich M, Römer D, Flues F. The power of active choice: Field experimental evidence on repeated contribution decisions to a carbon offsetting program. European Economic Review. 2019;114:76-91. doi:10.1016/j.euroecorev.2019.02.001
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 48515
Hubner-Benz S, Baum M, Frese M. Contagion of Entrepreneurial Passion: Effects on Employee Outcomes. Entrepreneurship Theory and Practice. 2019;44(6):1112-1140. doi:10.1177/1042258719883995
LibreCat
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2018 | Journal Article | LibreCat-ID: 31807
Balsmeier B, Assaf M, Chesebro T, et al. Machine learning and natural language processing on the patent corpus: Data, tools, and new measures. Journal of Economics & Management Strategy. 2018;27(3):535-553. doi:10.1111/jems.12259
LibreCat
| DOI
2018 | Journal Article | LibreCat-ID: 41340
Garnefeld I, Böhm E, Klimke L, Oestreich A. I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions. Journal of the Academy of Marketing Science. 2018;46(6):1133-1147. doi:10.1007/s11747-018-0600-y
LibreCat
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2017 | Journal Article | LibreCat-ID: 45590
Kesternich M, Reif C, Rübbelke D. Recent Trends in Behavioral Environmental Economics. Environmental and Resource Economics. 2017;67(3):403-411. doi:10.1007/s10640-017-0162-3
LibreCat
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2017 | Journal Article | LibreCat-ID: 47913
Reimsbach D, Hahn R, Gürtürk A. Integrated Reporting and Assurance of Sustainability Information: An Experimental Study on Professional Investors’ Information Processing. European Accounting Review. 2017;27(3):559-581. doi:10.1080/09638180.2016.1273787
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2016 | Journal Article | LibreCat-ID: 45592
Kesternich M, Löschel A, Römer D. The long-term impact of matching and rebate subsidies when public goods are impure: Field experimental evidence from the carbon offsetting market. Journal of Public Economics. 2016;137:70-78. doi:10.1016/j.jpubeco.2016.01.004
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2016 | Journal Article | LibreCat-ID: 45591
Gallier C, Kesternich M, Sturm B. Voting for Burden Sharing Rules in Public Goods Games. Environmental and Resource Economics. 2016;67(3):535-557. doi:10.1007/s10640-016-0022-6
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