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46 Publications
2021 | Journal Article | LibreCat-ID: 41338
Salonen, Anna, et al. “Engaging a Product-Focused Sales Force in Solution Selling: Interplay of Individual- and Organizational-Level Conditions.” Journal of the Academy of Marketing Science, vol. 49, no. 1, Springer Science and Business Media LLC, 2021, pp. 139–63, doi:10.1007/s11747-020-00729-z.
LibreCat
| DOI
2021 | Journal Article | LibreCat-ID: 41337
Garnefeld, Ina, et al. “Online Reviews Generated through Product Testing: Can More Favorable Reviews Be Enticed with Free Products?” Journal of the Academy of Marketing Science, vol. 49, no. 4, Springer Science and Business Media LLC, 2021, pp. 703–22, doi:10.1007/s11747-021-00770-6.
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| DOI
2021 | Journal Article | LibreCat-ID: 48514
Hubner-Benz, Sylvia, et al. “Narratives in Entrepreneurial Ecosystems: Drivers of Effectuation versus Causation.” Small Business Economics, vol. 59, no. 1, Springer Science and Business Media LLC, 2021, pp. 211–42, doi:10.1007/s11187-021-00531-3.
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| DOI
2020 | Journal Article | LibreCat-ID: 41299
Kim, Jisu J., et al. “An Emerging Theory of Loyalty Program Dynamics.” Journal of the Academy of Marketing Science, vol. 49, no. 1, Springer Science and Business Media LLC, 2020, pp. 71–95, doi:10.1007/s11747-020-00719-1.
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| DOI
2020 | Journal Article | LibreCat-ID: 41310
Henderson, Conor M., et al. “Customer Inertia Marketing.” Journal of the Academy of Marketing Science, vol. 49, no. 2, Springer Science and Business Media LLC, 2020, pp. 350–73, doi:10.1007/s11747-020-00744-0.
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| DOI
2020 | Journal Article | LibreCat-ID: 41308
Steinhoff, Lena, and Robert W. Palmatier. “Commentary: Opportunities and Challenges of Technology in Relationship Marketing.” Australasian Marketing Journal, vol. 29, no. 2, SAGE Publications, 2020, pp. 111–17, doi:10.1016/j.ausmj.2020.07.003.
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| DOI
2020 | Journal Article | LibreCat-ID: 45586
Kesternich, Martin, et al. “Negotiating Weights for Burden Sharing Rules in International Climate Negotiations: An Empirical Analysis.” Environmental Economics and Policy Studies, vol. 23, no. 2, Springer Science and Business Media LLC, 2020, pp. 309–31, doi:10.1007/s10018-020-00289-0.
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| DOI
2019 | Journal Article | LibreCat-ID: 41294
Steinhoff, Lena, et al. “Online Relationship Marketing.” Journal of the Academy of Marketing Science, vol. 47, no. 3, Springer Science and Business Media LLC, 2019, pp. 369–93, doi:10.1007/s11747-018-0621-6.
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 35756
Khan, Gohar, et al. “The Network ROI.” Internet Research, vol. 30, no. 2, Emerald, 2019, pp. 631–52, doi:10.1108/intr-07-2018-0346.
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 41339
Garnefeld, Ina, et al. “Exploring the Link between Payment Schemes and Customer Fraud: A Mental Accounting Perspective.” Journal of the Academy of Marketing Science, vol. 47, no. 4, Springer Science and Business Media LLC, 2019, pp. 595–616, doi:10.1007/s11747-019-00653-x.
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2019 | Journal Article | LibreCat-ID: 46803 | 
HUANG, ALLEN, et al. “Federal Judge Ideology: A New Measure of Ex Ante Litigation Risk.” Journal of Accounting Research, vol. 57, no. 2, Wiley, 2019, pp. 431–89, doi:10.1111/1475-679x.12260.
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| DOI
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2019 | Journal Article | LibreCat-ID: 45585
Gallier, Carlo, et al. “Leveling up? An Inter-Neighborhood Experiment on Parochialism and the Efficiency of Multi-Level Public Goods Provision.” Journal of Economic Behavior and Organization, vol. 164, Elsevier BV, 2019, pp. 500–17, doi:10.1016/j.jebo.2019.05.028.
LibreCat
| DOI
2019 | Journal Article | LibreCat-ID: 45588
Kesternich, Martin, et al. “The Power of Active Choice: Field Experimental Evidence on Repeated Contribution Decisions to a Carbon Offsetting Program.” European Economic Review, vol. 114, Elsevier BV, 2019, pp. 76–91, doi:10.1016/j.euroecorev.2019.02.001.
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| DOI
2019 | Journal Article | LibreCat-ID: 48515
Hubner-Benz, Sylvia, et al. “Contagion of Entrepreneurial Passion: Effects on Employee Outcomes.” Entrepreneurship Theory and Practice, vol. 44, no. 6, SAGE Publications, 2019, pp. 1112–40, doi:10.1177/1042258719883995.
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2018 | Journal Article | LibreCat-ID: 31807
Balsmeier, Benjamin, et al. “Machine Learning and Natural Language Processing on the Patent Corpus: Data, Tools, and New Measures.” Journal of Economics & Management Strategy, vol. 27, no. 3, Wiley, 2018, pp. 535–53, doi:10.1111/jems.12259.
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2018 | Journal Article | LibreCat-ID: 41340
Garnefeld, Ina, et al. “I Thought It Was over, but Now It Is Back: Customer Reactions to Ex Post Time Extensions of Sales Promotions.” Journal of the Academy of Marketing Science, vol. 46, no. 6, Springer Science and Business Media LLC, 2018, pp. 1133–47, doi:10.1007/s11747-018-0600-y.
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2017 | Journal Article | LibreCat-ID: 45590
Kesternich, Martin, et al. “Recent Trends in Behavioral Environmental Economics.” Environmental and Resource Economics, vol. 67, no. 3, Springer Science and Business Media LLC, 2017, pp. 403–11, doi:10.1007/s10640-017-0162-3.
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2017 | Journal Article | LibreCat-ID: 47913
Reimsbach, Daniel, et al. “Integrated Reporting and Assurance of Sustainability Information: An Experimental Study on Professional Investors’ Information Processing.” European Accounting Review, vol. 27, no. 3, Informa UK Limited, 2017, pp. 559–81, doi:10.1080/09638180.2016.1273787.
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2016 | Journal Article | LibreCat-ID: 45592
Kesternich, Martin, et al. “The Long-Term Impact of Matching and Rebate Subsidies When Public Goods Are Impure: Field Experimental Evidence from the Carbon Offsetting Market.” Journal of Public Economics, vol. 137, Elsevier BV, 2016, pp. 70–78, doi:10.1016/j.jpubeco.2016.01.004.
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2016 | Journal Article | LibreCat-ID: 45591
Gallier, Carlo, et al. “Voting for Burden Sharing Rules in Public Goods Games.” Environmental and Resource Economics, vol. 67, no. 3, Springer Science and Business Media LLC, 2016, pp. 535–57, doi:10.1007/s10640-016-0022-6.
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