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91 Publications


2021 | Journal Article | LibreCat-ID: 41338
Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions
A. Salonen, H. Terho, E. Böhm, A. Virtanen, R. Rajala, Journal of the Academy of Marketing Science 49 (2021) 139–163.
LibreCat | DOI
 

2021 | Journal Article | LibreCat-ID: 41337
Online reviews generated through product testing: can more favorable reviews be enticed with free products?
I. Garnefeld, T. Krah, E. Böhm, D.D. Gremler, Journal of the Academy of Marketing Science 49 (2021) 703–722.
LibreCat | DOI
 

2020 | Conference Paper | LibreCat-ID: 16933 | OA
Hypothesis-driven Adaptation of Business Models based on Product Line Engineering
S. Gottschalk, F. Rittmeier, G. Engels, in: Proceedings of the 22nd IEEE International Conference on Business Informatics, IEEE, 2020.
LibreCat | Files available | DOI
 

2020 | Conference Paper | LibreCat-ID: 16934 | OA
Model-based Hypothesis Engineering for Supporting Adaptation to Uncertain Customer Needs
S. Gottschalk, E. Yigitbas, G. Engels, in: B. Shishkov (Ed.), Business Modeling and Software Design, Springer International Publishing, 2020, pp. 276–286.
LibreCat | Files available | DOI
 

2020 | Conference Paper | LibreCat-ID: 35660
Extending Loyalty Programs with BI Functionalities A Case Study for Brick-and-Mortar Stores
J.-P. Kucklick, M.R. Kamm, J. Schneider, J. vom Brocke, in: Proceedings of the 53rd Hawaii International Conference on System Sciences, 2020.
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2020 | Journal Article | LibreCat-ID: 35662
Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1
M.R. Kamm, J.-P. Kucklick, J. Schneider, J. vom Brocke, Information Systems Management 38 (2020) 270–286.
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2020 | Journal Article | LibreCat-ID: 48524
When entrepreneurs become leaders: how entrepreneurs deal with people management
S. Hubner-Benz, International Journal of Entrepreneurial Venturing 12 (2020).
LibreCat | DOI
 

2020 | Journal Article | LibreCat-ID: 48521
Hustlers, hipsters and hackers: Potential employees’ stereotypes of entrepreneurial leaders
B. Rudic, S. Hubner-Benz, M. Baum, Journal of Business Venturing Insights 15 (2020).
LibreCat | DOI
 

2020 | Journal Article | LibreCat-ID: 17156
Seven Paradoxes of Business Process Management in a Hyper-Connected World
D. Beverungen, J.C.A.M. Buijs, J. Becker, C. Di Ciccio, W.M.P. van der Aalst, C. Bartelheimer, J. vom Brocke, M. Comuzzi, K. Kraume, H. Leopold, M. Matzner, J. Mendling, N. Ogonek, T. Post, M. Resinas, K. Revoredo, A. del-Río-Ortega, M. La Rosa, F.M. Santoro, A. Solti, M. Song, A. Stein, M. Stierle, V. Wolf, Business & Information Systems Engineering 63 (2020) 145–156.
LibreCat | Files available | DOI
 

2020 | Journal Article | LibreCat-ID: 41299
An emerging theory of loyalty program dynamics
J.J. Kim, L. Steinhoff, R.W. Palmatier, Journal of the Academy of Marketing Science 49 (2020) 71–95.
LibreCat | DOI
 

2020 | Journal Article | LibreCat-ID: 41310
Customer inertia marketing
C.M. Henderson, L. Steinhoff, C.M. Harmeling, R.W. Palmatier, Journal of the Academy of Marketing Science 49 (2020) 350–373.
LibreCat | DOI
 

2019 | Conference Paper | LibreCat-ID: 9275 | OA
Business Models of Store-Oriented Software Ecosystems: A Variability Modeling Approach
S. Gottschalk, F. Rittmeier, G. Engels, in: B. Shishkov (Ed.), Business Modeling and Software Design, Springer International Publishing, 2019, pp. 153–169.
LibreCat | Files available | DOI | Download (ext.)
 

2019 | Conference Paper | LibreCat-ID: 9850 LibreCat | Files available
 

2019 | Journal Article | LibreCat-ID: 9853
Squaring the circle: Business model teaching in large classroom settings
D. Szopinski, Journal of Business Models 7 (2019) 90–100.
LibreCat | Files available
 

2019 | Conference Paper | LibreCat-ID: 13138 | OA
Intertwined Development of Business Model and Product Functions for Mobile Applications: A Twin Peak Feature Modeling Approach
S. Gottschalk, F. Rittmeier, G. Engels, in: S. Hyrynsalmi, M. Suoranta, A. Nguyen-Duc, P. Tyrväinen, P. Abrahamsson (Eds.), Software Business, Springer International Publishing, Cham, 2019, pp. 192–207.
LibreCat | Files available | DOI | Download (ext.)
 

2019 | Journal Article | LibreCat-ID: 47917
Legitimation Strategies as Valuable Signals in Nonfinancial Reporting? Effects on Investor Decision-Making
R. Hahn, D. Reimsbach, P. Kotzian, M. Feder, B.E. Weißenberger, Business & Society 60 (2019) 943–978.
LibreCat | DOI
 

2019 | Journal Article | LibreCat-ID: 48515
Contagion of Entrepreneurial Passion: Effects on Employee Outcomes
S. Hubner-Benz, M. Baum, M. Frese, Entrepreneurship Theory and Practice 44 (2019) 1112–1140.
LibreCat | DOI
 

2019 | Working Paper | LibreCat-ID: 47083
Tempolimits und Grenzwerte: für eine evidenzbasierte verkehrspolitische Debatte
W. Habla, V. Huwe, M. Kesternich, Tempolimits und Grenzwerte: für eine evidenzbasierte verkehrspolitische Debatte, Wirtschaftsdienst 99(5), 330-334, 2019.
LibreCat | DOI
 

2019 | Journal Article | LibreCat-ID: 41294
Online relationship marketing
L. Steinhoff, D. Arli, S. Weaven, I.V. Kozlenkova, Journal of the Academy of Marketing Science 47 (2019) 369–393.
LibreCat | DOI
 

2019 | Journal Article | LibreCat-ID: 41309
Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships
A. Eggert, L. Steinhoff, C. Witte, Journal of Marketing 83 (2019) 115–132.
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