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706 Publications


2013 | Conference Paper | LibreCat-ID: 7736
T. Posner , I. Garnefeld, and A. Eggert, “Creating Emotional Brand Attachment through the Salesperson’s Brand-Consistent Behavior,” in Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
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2013 | Conference Paper | LibreCat-ID: 7737
L. Steinhoff and R. W. Palmatier, “The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance,” in Proceedings of the 42nd European Marketing Academy (EMAC) Conference, 2013.
LibreCat
 

2013 | Conference Paper | LibreCat-ID: 7738
A. Eggert, C. Thiesbrummel, and C. Deutscher, “Exploring differential effects of product and service innovations on industrial firms’ financial performance,” in 2013 AMA Winter Marketing Educators’ Proceedings, 2013.
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2013 | Journal Article | LibreCat-ID: 5715
N. Wünderlich, F. V. Wangenheim, and M. J. Bitner, “High Tech and High Touch: A Framework for Understanding User Attitudes and Behaviors Related to Smart Interactive Services.,” Journal of Service Research, vol. 16, no. 1, pp. 3–20, 2013.
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2013 | Journal Article | LibreCat-ID: 6101
R. Kabst and M. C. Wehner, “Editorial: Internationales Personalmanagement: Den kulturellen Kontext gestalten,” PERSONALquartely, vol. 65, no. 4, pp. 34–39, 2013.
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2013 | Book Chapter | LibreCat-ID: 6147
P. Weber and R. Kabst, “Unterstützung von Kommunalverwaltung bei Bürgerbeteiligung,” in Verwaltungskommunikation - Wissenschaftliche Analyse und praktische Beispiele, H. Hill, Ed. Baden-Baden: Nomos, 2013, pp. 145–152.
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2013 | Conference Paper | LibreCat-ID: 6271
H. Weber, M. Wehner, and R. Kabst, “Institutional Determinants of Work-Family Practices: An International Comparative Examination. ,” 2013.
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2013 | Conference Paper | LibreCat-ID: 6272
S. Golubovic, M. Wehner, M. Baum, and R. Kabst, “HR-Praktiken und Innovation: Wie können Wissens- und Technologievorsprünge im Unternehmen generiert werden?,” 2013.
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2013 | Conference Paper | LibreCat-ID: 6274
R. Isidor, M. Wehner, C. Li, and R. Kabst, “Institutional Pressures and Interorganizational Imitation: A Quasilongitudinal Analyses of Temporary Work in the UK and Germany,” 2013.
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2013 | Journal Article | LibreCat-ID: 480
B. Frick and R. Simmons, “The Impact of Individual and Collective Reputation on Wine Prices: Empirical Evidence from the Mosel Valley,” Journal of Business Economics, vol. 83, no. 2, pp. 101–119, 2013.
LibreCat | Files available | DOI
 

2013 | Journal Article | LibreCat-ID: 4851
I. Garnefeld, A. Eggert, S. V. Helm, and S. S. Tax, “Growing existing customers’ revenue streams through customer referral programs,” Journal of Marketing, no. 4, pp. 17--32, 2013.
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2013 | Journal Article | LibreCat-ID: 4852
A. Haas, A. Eggert, H. Terho, and W. Ulaga, “Erfolgsfaktor Value-Based Selling—Verkaufen, wenn Kundenorientierung nicht zum Erfolg führt,” Marketing Review St. Gallen, no. 4, pp. 64--73, 2013.
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2013 | Journal Article | LibreCat-ID: 4880
S. St{\ and R. Fahr, “Individual determinants of work attendance: Evidence on the role of personality,” Applied Economics, no. 19, pp. 2863--2875, 2013.
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2013 | Book | LibreCat-ID: 4911
K. F. Zimmermann, T. K. Bauer, H. Bonin, R. Fahr, and H. Hinte, Arbeitskräftebedarf bei hoher Arbeitslosigkeit: ein ökonomisches Zuwanderungskonzept für Deutschland. 2013.
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2013 | Working Paper | LibreCat-ID: 4915
B. Mir Djawadi and R. Fahr, The impact of risk perception and risk attitudes on corrupt behavior: Evidence from a petty corruption experiment. 2013.
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2013 | Conference Paper | LibreCat-ID: 4991
S. Oertel, K. Thommes, and P. Walgenbach, “Born in the GDR: Imprinting, Structural Inertia and the Survival Chances of Organizations,” in Academy of Management Proceedings, 2013, no. 1, p. 11642.
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2013 | Conference Paper | LibreCat-ID: 4992
K. Thommes, A. Akkerman, and J. Vyrastekova, “The after effects of strikes on team collaboration-experimental evidence,” in Academy of Management Proceedings, 2013, no. 1, p. 12251.
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2013 | Journal Article | LibreCat-ID: 7429
I. Garnefeld and L. Steinhoff, “Primacy versus Recency Effects in Extended Service Encounters,” Journal of Service Management, vol. 24, no. 1, pp. 64–81, 2013.
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2013 | Book (Editor) | LibreCat-ID: 7437
E. Münkhoff, Ed., Umsatz- und Profitabilitätsauswirkungen industrieller Dienstleistungen – Eine latente Wachstumskurvenanalyse. Wiesbaden: Springer Gabler, 2013.
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2013 | Journal Article | LibreCat-ID: 3979
F. Bauhoff and M. Schneider, “„Sekretärin des Vorstandes“ gesucht: Stellenanzeigen und die expressive Funktion des AGG,” Industrielle Beziehungen/The German Journal of Industrial Relations, pp. 54--76, 2013.
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2013 | Journal Article | LibreCat-ID: 5464
M. Baum, C. Schwens, and R. Kabst, “International as Opposed to Domestic New Venturing: The Moderating Role of Perceived Barriers to Internationalization.,” International Small Business Journal (ISBJ)., vol. 31, no. 5, pp. 534–560, 2013.
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2013 | Journal Article | LibreCat-ID: 5465
M. Baum and R. Kabst, “Conjoint implications on job preferences: The moderating role of involvement.,” International Journal of Human Resource Management (IJHRM)., vol. 24, no. 7, pp. 1393–1417, 2013.
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2013 | Journal Article | LibreCat-ID: 5478
M. Baum and R. Kabst, “How to attract applicants in the atlantic versus the asia-pacific region? A cross-national analysis on China, India, Germany, and Hungary.,” Journal of World Business (JWB)., vol. 48, no. 2, pp. 175–185, 2013.
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2013 | Journal Article | LibreCat-ID: 5484
I. Haus, H. Steinmetz, R. Isidor, and R. Kabst, “Gender Effects on Entrepreneurial Intention: A Meta-Analytical Structural Equation Model.,” International Journal of Gender and Entrepreneurship (IJGE), vol. 5, no. 2, pp. 130–156, 2013.
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2013 | Journal Article | LibreCat-ID: 5489
H. Steinmetz, “Analyzing observed composite differences across groups: Is partial measurement invariance enough?,” European Journal of Research Methods for the Behavioral and Social Sciences., vol. 9, no. 1, pp. 1–12, 2013.
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2013 | Conference Paper | LibreCat-ID: 46697
I. Garnefeld, E. Münkhoff, and K. Raum, “Threat and normative appeals to reduce product returns in online retailing – An effective marketing practice?,” presented at the 42nd EMAC Annual Conference, Istanbul, 2013.
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2013 | Conference Paper | LibreCat-ID: 46696
E. Münkhoff, I. Garnefeld, and A. Bruns, “How to prolong a sales promotion – Ex-post time extension versus reframing,” presented at the 42nd EMAC Annual Conference, Istanbul, 2013.
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2013 | Book | LibreCat-ID: 46643
E. Münkhoff, Umsatz- und Profitabilitätsauswirkungen industrieller Dienstleistungen. Wiesbaden: Springer Gabler, 2013.
LibreCat | DOI
 

2013 | Book Chapter | LibreCat-ID: 4944
M. Schneider, “‘Gung Ho’: Nationale Kultur und Schlanke Produktion in Ron Howards Spielfilm. ,” in Macht und Employment Relations , R. O. Heiko Hoßfeld, Ed. 2013.
LibreCat | Files available
 

2013 | Journal Article | LibreCat-ID: 45734
I. Garnefeld and L. Steinhoff, “Primacy versus Recency Effects in Extended Service Encounters,” Journal of Service Management, vol. 24, no. 1, pp. 64–81, 2013, doi: http://dx.doi.org/10.1108/09564231311304198.
LibreCat | DOI
 

2013 | Conference Paper | LibreCat-ID: 45749
L. Steinhoff and R. W. Palmatier, “The Effect of Loyalty Programs on Target and Bystander Customers: A Customer Portfolio Perspective on Loyalty Program Performance,” presented at the Proceedings of the 42nd European Marketing Academy (EMAC) Conference, Istanbul, 2013.
LibreCat
 

2013 | Working Paper | LibreCat-ID: 45756
L. Steinhoff and R. W. Palmatier, Understanding the Effectiveness of Loyalty Programs, Marketing Science Institute (MSI) Working Paper Series. 2013, pp. 13–105.
LibreCat | Files available
 

2012 | Conference Paper | LibreCat-ID: 7739
A. Eggert, I. Garnefeld, and L. Steinhoff, “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs,” in 2012 AMA Summer Marketing Educators’ Proceedings, 2012.
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2012 | Conference Paper | LibreCat-ID: 7740
I. Garnefeld, E. Münkhoff, and A. Bruns, “I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions,” in 2012 AMA Summer Marketing Educators’ Proceedings, 2012.
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2012 | Conference Paper | LibreCat-ID: 7741
A. Eggert, M. Steiner, W. Ulaga, and K. Backhaus, “Capturing the Value of Hybrid Offerings: The Impact of the Price Presentation Format,” in Proceedings of the 2012 ISBM Academic Workshop, 2012.
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2012 | Conference Paper | LibreCat-ID: 7742
T. Ritter and A. Eggert, “Dispersion of Market Activities: A Configurational Approach,” in Proceedings of the 2012 ISBM Academic Workshop, 2012.
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2012 | Conference Paper | LibreCat-ID: 7743
A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Growing with Industrial Services - A Configurational Approach,” in 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
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2012 | Conference Paper | LibreCat-ID: 7744
A. Eggert, I. Garnefeld, and L. Steinhoff, “Endowed Status in Hierarchical Loyalty Programs,” in 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
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2012 | Conference Paper | LibreCat-ID: 7745
I. Garnefeld, S. Helm, A. Eggert, and S. Tax, “Growing Existing Customers’ Profitability with Customer Referral Programs,” in 2012 AMA Winter Marketing Educators’ Proceedings, 2012.
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2012 | Journal Article | LibreCat-ID: 5716
H. Evanschitzky, F. v Wangenheim, and N. Wünderlich, “Perils of Managing the Service Profit Chain: The Role of Time Lags and Feedback Loops.,” Journal of Retailing, vol. 88, no. 3, pp. 356–366, 2012.
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2012 | Journal Article | LibreCat-ID: 5717
J. H. Schumann, N. Wünderlich, and M. S. Zimmer, “Culture’s Impact on Customer Motivation to Engage in Professional Service Enactments.,” Schmalenbach Business Review, vol. 64, no. 2, pp. 141–165, 2012.
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2012 | Journal Article | LibreCat-ID: 5718
J. H. Schumann, N. Wünderlich, and F. Wangenheim, “Technology Mediation in Service Delivery: A New Typology and an Agenda for Managers and Academics.,” Technovation, vol. 32, no. 2, pp. 133–143, 2012.
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2012 | Journal Article | LibreCat-ID: 6102
H. Steinmetz, C. Schwens, M. Wehner, and R. Kabst, “Das Cranet-Projekt: Kreuzkulturelle Vergleiche im HR-Management.,” PERSONALquartely, vol. 64, no. 1, pp. 34–39, 2012.
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2012 | Journal Article | LibreCat-ID: 6103
R. Kabst and M. Baum, “Editorial: Employer Branding: Strategie, Instrumente, Umsetzung,” PERSONALquartely, vol. 64, no. 3, p. 3, 2012.
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2012 | Book | LibreCat-ID: 6138
W. Weber and R. Kabst, Einführung in die Betriebswirtschaftslehre, 8th ed. Wiesbaden, 2012.
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2012 | Book Chapter | LibreCat-ID: 6148
M. Baum, C. Schwens, and R. Kabst, “Determinants of Different Types of Born Globals.,” in Handbook of Research on Born Globals, M. Gabrielsson and M. Kirpalani, Eds. Cheltenham Glos/Northampton: Edward Elgar Publishing Ltd., 2012, pp. 36–45.
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2012 | Book Chapter | LibreCat-ID: 6149
R. Isidor, C. Schwens, and R. Kabst, “Die Messung von Joint-Venture Erfolg,” in Markteintrittsstrategien - Dynamik und Komplexität, J. Zentes, Ed. 2012, pp. 193–205.
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2012 | Conference Paper | LibreCat-ID: 6275
M. Schneid, H. Steinmetz, R. Isidor, and R. Kabst, “Diversität, Konflikte und Leistung in Teams: Ein meta-analytisches Strukturgleichungsmodell,” 2012.
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2012 | Conference Paper | LibreCat-ID: 6277
R. Kabst, “Endogeneity in the behavioral sciences: An illustration with real data,” 2012.
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2012 | Conference Paper | LibreCat-ID: 6281
M. C. Wehner, A. Giardini, and R. Kabst, “Recruitment Process Outsourcing and Applicant Reactions: Does Image Make a Difference?,” 2012.
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2012 | Journal Article | LibreCat-ID: 4835
B. Frick, M. Á. M. Ocaña, P. G. Martinez, and M. Schneider, “The demand for individual grievance procedures in Germany and Spain: Labour law changes versus business cycle,” Estudios de economia aplicada, no. 1, pp. 12--28, 2012.
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2012 | Journal Article | LibreCat-ID: 4853
A. Eggert, J. Henseler, and S. Hollmann, “Who owns the customer? Disentangling customer loyalty in indirect distribution channels,” Journal of Supply Chain Management, no. 2, pp. 75--92, 2012.
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2012 | Journal Article | LibreCat-ID: 4854
H. Terho, A. Haas, A. Eggert, and W. Ulaga, “‘It’s almost like taking the sales out of selling’—towards a conceptualization of value-based selling in business markets,” Industrial Marketing Management, no. 1, pp. 174--185, 2012.
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2012 | Journal Article | LibreCat-ID: 5494
M. Baum, L. Gsell, and R. Kabst, “Determinanten des Employer Branding in deutschen Unternehmen: Ein neoinstitutionalistischer Erklärungsansatz.,” Die Betriebswirtschaft (ZfB)., vol. 72, no. 3, pp. 235–253, 2012.
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2012 | Journal Article | LibreCat-ID: 5496
M. Baum and R. Kabst, “ Die Wirkung von informellen und internetbasierten Rekrutierungskanälen auf den Rekrutierungserfolg: Eine empirische Analyse in kleinen und mittleren Unternehmen.,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 3, pp. 117–142, 2012.
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2012 | Journal Article | LibreCat-ID: 5497
B. Maekelburger, C. Schwens, and R. Kabst, “Asset Specificity and Foreign Market Entry Mode Choice of Small and Medium-Sized Enterprises: The Moderating Influence of Knowledge Safeguards and Institutional Safeguards.,” Journal of International Business Studies (JIBS)., vol. 42, no. 5, pp. 458–476, 2012.
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2012 | Journal Article | LibreCat-ID: 5498
L. M. Eberz, M. Baum, and R. Kabst, “Der Einfluss von Rekrutiererverhaltensweisen auf den Bewerber: Ein mediierter Prozess.,” Zeitschrift für Personalforschung (ZfP)., vol. 26, no. 1, pp. 5–29, 2012.
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2012 | Journal Article | LibreCat-ID: 5508
M. C. Wehner, R. Kabst, M. Meifert, and L. M. Cunz, “Der Personalverantwortliche als strategischer Partner: Persönliche Einstellung oder subjektive Norm?,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 82, no. 9, pp. 913–933, 2012.
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2012 | Journal Article | LibreCat-ID: 5510
S. Strohmeier and R. Kabst, “Evaluating Major Human Resource Information Systems Design Characteristics: An Empirical Analysis.,” International Journal of Business Information Systems (IJBIS)., vol. 9, no. 3, pp. 328–342, 2012.
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2012 | Journal Article | LibreCat-ID: 5512
M. Frese, A. Bausch, P. Schmidt, A. Rauch, and R. Kabst, “Evidence-based entrepreneurship (EBE): Cumulative science, action principles, and bridging the gap between science and practice.,” Foundations and Trends in Entrepreneurship. , vol. 8, no. 1, pp. 1–62, 2012.
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2012 | Journal Article | LibreCat-ID: 5515
M. C. Wehner, A. Giardini, and R. Kabst, “Graduates’ Reactions to Recruitment Process Outsourcing: A Scenario-Based Study.,” Human Resource Management., vol. 51, no. 4, pp. 601–623, 2012.
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2012 | Journal Article | LibreCat-ID: 5516
J. Eiche, C. Schwens, and R. Kabst, “Greenfield Investment versus Akquisition: Der moderierende Einfluss wahrgenommener institutioneller Unsicherheit bei der Internationalisierung von KMU. ,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 82, no. 3, pp. 143–165, 2012.
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2012 | Journal Article | LibreCat-ID: 5518
R. Isidor, C. Schwens, R. Kabst, and F. Hornung, “Internationaler Joint Venture Erfolg: Eine Meta-Analyse.,” Zeitschrift für Betriebswirtschaft (ZfB)., vol. 82, no. 5, pp. 539–583, 2012.
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2012 | Journal Article | LibreCat-ID: 5519
H. Steinmetz, R. Isidor, and N. Bäuerle, “Testing the Circular Structure of Human Values: A Meta-Analytical Structural Equation Modelling Approach.,” Survey Research Methods, vol. 6, no. 1, pp. 61–75, 2012.
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2012 | Conference Paper | LibreCat-ID: 46698
I. Garnefeld, E. Münkhoff, and A. Bruns, “I thought it was all over and now it is back again – Customer reactions to time extensions of sales promotions,” presented at the 2012 AMA Summer Academic Conference, Chicago, IL, 2012.
LibreCat
 

2012 | Conference Paper | LibreCat-ID: 46699
A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Growing with industrial services – A configurational approach (ausgezeichnet mit Best Paper Award),” presented at the 2012 AMA Winter Academic Conference, St. Petersburg, FL, 2012.
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2012 | Conference Paper | LibreCat-ID: 45750
A. Eggert, I. Garnefeld, and L. Steinhoff, “The Bright and Dark Side of Endowed Status in Hierarchical Loyalty Programs,” presented at the 2012 AMA Summer Marketing Educators’ Conference Proceedings, Chicago, 2012.
LibreCat
 

2012 | Conference Paper | LibreCat-ID: 45751
A. Eggert, I. Garnefeld, and L. Steinhoff, “Endowed Status in Hierarchical Loyalty Programs,” presented at the 2012 AMA Winter Marketing Educators’ Conference Proceedings, St. Petersburg, 2012.
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 7746
H. Terho, A. Haas, A. Eggert, and W. Ulaga, “‘It’s Almost Like Taking the Sales out of Selling’: Conceptualizing Value-Based Selling in Business Markets,” in 2011 AMA Summer Marketing Educators’ Proceedings, 2011.
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2011 | Conference Paper | LibreCat-ID: 7747
A. Eggert, E. Münkhoff, and C. Thiesbrummel, “Service orientation of manufacturing companies: A necessary or sufficient condition for firm profitability?,” in Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
LibreCat
 

2011 | Conference Paper | LibreCat-ID: 7802
K. Doescher, J. Hogreve, and A. Eggert, “Embracing the complexity of recovery management in business-to-business relationships,” in Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
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2011 | Conference Paper | LibreCat-ID: 7803
I. Garnefeld, S. Helm, A. Eggert, and S. Tax, “All or Nothing at All – Referral Reward Programs, Customer Retention and Reward Size,” in Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
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2011 | Conference Paper | LibreCat-ID: 7804
E. Münkhoff, I. Garnefeld, and A. Bruns, “Time extension of sales promotions – How do customers react?,” in Proceedings of the 40th European Marketing Academy (EMAC) Conference, 2011.
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2011 | Conference Paper | LibreCat-ID: 7805
A. Eggert, J. Hogreve, W. Ulaga, and E. Münkhoff, “Assessing the long-term effect of industrial services on firm profitability: The moderating impact of product innovations,” in 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
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2011 | Conference Paper | LibreCat-ID: 7806
A. Eggert, I. Garnefeld, and L. Steinhoff, “Identifying Valence as a Contingency Variable for the Primacy-Recency-Controversy,” in 2011 AMA Winter Marketing Educators’ Proceedings, 2011.
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2011 | Conference Paper | LibreCat-ID: 7807
G. Hunter, I. Garnefeld, and L. Steinhoff, “Can Retailers Improve Loyalty by Empowering Consumers?,” in 2011 AMA Winter Marketing Educators’ Conference Proceedings, 2011.
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2011 | Journal Article | LibreCat-ID: 5719
N. Wünderlich, J. H. Schumann, F. v Wangenheim, and H. H. Holzmüller, “Management und Marketing ferngesteuerter Dienstleistungen: Konzeptionelle Verortung, betriebswirtschaftliche Herausforderungen und künftige Forschungsaufgaben.,” Zeitschrift für Betriebswirtschaft, vol. 81, no. 9, pp. 977–1001, 2011.
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2011 | Misc | LibreCat-ID: 6104
M. C. Wehner, R. Kabst, and P. M. Kötter, Ausgewogener Prozess, vol. 63(4). 2011, pp. 22–24.
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2011 | Misc | LibreCat-ID: 6106
M. C. Wehner and R. Kabst, Bewerber wertschätzen, vol. 63(6). 2011, pp. 22–24.
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2011 | Misc | LibreCat-ID: 6107
R. Kabst, M. Meifert, and M. C. Wehner, Eine vergessene Disziplin, vol. 4. 2011, pp. 38–40.
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2011 | Misc | LibreCat-ID: 6108
R. Kabst, Editorial: Mitarbeiter führen: Ein alter Hut?, vol. 3. 2011.
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2011 | Book Chapter | LibreCat-ID: 6151
B. Maekelburger, C. Schwens, and R. Kabst, “SME International Mode Choice Over Time: Forging a Link Between the Uppsala Model and Transaction Cost Economics,” in Entrepreneurship in the Global Firm (Progress In International Business Research, Volume 6), 6th ed., A. Verbeke, A. T. Tavares-Lehmann, and R. Van Tulder, Eds. Emerald Group Publishing Ltd., 2011, pp. 21–49.
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2011 | Conference Paper | LibreCat-ID: 6282
R. Isidor, H. Steinmetz, and R. Kabst, “Beschäftigungsformen und OCB: der moderierende Einfluss von Arbeitszufriedenheit,” 2011.
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2011 | Conference Paper | LibreCat-ID: 6289
M. Schneid, R. Isidor, H. Steinmetz, R. Kabst, and H. Weber, “Der Einfluss bio-demographischer und aufgabenorientierter Diversität auf die Leistung von Teams: Eine Metaanalyse.,” 2011.
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2011 | Conference Paper | LibreCat-ID: 6292
M. Schneid, R. Isidor, H. Steinmetz, R. Kabst, and A. Diehl, “Age diversity and team outcomes: A quantitative review. ,” 2011.
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2011 | Conference Paper | LibreCat-ID: 6294
M. Baum, M. Schaefer, and R. Kabst, “Advertisement-Image congruity in the recruitment context,” 2011.
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2011 | Conference Paper | LibreCat-ID: 6295
M. C. Wehner, A. Giardini, and R. Kabst, “Applicant reactions to outsourcing of the recruitment: Does corporate image compensate for negative applicant reactions?,” 2011.
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2011 | Conference Paper | LibreCat-ID: 6296
M. C. Wehner, R. Kabst, M. Meifert, and L. M. Cunz, “Der Personalverantwortliche als „Strategic Architect“: Persönliche Einstellung oder subjektive Norm?,” 2011.
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2011 | Conference Paper | LibreCat-ID: 6297
F. Deutscher, C. Schwens, F. B. Zapkau, and R. Kabst, “Die komplementäre Wirkung von unternehmerischer Orientierung, Marktorientierung und Lernorientierung auf den Unternehmenserfolg junger Technologieunternehmen,” 2011.
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2011 | Conference Paper | LibreCat-ID: 6302
F. B. Zapkau, C. Schwens, H. Steinmetz, and R. Kabst, “Disentangling the Effect of Prior Entrepreneurial Exposure on Entrepreneurial Intention – An empirical Analysis based on the Theory of Planned Behavior,” 2011.
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2011 | Conference Paper | LibreCat-ID: 6304
B. Maekelburger, F. B. Zapkau, and R. Kabst, “The influence of entrepreneurial traits on the strategic orientation and new product success in high-technology firms,” 2011.
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2011 | Misc | LibreCat-ID: 6389
R. Kabst and M. C. Wehner, Methodology of the Cranet Survey - International Executive Report 2011, Cranfield. 2011.
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2011 | Journal Article | LibreCat-ID: 4855
I. Garnefeld, S. Helm, and A. Eggert, “Walk your talk: an experimental investigation of the relationship between word of mouth and communicators’ loyalty,” Journal of Service Research, no. 1, pp. 93--107, 2011.
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2011 | Journal Article | LibreCat-ID: 4856
A. Eggert, J. Hogreve, W. Ulaga, and E. Muenkhoff, “Industrial services, product innovations, and firm profitability: A multiple-group latent growth curve analysis,” Industrial Marketing Management, no. 5, pp. 661--670, 2011.
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2011 | Journal Article | LibreCat-ID: 4857
A. Eggert and M. Serdaroglu, “Exploring the Impact of Sales Technology on Salesperson Performance: A Task-Base d Approach,” Journal of Marketing Theory and Practice, no. 2, pp. 169--186, 2011.
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2011 | Journal Article | LibreCat-ID: 4881
R. Fahr and B. Irlenbusch, “Who follows the crowd—Groups or individuals?,” Journal of Economic Behavior \& Organization, no. 1, pp. 200--209, 2011.
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2011 | Journal Article | LibreCat-ID: 4882
R. Fahr, “Job design and job satisfaction—empirical evidence for Germany?,” management revue, pp. 28--46, 2011.
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2011 | Working Paper | LibreCat-ID: 4918
C. Hinerasky and R. Fahr, When the early bird catches the worm: The impact of training in retail. 2011.
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2011 | Book Chapter | LibreCat-ID: 4945
B. Ivens and A. Eggert, “Key Account Management,” in Handbuch Vertriebsmanagement, 2011.
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2011 | Journal Article | LibreCat-ID: 4972
D. Alewell, S. Hauff, K. Weiland, and K. Thommes, “HRM and the use of personnel services: an empirical analysis of German firms,” International journal of manpower, no. 4, pp. 394--409, 2011.
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