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704 Publications
2019 | Conference Paper | LibreCat-ID: 45743
Steinhoff, L., & Zondag, M. (2019). Enhancing Loyalty Program Effectiveness by Stimulating Member Activity along the Customer Journey. Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg. Proceedings of the 48th European Marketing Academy (EMAC) Conference, Hamburg.
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2018 | Mastersthesis | LibreCat-ID: 3313
Maurer, A. (2018). Kundenbewertungen und Produktnachfrage: Eine ökonomische Analyse. Universität Paderborn.
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2018 | Mastersthesis | LibreCat-ID: 3314
Michels, L. J. (2018). The Segmentation of Video-On-Demand Consumers. Universität Paderborn.
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2018 | Mastersthesis | LibreCat-ID: 3315
Walter, M. (2018). Sentiment Analysis of User-generated Ratings in the Sharing Economy . Universität Paderborn.
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2018 | Mastersthesis | LibreCat-ID: 3316
Korn, H. (2018). Restaurant reputation and meal prices: empricial evidence from the German restaurant industry. Universität Paderborn.
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2018 | Journal Article | LibreCat-ID: 3516
Rötzmeier-Keuper, J., Hendricks, J., Wünderlich, N., & Schmitz, G. (2018). Triadic relationships in the context of services for animal companions. Journal of Business Research, (85), 295--303.
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2018 | Journal Article | LibreCat-ID: 5772
Fanasch, P., & Frick, B. (2018). What Makes Cooperatives Successful? Identifying the Determinants of Their Organizational Performance. Journal of Wine Economics, 1–27. https://doi.org/10.1017/jwe.2018.28
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2018 | Conference Paper | LibreCat-ID: 6199
Eggert, A., Steinhoff, L., & Witte, C. (2018). Are Gift Purchases an Effective Driver of Customer Loyalty?
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2018 | Journal Article | LibreCat-ID: 4833
Steinhoff, L., Witte, C., & Eggert, A. (2018). Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement. SMR-Journal of Service Management Research, (2), 22--35.
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2018 | Journal Article | LibreCat-ID: 4834
Eggert, A., Ulaga, W., Frow, P., & Payne, A. (2018). Conceptualizing and communicating value in business markets: From value in exchange to value in use. Industrial Marketing Management, 80--90.
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2018 | Conference Paper | LibreCat-ID: 4952
Purrmann, M., & Wünderlich, N. (n.d.). Managing Collaborative Consumption Platforms: Successfully Fostering the Co-Creation of Value Between Service Customers and Peer Providers. In Proceedings of the 2018 Frontiers in Service Conference. Austin, USA.
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2018 | Journal Article | LibreCat-ID: 4965
Grund, C., Harbring, C., & Thommes, K. (2018). Group (Re-) formation in public good games: The tale of the bad apple? Journal of Economic Behavior \& Organization, 306--319.
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2018 | Journal Article | LibreCat-ID: 4990
Thommes, K., & Akkerman, A. (2018). Clean up your network: how a strike changed the social networks of a working team. Team Performance Management: An International Journal, (1/2), 43--63.
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2018 | Journal Article | LibreCat-ID: 8537
Oertel, S., & Thommes, K. (2018). History as a source of organizational identity creation. Organization Studies, 39(12), 1709–1731. https://doi.org/10.1177/0170840618800112
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| DOI
2018 | Journal Article | LibreCat-ID: 5001
Garnefeld, I., Boehm, E., Klimke, L., & Oestreich, A. (2018). I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions. Journal of the Academy of Marketing Science, 46(6), 1133--1147.
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2018 | Journal Article | LibreCat-ID: 5434 | 
Li, C., Dau, L. A., & Kabst, R. (2018). The more the merrier? Immigrant share and entrepreneurial activities. . Entrepreneurship Theory and Practice. .
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2018 | Journal Article | LibreCat-ID: 5435 |
Li, C., Brodbeck, F. C., Shenkar, O., Ponzi, L. J., & Fischer, J. (2018). Embracing the foreign: Cultural attractiveness and international strategy. Strategic Management Journal.
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2018 | Journal Article | LibreCat-ID: 5439
Schneid, M., Isidor, R., Steinmetz, H., & Kabst, R. (2018). Age Diversity and team outcomes: A quantitative review. . Journal of Managerial Psychology.
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2018 | Journal Article | LibreCat-ID: 5441
Isidor, R., Schwens, C., Hornung, F., & Kabst, R. (2018). The Impact of Structural and Attitudinal Antecedents on the Instability of International Joint Ventures: The Mediating Role of Asymmetrical Changes in Commitment. International Business Review (IBR).
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2018 | Journal Article | LibreCat-ID: 5448
Klonek, F., Isidor, R., & Kauffeld, S. (2018). Different Stages of Entrepreneurship: Lessons From the Transtheoretical Model of Change. . Journal of Change Management.
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2018 | Journal Article | LibreCat-ID: 5450
Schneid, M., Isidor, R., Schwens, C., Kabst, R., & Weber, I. (2018). Der Einfluss bio-demographischer und fachlicher Diversität auf die Leistung von Teams: Eine Metaanalyse. Die Betriebswirtschaft.
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2018 | Conference Paper | LibreCat-ID: 5480
Salonen, A., Terho, H., Boehm, E., Rajala, R., & Virtanen, A. (2018). Engaging a product-oriented salesforce in solution sales.
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2018 | Conference Paper | LibreCat-ID: 5481
Salonen, A., Terho, H., Boehm, E., Rajala, R., & Virtanen, A. (2018). How to transform a product-focused salesforce to solution sales?
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2018 | Journal Article | LibreCat-ID: 1063
Stroh-Maraun, N., Kaimann, D., & Cox, J. (2018). More than skills: A novel matching proposal for multiplayer video games. Entertainment Computing, 25, 26–36. https://doi.org/10.1016/j.entcom.2017.12.002
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2018 | Journal Article | LibreCat-ID: 1173
Kaimann, D., Stroh-Maraun, N., & Cox, J. (2018). A Duration Model Analysis of Consumer Preferences and Determinants of Video Game Consumption. Journal of Consumer Behaviour, 17(3), 290–301. https://doi.org/10.1002/cb.1711
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2018 | Book Chapter | LibreCat-ID: 15270
Weber, H. I., Vogt, S., Eberz-Weber, L.-M., Steinmetz, H., Wagner, S. A., Walther, F., … Kabst, R. (2018). Participatory Budgeting: Findings From Germany. In Civic Engagement and Politics: Concepts, Methodologies, Tools, and Applications. https://doi.org/10.4018/978-1-5225-7669-3.ch054
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| DOI
2018 | Journal Article | LibreCat-ID: 1031
Kaimann, D., Stroh-Maraun, N., & Cox, J. (2018). Variety in the video game industry: An empirical study of the Wundt curve. Managerial and Decision Economics, 39(3), 354–362. https://doi.org/10.1002/mde.2909
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2018 | Conference Paper | LibreCat-ID: 46678
Henkelmann, S., Böhm, E., Cramer, C., & Eggert, A. (2018). The bright and dark side of service quality signals: A contingency perspective. 2018 AMA Winter Academic Conference, New Orleans, FL. 2018 AMA Winter Academic Conference, New Orleans, FL.
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2018 | Conference Paper | LibreCat-ID: 46677
Salonen, A., Terho, H., Böhm, E., Rajala, R., & Virtanen, A. (2018). How to transform a product-focused salesforce to solution sales? 47rd EMAC Annual Conference, Glasgow, UK. 47rd EMAC Annual Conference, Glasgow, UK.
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2018 | Conference Paper | LibreCat-ID: 46676
Salonen, A., Terho, H., Böhm, E., Rajala, R., & Virtanen, A. (2018). Engaging a product-oriented salesforce in solution sales. ISBM 2018 Academic Conference, Cambridge, MA. ISBM 2018 Academic Conference, Cambridge, MA.
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2018 | Journal Article | LibreCat-ID: 41340
Garnefeld, I., Böhm, E., Klimke, L., & Oestreich, A. (2018). I thought it was over, but now it is back: customer reactions to ex post time extensions of sales promotions. Journal of the Academy of Marketing Science, 46(6), 1133–1147. https://doi.org/10.1007/s11747-018-0600-y
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| DOI
2018 | Book Chapter | LibreCat-ID: 4946
Eisele, S., & Schneider, M. (2018). Personalwirtschaft. In G. Engels, G. Maier, & E. Steffen (Eds.), Handbuch Gestaltung digitaler und vernetzter Arbeitswelten (pp. 1–20).
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2018 | Book Chapter | LibreCat-ID: 4928
Schneider, M. (2018). Digitalization of Production, Human Capital, and Organizational Capital. In C. Harteis (Ed.), The Impact of Digitalization in the Workplace (pp. 39--52). https://doi.org/10.1007/978-3-319-63257-5_4
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| DOI
2018 | Journal Article | LibreCat-ID: 45731
Steinhoff, L., Witte, C., & Eggert, A. (2018). Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement. Journal of Service Management Research, 2(2), 22–35. http://dx.doi.org/10.15358/2511-8676-2018-2-22
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| DOI
2018 | Conference Paper | LibreCat-ID: 45745
Steinhoff, L., & Zondag, M. (2018). Enhancing Loyalty Program Effectiveness by Engaging Members along the Customer Journey. 2018 Winter AMA Conference Proceedings, New Orleans. 2018 Winter AMA Conference Proceedings, New Orleans.
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2018 | Conference Paper | LibreCat-ID: 45744
Eggert, A., Steinhoff, L., & Witte, C. (2018). Are Gift Purchases an Effective Driver of Customer Loyalty? 2018 Winter AMA Conference Proceedings, New Orleans. 2018 Winter AMA Conference Proceedings, New Orleans.
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2017 | Journal Article | LibreCat-ID: 24378
Krebs, B., Wehner, M., & Kabst, R. (2017). Wer hat hier das Sagen? Personalmagazin, 2, 20–23.
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2017 | Journal Article | LibreCat-ID: 24379
Krebs, B., Wehner, M., & Kabst, R. (2017). Nordeuropa hat´s nicht nötig. Personalmagazin, 2, 24–25.
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2017 | Journal Article | LibreCat-ID: 24380
Rauterberg, H., & Krebs, B. (2017). Cranet Survey 2015/2016 - Stand der HR-Digitalisierung. Personalführung, 5, 28–33.
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2017 | Journal Article | LibreCat-ID: 3307
Frick, B., & Kaimann, D. (2017). The impact of customer reviews and advertisement efforts on the performance of experience goods in electronic markets. Applied Economics Letters, 24(17), 1237–1240. https://doi.org/10.1080/13504851.2016.1270399
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2017 | Conference Paper | LibreCat-ID: 3537
Rötzmeier-Keuper, J., & Wünderlich, N. (2017). How to Handle Dilemmas in Triadic Service Relationships – An Exploratory Study. In Proceedings of the 2017 Frontiers in Service Conference. New York City, USA.
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2017 | Conference Paper | LibreCat-ID: 115
Jakobs, M.-C., Krämer, J., van Straaten, D., & Lettmann, T. (2017). Certification Matters for Service Markets. In T. P. Marcelo De Barros, Janusz Klink,Tadeus Uhl (Ed.), The Ninth International Conferences on Advanced Service Computing (SERVICE COMPUTATION) (pp. 7–12).
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2017 | Book Chapter | LibreCat-ID: 21130
Thommes, K. (2017). Managementpraktiken in KMU. In D. Müller (Ed.), Controlling für kleine und mittlere Unternehmen (2nd ed., pp. 367–392). Berlin, Boston: De Gruyter. https://doi.org/10.1515/9783110517163-015
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| DOI
2017 | Conference Paper | LibreCat-ID: 20493
Krebs, B. P. (2017). Talent management and workforce performance: The too-much-potential-talent-effect. . Academy of Management Annual Meeting , Atlanta, USA.
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2017 | Dissertation | LibreCat-ID: 4674
Rose, A. (2017). The Performance of Individuals, Teams, and Organizations: Empirical Evidence from the Field. Universität Paderborn.
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2017 | Journal Article | LibreCat-ID: 4836
Terho, H., Eggert, A., Ulaga, W., Haas, A., & Boehm, E. (2017). Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action. Industrial Marketing Management, 42--55.
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2017 | Journal Article | LibreCat-ID: 4837
Payne, A., Frow, P., & Eggert, A. (2017). The customer value proposition: evolution, development, and application in marketing. Journal of the Academy of Marketing Science, (4), 467--489.
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2017 | Journal Article | LibreCat-ID: 4838
Eggert, A., Boehm, E., & Cramer, C. (2017). Business service outsourcing in manufacturing firms: an event study. Journal of Service Management, (3), 476--498.
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2017 | Journal Article | LibreCat-ID: 4840
Boehm, E., Eggert, A., & Thiesbrummel, C. (2017). Service transition: A viable option for manufacturing companies with deteriorating financial performance? Industrial Marketing Management, 101--111.
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2017 | Book (Editor) | LibreCat-ID: 4908
Helm, S., Günter, B., & Eggert, A. (Eds.). (2017). Kundenwert. Wiesbaden: Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-10920-2
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| DOI
2017 | Journal Article | LibreCat-ID: 4933
Wangenheim, F. v, Wünderlich, N. V., & Schumann, J. H. (2017). Renew or cancel? Drivers of customer renewal decisions for IT-based service contracts. Journal of Business Research, (79), 181--188.
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2017 | Book Chapter | LibreCat-ID: 4941
Eggert, A. (2017). Die zwei Perspektiven des Kundenwerts: Darstellung und Versuch einer Integration. In Kundenwert (pp. 37–51). Wiesbaden: Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-10920-2_2
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| DOI
2017 | Book Chapter | LibreCat-ID: 4942
Helm, S., Günter, B., & Eggert, A. (2017). Kundenwert – eine Einführung in die theoretischen und praktischen Herausforderungen der Bewertung von Kundenbeziehungen. In Kundenwert (pp. 3–34). Wiesbaden: Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-10920-2_1
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| DOI
2017 | Journal Article | LibreCat-ID: 4947
Wangenheim, F. v, Wünderlich, N., & Schumann, J. H. (2017). Renew or cancel? Drivers of customer renewal decisions for IT-based service contracts. Journal of Business Research, (79), 181--188.
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2017 | Journal Article | LibreCat-ID: 4949
Larivière, B., Bowen, D., Andreassen, T. W., Kunz, W., Sirianni, N. J., Voss, C., … De Keyser, A. (2017). “Service Encounter 2.0”: An investigation into the roles of technology, employees and customers. Journal of Business Research, (79), 238--246.
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2017 | Conference Paper | LibreCat-ID: 4955
Wünderlich, N., & Paluch, S. (2017). A Nice and Friendly Chat With a Bot: User Perceptions of AI-Based Service Agents. In Proceedings of the 38th International Conference on Information Systems (ICIS 2017). Seoul, Korea.
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2017 | Conference Paper | LibreCat-ID: 4956
Teßmer, I., Olsson, M., Gustafsson, A., & Wünderlich, N. (2017). How to Design Successful Gamification in Retail: The benefits and Pitfalls of Affordances. In Proceedings of the 2017 Frontiers in Service Conference. New York City, USA.
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2017 | Journal Article | LibreCat-ID: 4966
Grund, C., & Thommes, K. (2017). The Role of Contract Types for Employees’ Public Service Motivation. Schmalenbach Business Review, (4), 377--398.
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2017 | Conference Paper | LibreCat-ID: 4987
Klabuhn, J., & Thommes, K. (2017). Age diversity and its effects on team performance. In Academy of Management Proceedings (p. 15119).
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2017 | Book Chapter | LibreCat-ID: 5005
Garnefeld, I., Boehm, E., & Feider, L. (2017). Retourenmanagement zur Steigerung des Kundenwerts. In Kundenwert (pp. 599--624).
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2017 | Conference Paper | LibreCat-ID: 5328
Larivière, B., Bowen, D., Andreassen, T. W., Kunz, W., Sirianni, N. J., Voss, C., … De Keyser, A. (2017). Service Encounter 2.0": An Investigation Into the Roles of Technology, Employees and Customers. In Proceedings of QUIS 2017. Porto, Portugal.
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2017 | Conference Paper | LibreCat-ID: 5329
Becker-Özcamlica, H., Teßmer, I., & Wünderlich, N. (2017). Do Companies Really Have to Emphasize the Triple Bottom Line? Analyzing the Effect of Competing Sustainable Market Orientations. In Proceedings of the 2017 Winter Marketing Educators’ Conference. Orlando, USA.
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2017 | Conference Paper | LibreCat-ID: 5479
Eggert, A., Steinhoff, L., & Witte, C. (2017). The Loyalty Effect of Gift Purchases.
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2017 | Conference Paper | LibreCat-ID: 5482
Garnefeld, I., Boehm, E., & Feider, L. (2017). Managing the Necessary Evil: Can Payment Methods Reduce Product Returns.
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2017 | Conference Paper | LibreCat-ID: 5483
Cramer, C., Boehm, E., & Eggert, A. (2017). Service Awards: Do They Help or Harm in Case of a Service Failure?
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2017 | Report | LibreCat-ID: 1057
Sürücü, O., Mir Djawadi, B., & Brangewitz, S. (2017). Asymmetric Dominance Effect with Multiple Decoys for Low- and High-Variance Lotteries. Universität Paderborn.
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2017 | Journal Article | LibreCat-ID: 1062
Frick, B., Gergaud, O., & Winter, P. (2017). The revenue potential of product differentiation: Empirical evidence fro the Croation restaurant industry. Gastronomy and Tourism, 2(4), 259-271(13). https://doi.org/10.3727/216929717X15046207899410
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2017 | Conference Paper | LibreCat-ID: 1095 |
John, T., Feldotto, M., Hemsen, P., Klingsieck, K., Kundisch, D., & Langendorf, M. (2017). Towards a Lean Approach for Gamifying Education. In Proceedings of the 25th European Conference on Information Systems (ECIS) (pp. 2970–2979).
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2017 | Conference Paper | LibreCat-ID: 46679
Garnefeld, I., Böhm, E., & Feider, L. (2017). Managing the necessary evil: Can payment methods reduce product returns (ausgezeichnet mit Best Paper Award). 2017 AMA Winter Academic Conference, Orlando, FL. 2017 AMA Winter Academic Conference, Orlando, FL.
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2017 | Conference Paper | LibreCat-ID: 46680
Cramer, C., Böhm, E., & Eggert, A. (2017). Service Awards: Do They Help or Harm in Case of a Service Failure? 2017 AMA Winter Academic Conference, Orlando, FL. 2017 AMA Winter Academic Conference, Orlando, FL.
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2017 | Journal Article | LibreCat-ID: 46638
Terho, H., Eggert, A., Ulaga, W., Haas, A., & Böhm, E. (2017). Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action. Industrial Marketing Management, 66, 42–55. https://doi.org/10.1016/j.indmarman.2017.06.015
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| DOI
2017 | Journal Article | LibreCat-ID: 46639
Eggert, A., Böhm, E., & Cramer, C. (2017). Business service outsourcing in manufacturing firms: an event study. Journal of Service Management, 28(3), 476–498. https://doi.org/10.1108/josm-11-2016-0306
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| DOI
2017 | Book (Editor) | LibreCat-ID: 4954
Riach, J., Morbitzer, A., & Koeberer, M. (Eds.). (2017). Pick and Place. Englisch für Mechatronik/Lehr-/Arbeitsbuch (3rd edition). Klett Verlag.
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2017 | Journal Article | LibreCat-ID: 4932
Schneider, M., & Flore, J. (2017). Training and commitment in a German manufacturing company during the post-2008 crisis: a case of internal flexicurity. The International Journal of Human Resource Management, 1–17. https://doi.org/10.1080/09585192.2017.1308413
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| DOI
2017 | Journal Article | LibreCat-ID: 4930
Radermacher, K., Schneider, M., Iseke, A., & Tebbe, T. (2017). Signalling to young knowledge workers through architecture? A conjoint analysis. German Journal of Human Resource Management, 1, 71--93.
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2017 | Journal Article | LibreCat-ID: 4926
Radermacher, K., & Schneider, M. (2017). Potenzial der Unternehmensarchitektur im Rahmen des Employer Branding. . PERSONALquaterly, 10–16.
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2017 | Journal Article | LibreCat-ID: 4934
Schneider, M., & Flore, J. (2017). Qualifizieren und binden: Betriebliche Weiterbildung während Kurzarbeit. . PERSONALquaterly, 45–53.
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2017 | Journal Article | LibreCat-ID: 4953
Radermacher, K., Schneider, M., Iseke, A., & Tebbe, T. (2017). Signalling to young knowledge workers through architecture? A conjoint analysis. German Journal of Human Resource Management, 1, 71--93.
LibreCat
2017 | Conference Paper | LibreCat-ID: 45746
Eggert, A., Steinhoff, L., & Witte, C. (2017). The Loyalty Effect of Gift Purchases. 2017 Winter AMA Conference Proceedings, Orlando. 2017 Winter AMA Conference Proceedings, Orlando.
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2016 | Bachelorsthesis | LibreCat-ID: 3308
Breuer, R. (2016). Monitoring in Franchise-Netzwerken: Eine ökonomische Analyse. Universität Paderborn.
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2016 | Mastersthesis | LibreCat-ID: 3311
Amedick, M. (2016). Informationsasymmetrien auf dem Spendenmarkt und Möglichkeiten ihrer Reduktion: Eine Prinzipal-Agenten-Perspektive von Online Spenden. Universität Paderborn.
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2016 | Journal Article | LibreCat-ID: 3318
Melnikov, V., Hüllermeier, E., Kaimann, D., Frick, B., & Gupta, Pritha . (2016). Pairwise versus Pointwise Ranking: A Case Study. Schedae Informaticae, 25. https://doi.org/10.4467/20838476si.16.006.6187
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2016 | Journal Article | LibreCat-ID: 5700
Voss, C., Perks, H., Sousa, R., Witell, L., & Wünderlich, N. (2016). Reflections on Context in Service Research. Journal of Service Management, 27(1), 30–36.
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2016 | Journal Article | LibreCat-ID: 5775
Li, X., & Peeters, R. (2016). “Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study” . “Cheap Talk with Multiple Strategically Interacting Audiences: An Experimental Study” .
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2016 | Journal Article | LibreCat-ID: 4839
Steiner, M., Eggert, A., Ulaga, W., & Backhaus, K. (2016). Do customized service packages impede value capture in industrial markets? Journal of the Academy of Marketing Science, (2), 151--165.
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2016 | Journal Article | LibreCat-ID: 4842
Boehm, E., Backhaus, C., Eggert, A., & Cummins, T. (2016). Understanding outcome-based contracts: benefits and risks from the buyers’ and sellers’ perspective. Journal of Strategic Contracting and Negotiation, (1–2), 128--149.
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2016 | Journal Article | LibreCat-ID: 4843
Steiner, M., Wiegand, N., Eggert, A., & Backhaus, K. (2016). Platform adoption in system markets: The roles of preference heterogeneity and consumer expectations. International Journal of Research in Marketing, (2), 276--296.
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2016 | Journal Article | LibreCat-ID: 4845
Wagner, S. M., & Eggert, A. (2016). Co-management of purchasing and marketing: Why, when and how? Industrial Marketing Management, 27--36.
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2016 | Journal Article | LibreCat-ID: 4870
Fahr, R. (2016). Verantwortung macht Sinn: Corporate Social Responsibility. Personnel Quarterly Vol. 4.
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2016 | Journal Article | LibreCat-ID: 4951
Paluch, S., & Wünderlich, N. (2016). Contrasting Risk Perceptions of Technology-Based Service Innovations in Inter-Organizational Settings. Journal of Business Research, 69(7), 2424--2431.
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2016 | Journal Article | LibreCat-ID: 4967
Born, M., Akkerman, A., & Thommes, K. (2016). Peer influence on protest participation: Communication and trust between co-workers as inhibitors or facilitators of mobilization. Social Science Research, 58--72.
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2016 | Conference Paper | LibreCat-ID: 4988
Thommes, K., & Oertel, S. (2016). Elements of Organizational Identity and the Role of a Firm’s History. In Academy of Management Proceedings (p. 13754).
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2016 | Conference Paper | LibreCat-ID: 4989
Thommes, K. (2016). Entrepreneurial activity-The impact of childhood. In Academy of Management Proceedings (p. 13740).
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2016 | Journal Article | LibreCat-ID: 7419
Steinhoff, L., & Palmatier, R. W. (2016). Understanding Loyalty Program Effectiveness: Managing Target and Bystander Effects. Journal of the Academy of Marketing Science, 44(1), 88–107.
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2016 | Conference Paper | LibreCat-ID: 7673
Cramer, C., Böhm, E., & Eggert, A. (2016). The Service Award Paradox. In Proceedings of the 45th European Marketing Academy (EMAC) Conference.
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2016 | Conference Paper | LibreCat-ID: 7675
Cramer, C., Böhm, E., & Eggert, A. (2016). Understanding Service Awards: Exploit the Bright Side, Avoid the Dark Side. In 2016 AMA Winter Marketing Educators’ Conference Proceeding.
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2016 | Conference Paper | LibreCat-ID: 7686
Böhm, E., Backhaus, C., Eggert, A., & Pitsis, T. (2016). Shedding Light on Outcome-Based Contracts: Benefits and Risks from the Buyers’ and Sellers’ Perspective. In 2016 AMA Winter Marketing Educators’ Conference Proceedings.
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2016 | Journal Article | LibreCat-ID: 5151
Oertel, S., Thommes, K., & Walgenbach, P. (2016). Shadows of the past: The effect of communist heritage on employee consultation. ILR Review, 69(3), 683–713.
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2016 | Journal Article | LibreCat-ID: 5152
Thommes, K., Oertel, S., & Walgenbach, P. (2016). Organizational Failure in the Aftermath of Institutional Upheaval. Organization Studies, 37(8), 1067–1087.
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2016 | Conference Paper | LibreCat-ID: 46684
Böhm, E., Backhaus, C., Eggert, A., & Pitsis, T. (2016). Shedding light on outcome-based contracts: Benefits and risks from the buyers’ and sellers’ perspective. 2016 AMA Winter Academic Conference, Las Vegas, NV. 2016 AMA Winter Academic Conference, Las Vegas, NV.
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